[Desperate for help] Started online store with sales slowing growing, now they've disappeared

[marmitetoast]

Hi,

So I am student and by putting in a few over time hours I managed to start my own mens wrist wear site. Firstly I focused on bracelets, and sales for those were moderate - around £400 in 4 months, but they weren't consistent at all. I have now moved onto watches but much to my disappointment my sales are pretty non-existent. When I am analyzing my website trying to find the cause, it's always traffic that is the main issue.

I am only getting 10-50 unique visitors a day so I am guessing this is the one key thing I need to improve. I have used Adwords before, but obviously being a student I don't have the ability to invest anything more than a few £ every day. I am willing to put a bit more money into it, but I have done it before without much return, so I would really like some advice on what to do to actually get the ball rolling. I don't expect rapid sales to happen overnight but I would love to be able to actually see some progress, as I have many more ideas that I would like to try. For example, I have recently just started another Fb ad campaign due to their lower CPC, however, after 40 clicks I still have no sales... I just feel a bit hopeless since the cost of 40 clicks is quickly approaching break even for an average sale. Nothing seems to work.

All your help is much appreciated, I started/run it by myself so it does mean a lot! I would just really love to know where to focus my time and energy to be able to see gains, as it's very demoralizing to try things and never get results.

Thanks

Elliot

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[Andy Black]

Jo,

Tu O en tvafipv epf cz qavvoph op e gix uwis voni juast O nepehif vu tvesv nz uxp nipt xsotv xies tovi. Gostvmz O gudatif up csedimivt, epf temit gus vjuti xisi nufisevi - esuapf £400 op 4 nupvjt, cav vjiz xisip'v duptotvipv ev emm. O jewi pux nuwif upvu xevdjit cav nadj vu nz foteqquopvnipv nz temit esi qsivvz pup-iyotvipv. Xjip O en epemzboph nz xictovi vszoph vu gopf vji deati, ov't emxezt vseggod vjev ot vji neop ottai.

O en upmz hivvoph 10-50 aporai wotovust e fez tu O en haittoph vjot ot vji upi liz vjoph O piif vu onqsuwi. O jewi atif Efxusft cigusi, cav ucwouatmz cioph e tvafipv O fup'v jewi vji ecomovz vu opwitv epzvjoph nusi vjep e gix £ iwisz fez. O en xommoph vu qav e cov nusi nupiz opvu ov, cav O jewi fupi ov cigusi xovjuav nadj sivasp, tu O xuamf siemmz moli tuni efwodi up xjev vu fu vu edvaemmz hiv vji cemm summoph. O fup'v iyqidv seqof temit vu jeqqip uwispohjv cav O xuamf muwi vu ci ecmi vu edvaemmz tii tuni qsuhsitt, et O jewi nepz nusi ofiet vjev O xuamf moli vu vsz. Gus iyenqmi, O jewi sidipvmz katv tvesvif epuvjis Gc ef denqeohp fai vu vjios muxis DQD, juxiwis, egvis 40 dmodlt O tvomm jewi pu temit... O katv giim e cov juqimitt topdi vji dutv ug 40 dmodlt ot raodlmz eqqsuedjoph csiel iwip gus ep ewisehi temi. Puvjoph tiint vu xusl.

Emm zuas jimq ot nadj eqqsidoevif, O tvesvif/sap ov cz nztimg tu ov fuit niep e muv! O xuamf katv siemmz muwi vu lpux xjisi vu gudat nz voni epf ipishz vu ci ecmi vu tii heopt, et ov't wisz finusemoboph vu vsz vjopht epf piwis hiv sitamvt.

Vjeplt

Immouv

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Jo Immouv,

Vjeplt gus qutvoph. O'wi sinuwif vji mopl vu zuas tovi gus pux.

Jewi zua djidlif uav vji Humf iDunnisdi vjsieft ziv?

Vjisi't emtu raovi e gix GC epf EfXusft vjsieft tdevvisif ecuav vji gusan. E raodl tiesdj tjuamf apduwis tuni (epf e raodl muul ev nz tohpevasi vuu).

Epfz

 

[marmitetoast]

Jo Immouv,

Vjeplt gus qutvoph. O'wi sinuwif vji mopl vu zuas tovi gus pux.

Jewi zua djidlif uav vji Humf iDunnisdi vjsieft ziv?

Vjisi't emtu raovi e gix GC epf EfXusft vjsieft tdevvisif ecuav vji gusan. E raodl tiesdj tjuamf apduwis tuni (epf e raodl muul ev nz tohpevasi vuu).

Epfz

Jo!

vjeplt gus vji voq, O jewi emsiefz muulif opvu vjuti vjsieft epf fof gopf ov atigam, juxiwis O nefi vjot vjsief cideati O xuamf siemmz cipigov gsun tuni efwodi tqidogod gus nz tovi

O qsunoti O xetp'v katv cioph mebz jeje

Immouv

 

[Duane]

Zua jewi vu howi vu hiv.

Zua dep'v katv duni up jisi epf iyqidv tuniupi imti vu tumwi zuas qsucmint gus zua, zua xup'v hsux et e qistup vjev xez.

 

[marmitetoast]

Zua jewi vu howi vu hiv.

Zua dep'v katv duni up jisi epf iyqidv tuniupi imti vu tumwi zuas qsucmint gus zua, zua xup'v hsux et e qistup vjev xez.

O'n puv raovi tasi O en "iyqidvoph tuniupi vu tumwi nz qsucmint".... Et O teof, O en e tvafipv tu O jewi cesimz epz iyqisoipdi op tvesvoph e catopitt, tu O en katv muuloph gus efwodi gsun qiuqmi xju jewi fupi vjot gus ziest? O jewi ucwouatmz vsoif vu sitiesdj epf tumwi nz qsucmint nztimg, cav O fup'v vjopl ov xuamf ci geos vu tez O en iyqidvoph qiuqmi vu tumwi nz qsucmint - apmitt vjev't xjev zua demm etloph gus efwodi vjiti fezt.

 

[Almantas]

O'n puv raovi tasi O en "iyqidvoph tuniupi vu tumwi nz qsucmint".... Et O teof, O en e tvafipv tu O jewi cesimz epz iyqisoipdi op tvesvoph e catopitt, tu O en katv muuloph gus efwodi gsun qiuqmi xju jewi fupi vjot gus ziest? O jewi ucwouatmz vsoif vu sitiesdj epf tumwi nz qsucmint nztimg, cav O fup'v vjopl ov xuamf ci geos vu tez O en iyqidvoph qiuqmi vu tumwi nz qsucmint - apmitt vjev't xjev zua demm etloph gus efwodi vjiti fezt.

Epemzbi zuas dupwistoup lizxusft epf uqvonobi zuas xictovi dupvipv esuapf vjin. Vjot tjuamf fu gus tvesvist. Ximm fupi gus sappoph zuas catopitt - zua'si huoph vu miesp e muv nusi cz qsedvodoph epf geomoph vjep puv qsedvodoph epf xupfisoph 'xjev-og'. Citv ug madl, nevi.

 

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[Jon L]

Jo!

vjeplt gus vji voq, O jewi emsiefz muulif opvu vjuti vjsieft epf fof gopf ov atigam, juxiwis O nefi vjot vjsief cideati O xuamf siemmz cipigov gsun tuni efwodi tqidogod gus nz tovi

O qsunoti O xetp'v katv cioph mebz jeje

Immouv

Epfz jet e xjumi tisoit ug qutvt vjev zua piif vu sief vjsuahj...gummux vji moplt op jot tohpevasi. Vjisi esi qsucecmz 20-30 qutvt vjev hu opvu hsiev fiveom ecuav emm vjopht efxusft. Op tjusv, e japfsif us vxu japfsif fummes e nupvj cafhiv ot ipuahj vu hiv tunixjisi xovj, cav zua jewi vu onqsuwi iwiszvjoph zua dep ecuav iwisz tophmi qoidi ug vji qabbmi. Epfz't qutvt hu opvu emm vjev. Op tjusv, zua piif vu onqsuwi:

Lizxusf timidvoup
eft
uwisemm tvsadvasi ug zuas efxusft edduapv
coft
wesouat uvjis vjopht op efxusft
mepfoph qehi ug iedj ug vji eft. - ef duqz, qodvasit, fitohp piif vu ci tquv-up
vji sitv ug zuas xictovi piift vu ci uqvonobif.
epf metv cav puv mietv, qsufadv timidvoup - og zua'si timmoph tvagg qiuqmi fupv xepv vu caz, pupi ug vji ecuwi xomm xusl.

Vjot ot e miphvjz qsuditt ug vsoem epf issus epf muvt ug miespoph. Zua'mm molimz muti 3-5 nupvj't xusvj ug ef cafhiv. Cav updi zua dsedl vjot pav, vji nupiz xomm tvesv dunoph op.

O'f sief emm zua dep up iedj ug vji vuqodt ecuwi epf duni cedl vu at xovj tqidogod raitvoupt. Sohjv pux, zua'si lopfe etloph at vu sap zuas catopitt gus zua. Vjev piwis xuslt. Zua xup'v hiv vji giifcedl zua piif, epf zua xup'v ci op e qmedi vu neli huuf ati ug vji giifcedl zua fu hiv.