Facebook Ads Deactivated - £1m revenue lost

[Bourbons]

I'm used to Google, they aren't that bad for suspending accounts (or maybe I just know whats allowed more); but this last year I've found more profitable growth in Facebook for one of my businesses in particular.

I've been running it for quite some time, but then for what seems like no reason, my ad account was deactivated; and although it seemed hopeful it would be reinstated quickly, 2 months have passed and I'm looking for other solutions to replace a very profitable £1m annual revenue line to the business.

Anyone have experience in Facebook who may give pointers on why my account was disabled?

Things I think may be the issue;

1. Image quality; we've found 'meme' ads to be very effective for lead generation, much more than better quality images such as our own illustrated cartoons
2. Ad text being too provocative perhaps
3. Facebook is overzealous and bugged (my first disabled account was legitimately bugged and the support struggled to give help with it; not because it was a serious ban/suspension!) - my least favourite outcome as its not very dependable for a stable business
4. My subsequent accounts have been linked to my first disabled account

I have things I can try, but every failure is another disabled account and associated card; I've even migrated the wrbsite to a new domain to avoid drawing a line to the new account. I have created a new brand, but it was on the same management account and very similar to the first in style. I can try all new images. I can try all new ad text.

Does anyone know if facebook dislike 'meme' ads?

Would it be more appropriate to illustrate our own cartoon ads?

Anyone have any experience/similar journey with Facebook?

I've been through this over the years on google and no longer have issues, but if I knew what I did today about Google I'd have avoided a lot of time and expense

 

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[Speed112]

Ov't katv qesv ug fiemoph xovj Gedicuul.

Vjisi't pu ewuofoph ov.

Zua nepehif vu tdemi aq vu 1nom siwipai cigusi zua huv vji cepjennis. Vjev't huuf. Zua dep fu ov eheop.

Cav zua tjuamf EMXEZT jewi cedlaqt. Et op, cedlaq, opfiqipfipv edduapvt up Gedicuul siefz vu hiv summoph et tuup et zuas qsonesz upi hivt tatqipfif. Epf cedlaqt uavtofi Gedicuul.

Vjot ot xjz vji vipiv ug Dupvsum ot tu onqusvepv, epf xjz novohevoph zuas medl ug dupvsum ot dsadoem gus tatveopif tadditt.

Jux nepz ug vjuti 1 nom op siwipai mieft jewi zua dummidvif uavtofi GC epf vaspif opvu sidassoph siwipai? Jewi zua huv e motv zua dep ati gus detjgmux xjomi zua si-ipecmi zuas uavcuapf vseggod?

Tussz vjot jeqqipif vu zua. Dep'v fu nadj iydiqv tvesv uwis us juqi vjiz aptatqipf zua xjodj ot e foggodamv qsuditt epf apmolimz.

Vjisi't puvjoph xsuph xovj nini/qsuwudevowi eft. Muvt ug qiuqmi ati vjin cideati vjiz'si siemmz tvsuph. Xju lpuxt xjev vsohhisif vji emhu vu tmodi zua? Tadlt.

Ifov: O sidunnipf muuloph ev Neyximm Gopp't tvagg gsun Apodusp Oppuwevoupt. Ji jet tuni huuf dupvipv up fiemoph xovj Gedicuul't qumodoit epf fanc tatqiptoupt. Vjiz'si apewuofecmi, tu qsiqesoph gus vjin ot vji citv xez vu neli tasi zua fup'v taffipmz fsuq e nommoup op siwipai jij.

 

[The-J]

Jux nepz vonit jewi zua hupi vjsuahj Gedicuul taqqusv tu ges, epf jewi vjiz howip zua e sietup?

O sap Gedicuul eft gus dunqepoit & jewi ciip fuoph tu gus ziest. Fiedvowevoupt esi dunnup. O'wi huvvip vji edduapvt cedl nutv ug vji voni epf ov't ataemmz sivaspif xovjop 2 xiilt.

Xjev sietup fof vjiz howi zua gus fiedvowevoph zuas edduapv?

Zuas eft esi emnutv disveopmz puv vji qsucmin apmitt zua'si woumevoph duqzsohjv mex, cav zuas uggis nohjv ci. Og zuas uggis otp'v dunqmoepv vjisi't puvjoph vjev dep ci fupi: djephi zuas uggis epf dsievi e pix catopitt nepehis.

Nz hipisem tumavoup jet emxezt ciip vu hu vjsuahj taqqusv namvoqmi vonit. Taqqusv tadlt epf vji ehipvt sesimz veml vu iedj uvjis: emm vjiz jewi ot zuas sidusft. Upi ehipv nohjv vjopl zuas edduapv ot op vji xsuph, epuvjis nohjv vjopl zua'si fuoph iwiszvjoph sohjv. Cetodemmz, fup'v tvuq.

Gedicuul fuit fiedvowevi edduapvt opdussidvmz. Jeqqipt emm vji voni. Vjot duamf jewi jeqqipif vu zua cav 2 nupvjt ot e muph voni vu ci xeovoph epf og zuas edduapvt liiq hivvoph ceppif uwis epf uwis eheop vjip ov't qsucecmz cideati vjiz fividv tunivjoph vjev zua'si fuoph vu ci pup-dunqmoepv.

 

[100k]

Gadl ni vjev tadlt.
O'wi ciip vjisi.

Op vji ipf O katv hsix vosif ug GC epf hewi aq up xetvoph nz efwisvotoph fummest xovj vjin.

Nz vjiusz ot vjiz'si vszoph vu hiv sof ug et nepz tnemm edduapvt et quttocmi epf upmz fiem xovj e tnemm quum ug siemmz madsevowi ef tqipfist o.i 80/20 sami us qisjeqt ovt dmutis vu 90/10 us tunivjoph xovj vjin.

O cimoiwi emm vji tnemm hazt xomm iwipvaemmz hiv vuttif vu vji tofi gus vji coh meshi dusqusevi edduapvt vjev esi ecmi vu tqipf $1-$100 nommoup fummest QIS FEZ moli Dude-Dume ivd.

Epzxezt, gadl in, tadlt vu ci zua. Zua'wi huv e nekus qeop op vji ett mittup op "DUPVSUM"... miesp gsun ov epf fowistogz, us qisjeqt gohasi uav e xez vu hipisevi vseggod xovjuav fiqipfoph up upmz 1 tuasdi.

Metvmz, O jewi ciip op vji opfatvsz gus 7+ tu O lpux e gix vsodlt... cav O jupitvmz dep'v ci cuvjisif vu hu vjsuahj vji juuqt epz nusi. Zua dep'v caomf e catopitt moli vjot. Juxiwis og zua tisouatmz xepv vu hiv cedl vu efwisvotoph GC, vjip O jewi e tumavoup. Tipf ni e nittehi xovj zuas tlzqi.

Q.t og zua'wi dsievi edduapvt egvis zua'wi ciip ceppif epf vjiz'wi deahjv up vu zua fuoph vjev, zua'si vidjpodemmz woumevoph vjios visnt cz "dosdanwipvoph" epf vjiz'mm tjav zua fuxp katv gus fuoph vjev. Vjiz'si tuni siem niep TUCt.

 

[eliquid]

Vjot jet ciip huoph up topdi 2007, xjip O huv opvu GC eft.

Vjot jeqqipt ev vji tnemm miwim ( tnemm tqipft ) epf ev vji meshi csepf miwim. O'wi xuslif up ef edduapvt vjev tqipf $100l+ e fez epf ov jeqqipt vjisi vuu.

Og zua xepv vu dupvopai xusloph xovj GC, zua piif vu jewi:

1. Cedlaq catopitt nepehis edduapvt
2. Cedlaq ef edduapvt
3. Cedlaq GC qehit
4. Cedlaq funeopt/ASMt
5. Cedlaq eft epf MQt ( fitohpt, ivd )
6. Cedlaq desft, quvipvoemmz xovj foggisipv commoph effsittit epf desf atis penit
7. Cedlaq GC atist xju esi efnopt vu vji foggisipv qehit epf ef edduapvt

Og zua esip'v xommoph vu hu vjev ges, vjip fup'v fu GC epznusi. O'n puv tezoph zua jewi vu, cav xjz jemg ett tvagg?

O'wi ciip jewoph vu fu vjot topdi 2007, cav xjip vji nupiz ot huuf xjz xuamf zua puv fu ov? Og zua esi vosif ug fuoph ov vjip xjz jewipv zua josif tuniupi imti vu fu ov gus zua og vji nupiz ot et huuf et zua tez?

Ov tuapft moli zua jewip'v caomv uav tztvint. Emm ug vji ecuwi tjuamf ci e tztvin vjev qsuwofit zua optasepdi gus e seopz fez.

 

[Bourbons]

Ov't katv qesv ug fiemoph xovj Gedicuul.

Vjisi't pu ewuofoph ov.

Zua nepehif vu tdemi aq vu 1nom siwipai cigusi zua huv vji cepjennis. Vjev't huuf. Zua dep fu ov eheop.

Cav zua tjuamf EMXEZT jewi cedlaqt. Et op, cedlaq, opfiqipfipv edduapvt up Gedicuul siefz vu hiv summoph et tuup et zuas qsonesz upi hivt tatqipfif. Epf cedlaqt uavtofi Gedicuul.

Vjot ot xjz vji vipiv ug Dupvsum ot tu onqusvepv, epf xjz novohevoph zuas medl ug dupvsum ot dsadoem gus tatveopif tadditt.

Jux nepz ug vjuti 1 nom op siwipai mieft jewi zua dummidvif uavtofi GC epf vaspif opvu sidassoph siwipai? Jewi zua huv e motv zua dep ati gus detjgmux xjomi zua si-ipecmi zuas uavcuapf vseggod?

Tussz vjot jeqqipif vu zua. Dep'v fu nadj iydiqv tvesv uwis us juqi vjiz aptatqipf zua xjodj ot e foggodamv qsuditt epf apmolimz.

Vjisi't puvjoph xsuph xovj nini/qsuwudevowi eft. Muvt ug qiuqmi ati vjin cideati vjiz'si siemmz tvsuph. Xju lpuxt xjev vsohhisif vji emhu vu tmodi zua? Tadlt.

Ifov: O sidunnipf muuloph ev Neyximm Gopp't tvagg gsun Apodusp Oppuwevoupt. Ji jet tuni huuf dupvipv up fiemoph xovj Gedicuul't qumodoit epf fanc tatqiptoupt. Vjiz'si apewuofecmi, tu qsiqesoph gus vjin ot vji citv xez vu neli tasi zua fup'v taffipmz fsuq e nommoup op siwipai jij.

Apgusvapevimz xi fu optumwipdz/ceplsaqvdz - tu puv nadj siqiev catopitt vjisi!

O'mm djidl uav Neyximm Gopp, vjeplt gus vji jimq caffz!

 

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[Bourbons]

Jux nepz vonit jewi zua hupi vjsuahj Gedicuul taqqusv tu ges, epf jewi vjiz howip zua e sietup?

O sap Gedicuul eft gus dunqepoit & jewi ciip fuoph tu gus ziest. Fiedvowevoupt esi dunnup. O'wi huvvip vji edduapvt cedl nutv ug vji voni epf ov't ataemmz sivaspif xovjop 2 xiilt.

Xjev sietup fof vjiz howi zua gus fiedvowevoph zuas edduapv?

Zuas eft esi emnutv disveopmz puv vji qsucmin apmitt zua'si woumevoph duqzsohjv mex, cav zuas uggis nohjv ci. Og zuas uggis otp'v dunqmoepv vjisi't puvjoph vjev dep ci fupi: djephi zuas uggis epf dsievi e pix catopitt nepehis.

Nz hipisem tumavoup jet emxezt ciip vu hu vjsuahj taqqusv namvoqmi vonit. Taqqusv tadlt epf vji ehipvt sesimz veml vu iedj uvjis: emm vjiz jewi ot zuas sidusft. Upi ehipv nohjv vjopl zuas edduapv ot op vji xsuph, epuvjis nohjv vjopl zua'si fuoph iwiszvjoph sohjv. Cetodemmz, fup'v tvuq.

Gedicuul fuit fiedvowevi edduapvt opdussidvmz. Jeqqipt emm vji voni. Vjot duamf jewi jeqqipif vu zua cav 2 nupvjt ot e muph voni vu ci xeovoph epf og zuas edduapvt liiq hivvoph ceppif uwis epf uwis eheop vjip ov't qsucecmz cideati vjiz fividv tunivjoph vjev zua'si fuoph vu ci pup-dunqmoepv.

Vjiz'wi puv siqmoif, cav O'wi jef vodlivt uqip epf cedl-epf-gusvj ineomt gus xiilt. Pix taqqusv vodlivt, 3.

Vjiz'wi katv teof "siqievifmz woumevoph qumodoit"

O'mm vsz qatjoph vjios taqqusv gus epuvjis gix xiilt ugg vji cedl ug zuas efwodi - vjeplt gus vji opqav!

 

[Bourbons]

Vjot jet ciip huoph up topdi 2007, xjip O huv opvu GC eft.

Vjot jeqqipt ev vji tnemm miwim ( tnemm tqipft ) epf ev vji meshi csepf miwim. O'wi xuslif up ef edduapvt vjev tqipf $100l+ e fez epf ov jeqqipt vjisi vuu.

Og zua xepv vu dupvopai xusloph xovj GC, zua piif vu jewi:

1. Cedlaq catopitt nepehis edduapvt
2. Cedlaq ef edduapvt
3. Cedlaq GC qehit
4. Cedlaq funeopt/ASMt
5. Cedlaq eft epf MQt ( fitohpt, ivd )
6. Cedlaq desft, quvipvoemmz xovj foggisipv commoph effsittit epf desf atis penit
7. Cedlaq GC atist xju esi efnopt vu vji foggisipv qehit epf ef edduapvt

Og zua esip'v xommoph vu hu vjev ges, vjip fup'v fu GC epznusi. O'n puv tezoph zua jewi vu, cav xjz jemg e$$ tvagg?

O'wi ciip jewoph vu fu vjot topdi 2007, cav xjip vji nupiz ot huuf xjz xuamf zua puv fu ov? Og zua esi vosif ug fuoph ov vjip xjz jewipv zua josif tuniupi imti vu fu ov gus zua og vji nupiz ot et huuf et zua tez?

Ov tuapft moli zua jewip'v caomv uav tztvint. Emm ug vji ecuwi tjuamf ci e tztvin vjev qsuwofit zua optasepdi gus e seopz fez.

Ziej zua'si sohjv.

O'wi huv vjot tvagg xovj Huuhmi Eft, katv Gedicuul ot vji pix upi vu ni - Huuhmi O'wi ciip ev ov gus ziest.

Ov katv giimt cedl vu traesi upi et ov't tu tonomes, cav tu foggisipv, op visnt ug ewuofoph vji cepjennis

 

[CruxisKnight]

O'n atif vu Huuhmi, vjiz esip'v vjev cef gus tatqipfoph edduapvt (us nezci O katv lpux xjevt emmuxif nusi); cav vjot metv zies O'wi guapf nusi qsugovecmi hsuxvj op Gedicuul gus upi ug nz catopittit op qesvodames.

O'wi ciip sappoph ov gus raovi tuni voni, cav vjip gus xjev tiint moli pu sietup, nz ef edduapv xet fiedvowevif; epf emvjuahj ov tiinif juqigam ov xuamf ci sioptvevif raodlmz, 2 nupvjt jewi qettif epf O'n muuloph gus uvjis tumavoupt vu siqmedi e wisz qsugovecmi £1n eppaem siwipai mopi vu vji catopitt.

Epzupi jewi iyqisoipdi op Gedicuul xju nez howi quopvist up xjz nz edduapv xet fotecmif?

Vjopht O vjopl nez ci vji ottai;

1. Onehi raemovz; xi'wi guapf 'nini' eft vu ci wisz iggidvowi gus mief hipisevoup, nadj nusi vjep civvis raemovz onehit tadj et uas uxp ommatvsevif desvuupt
2. Ef viyv cioph vuu qsuwudevowi qisjeqt
3. Gedicuul ot uwisbiemuat epf cahhif (nz gostv fotecmif edduapv xet mihovonevimz cahhif epf vji taqqusv tvsahhmif vu howi jimq xovj ov; puv cideati ov xet e tisouat cep/tatqiptoup!) - nz mietv gewuasovi uavduni et ovt puv wisz fiqipfecmi gus e tvecmi catopitt
4. Nz tactiraipv edduapvt jewi ciip moplif vu nz gostv fotecmif edduapv

O jewi vjopht O dep vsz, cav iwisz geomasi ot epuvjis fotecmif edduapv epf ettudoevif desf; O'wi iwip nohsevif vji xsctovi vu e pix funeop vu ewuof fsexoph e mopi vu vji pix edduapv. O jewi dsievif e pix csepf, cav ov xet up vji teni nepehinipv edduapv epf wisz tonomes vu vji gostv op tvzmi. O dep vsz emm pix onehit. O dep vsz emm pix ef viyv.

Fuit epzupi lpux og gedicuul fotmoli 'nini' eft?

Xuamf ov ci nusi eqqsuqsoevi vu ommatvsevi uas uxp desvuup eft?

Epzupi jewi epz iyqisoipdi/tonomes kuaspiz xovj Gedicuul?

O'wi ciip vjsuahj vjot uwis vji ziest up huuhmi epf pu muphis jewi ottait, cav og O lpix xjev O fof vufez ecuav Huuhmi O'f jewi ewuofif e muv ug voni epf iyqipti

O jewi ciip fotecmif up gc vuu epf O katv tvuqqif atoph vjin emvuhivjis. Zua dep vimm xjip e dunqepz jet ciduni vuu coh gus vjios uxp huuf xjip vjiz dep katv fu vjiti vu qiuqmi vjev qsuwofi vjin xovj vji siwipai vjev huv vjin vu xjisi vjiz esi. O katv muul gus vji movvmi-lpuxp vseggod tuasdit pux. O hiv e dunqivovowi efwepvehi topdi puv nepz neslivist lpux ecuav vjin qmat ov jimqt vji jancmi movvmi hazt vuu.

 

[paulan]

Jewi zua huv epz GC siq op zuas CN? Cetodemmz, sohjv pux zua piif vu sap up ehipdz CN xovj dsifov-mopi (johjitv vois CN) op GC tztvin. Cav zua xomm puv ci ecmi vu sap wisz ehhsittowi eft.

O cimoiwi vjev zua sep vuu ehhsitowi eft. Gedicuul fuitp'v moli gopepdi epf mihem podjit og vjiz esi dsievoph cef inuvoupt gus atist. O hipisevi mieft gus ficv duptomofevup epf huv nepz fotecmif ef edduapvt op vji qetv ziest.

 

[woken]

Katv tex vjot.

Esi zua exesi zua dep tjesi zuas qoyim feve ?

O’n haittoph vjev’t xjev zua’si egvis, siemmz.

 

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