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Hello
We have just launched our Pharmacy's online store http://www.tweenspharmacy.com
We are a small business local pharmacy that has been selling over the counter goods on Ebay and Amazon for the past two years, and have now built our website (mainly to avoid the high ebay & amazon fees). Our site still needs tweaks here and there which we will do over time. We are known in the community, as it is a small town on the outskirts of London (UK). However due to front of shop sales reducing, we want to build a presence online.
Our aim is to grow our business, expanding our customer base worldwide. Obviously we will never be able to compete in the long-run with the big stores such as Boots, so half of me thinks there is no point, but the other half thinks why not try.
Our first target would just be able to make enough to run the site profitably.
I would appreciate any help on what the first steps we should take. Our knowledge of online marketing isn't that good, but I do generally understand concepts such as SEO, but don't know what the best order to start everything off without wasting a lot of money. For this, I would hire a freelancer, but would like to know what qualities I should look out for to gauge how good the freelancer is.
Any suggestions would be gratefully appreciated.
Thank-you
We have just launched our Pharmacy's online store http://www.tweenspharmacy.com
We are a small business local pharmacy that has been selling over the counter goods on Ebay and Amazon for the past two years, and have now built our website (mainly to avoid the high ebay & amazon fees). Our site still needs tweaks here and there which we will do over time. We are known in the community, as it is a small town on the outskirts of London (UK). However due to front of shop sales reducing, we want to build a presence online.
Our aim is to grow our business, expanding our customer base worldwide. Obviously we will never be able to compete in the long-run with the big stores such as Boots, so half of me thinks there is no point, but the other half thinks why not try.
Our first target would just be able to make enough to run the site profitably.
I would appreciate any help on what the first steps we should take. Our knowledge of online marketing isn't that good, but I do generally understand concepts such as SEO, but don't know what the best order to start everything off without wasting a lot of money. For this, I would hire a freelancer, but would like to know what qualities I should look out for to gauge how good the freelancer is.
Any suggestions would be gratefully appreciated.
Thank-you
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