JAJT
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There's no hard and fast rules but I'd suggest that whatever you choose, you can get the domain and social accounts for it.
Use something like Namechk | Username, Domain & Trademark Search to check this stuff in seconds.
When I was naming my company I got stuck on this step because everything I loved ended up already being taken by someone else. I wanted something unique. It took about a week but I got past it.
Just don't get stuck on this step. It took me a week to name my business and I was really angry that it even took that long. Pick something, check it, and get going - names can always be changed if needed.
Use something like Namechk | Username, Domain & Trademark Search to check this stuff in seconds.
When I was naming my company I got stuck on this step because everything I loved ended up already being taken by someone else. I wanted something unique. It took about a week but I got past it.
Just don't get stuck on this step. It took me a week to name my business and I was really angry that it even took that long. Pick something, check it, and get going - names can always be changed if needed.