How to get profitable or fail fast with Google Ads

[Blackman]

Using a WP landing page for the front end (I like the theme and customizability), and a Shopify checkout link. The only thing that sucks is I can't set up quantities or variations without a cumbersome setup.

Would be nice to at least validate the product with a sale!

I know it sounds really obvious, but how relevant are your keywords to your product?

When the sale is made pretty much few minutes after looking up the search term in Google (which is what usually happens with e-commerce), the keywords play a huge role in this, because if a "wrong" type of customer ends up on your landing page, then what happens after is irrelevant, no matter how good your landing page is or how attractive your offer may be.

Assuming your keywords/search terms perfectly match your product, and I really mean perfectly, then normally the next issue is the landing page.

Since you expect your visitor to make a purchase when they land on your page, what they see MUST exactly match with what they are looking for, otherwise you're wasting your time/money.

With just a single product, it should be pretty simple to make a nice, relevant landing page, but make sure it looks trustworthy and has all the usual stuff, like plenty of product photos, description, about us page, etc.

The best way to get the landing page right is to check out what your top competitors are doing and model them for ideas, layout, etc.

And at the end of the day, you will have to go through the trial and error period, but the good thing is that you are already getting traffic, so you have some numbers to play with - just make sure the traffic is relevant to what you're offering.

 

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[PizzaOnTheRoof]

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[Lyinx]

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tu, zua cetodemmz jewi upi qehi, epf vjip xjip vjiz xepv vu djidluav ov velit vjin vu epuvjis "tovi"? us fuit ov opvihsevi tnuuvjmz tu vji datvunis dep'v vimm vji foggisipdi?

Vji upmz vjoph vjev tadlt ot O dep'v tiv aq raepvovoit us wesoevoupt xovjuav e dancistuni tivaq.

Ati e dunqmivi Tjuqogz tvusi?

 

[Andy Black]

Vjot vjsief ot uwis 10 ziest umf epf O'n tvomm quopvoph qiuqmi vu ov.

Fu vji gostv vjopht gostv.