Bobo
Bronze Contributor
User Power
Value/Post Ratio
31%
- Mar 25, 2008
- 450
- 140
OK so I'm not quite ready to describe the online service I'm working on with some partners but I have a question....
For a subscription based service that provided data/tools that saved you a LOT of time and legwork what would be a subscription pricepoint you'd find reasonable.
The target market would be similar to those on this site - entreprenurial, excited...
The value of the tool would be in time savings and better decision making, sifting mountains of raw data that would take you hours to compile, applying some intelligence to it and spitting you back coherent, actionable information you could profit from. Say it was a much better stock-picking tool that analyzed criteria you just could not find elsewhere in a single stop...
I want folks interested in the field to think: "$XX for that? that's a no-brainer!"
So where would be your pain point? My initial gut feel is that $19.99 is a good pricepoint, perhaps with a 30 day trial you could cancel and never get charged.
Would that be 'background noise' to you or would you have to think real hard?
Does $19.99 month sound like more or less to you than "around 60 cents per day"
would $9.99 or $29.99 change the equation substantially if you really felt the tool was useful and valuable to you in your fastlane projects?
Trying to figure out what the 'no big deal' point is since it is different for all.
Any thoughts or suggestions about how best to set the price appreciated. It's hard to raise once you set a value unless you offer different levels of service and add more value on the top end.
For a subscription based service that provided data/tools that saved you a LOT of time and legwork what would be a subscription pricepoint you'd find reasonable.
The target market would be similar to those on this site - entreprenurial, excited...
The value of the tool would be in time savings and better decision making, sifting mountains of raw data that would take you hours to compile, applying some intelligence to it and spitting you back coherent, actionable information you could profit from. Say it was a much better stock-picking tool that analyzed criteria you just could not find elsewhere in a single stop...
I want folks interested in the field to think: "$XX for that? that's a no-brainer!"
So where would be your pain point? My initial gut feel is that $19.99 is a good pricepoint, perhaps with a 30 day trial you could cancel and never get charged.
Would that be 'background noise' to you or would you have to think real hard?
Does $19.99 month sound like more or less to you than "around 60 cents per day"
would $9.99 or $29.99 change the equation substantially if you really felt the tool was useful and valuable to you in your fastlane projects?
Trying to figure out what the 'no big deal' point is since it is different for all.
Any thoughts or suggestions about how best to set the price appreciated. It's hard to raise once you set a value unless you offer different levels of service and add more value on the top end.
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