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Not a terrible outreach email to be honest.<br />
<br />
The main thing you need to change is the call to action. You can't just expect them to come up with questions.<br />
<br />
I'd recommend asking them for a quick call. That's the goal here, to get them on the phone.<br />
<br />
The other option would be to ask them a specific question to gauge their interest first.<br />
<br />
You also need to be using a larger sample size. Come back once you've sent to 100 or 200 and tell us your stats. You should be tracking open rates, reply rates, and call booking rates.<br />
<br />
If you can't get a high open rate after some testing though, cold email may not be the best outreach method for this niche. You may be better off cold calling for smaller local construction businesses.<br />
<br />
Which part of the email are you customising?<br />
<br />
You need to be able to do this at scale. Why did it take you 2 weeks to send to 15 people? Why can't you do that in a day?<br />
<br />
Also, who are you sending this to? Are you getting personal emails of the business owners?
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<blockquote data-attributes="member: 23317" data-quote="MrStoic886" data-source="post: 950841"
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Not a terrible outreach email to be honest.<br />
<br />
I'd recommend asking them for a quick call. That's the goal here, to get them on the phone.<br />
<br />
The other option would be to ask them a specific question to gauge their interest first.<br />
<br />
You also need to be using a larger sample size. Come back once you've sent to 100 or 200 and tell us your stats. You should be tracking open rates, reply rates, and call booking rates.<br />
<br />
If you can't get a high open rate after some testing though, cold email may not be the best outreach method for this niche. You may be better off cold calling for smaller local construction businesses.<br />
<br />
Which part of the email are you customising?<br />
<br />
You need to be able to do this at scale. Why did it take you 2 weeks to send to 15 people? Why can't you do that in a day?<br />
<br />
Also, who are you sending this to? Are you getting personal emails of the business owners?
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<blockquote data-attributes="member: 23317" data-quote="MrStoic886" data-source="post: 950841"
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Not a terrible outreach email to be honest.<br />
<br />
The main thing you need to change is the call to action. You can't just expect them to come up with questions.<br />
<br />
I'd recommend asking them for a quick call. That's the goal here, to get them on the phone.<br />
<br />
The other option would be to ask them a specific question to gauge their interest first.<br />
<br />
You also need to be using a larger sample size. Come back once you've sent to 100 or 200 and tell us your stats. You should be tracking open rates, reply rates, and call booking rates.<br />
<br />
If you can't get a high open rate after some testing though, cold email may not be the best outreach method for this niche. You may be better off cold calling for smaller local construction businesses.<br />
<br />
Which part of the email are you customising?<br />
<br />
You need to be able to do this at scale. Why did it take you 2 weeks to send to 15 people? Why can't you do that in a day?<br />
<br />
Also, who are you sending this to? Are you getting personal emails of the business owners?
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Isn't it too early for a call? They don't know me so I figure that I'd just try to get them to rely instead.<br />
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I'm not putting trackers in my email right now because I'm scared to get in spam. I just send plain text emails instead.<br />
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I customize the email based on what I discovered about the prospect. For example, if they need a redesign instead of a new website.<br />
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I'm doing this manually right now. Do you suggest I automate instead? I wanted to focus on quality instead of quantity but it's taking a long time to research every prospect before I contact them.<br />
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Yea, I'm sending on their personal emails. I also use InMail on LinkedIn. They open my message and I see the "seen" status but no reply.</div>
