Soft proof

[DarekW]

Hy guys
I have a little problem with the validation of my idea. I want to create a website where I compare the prices of some products in a particular industry. The Google Keyword Planner tool shows that there is a market for my product. There are between 10 - 100 thousand searches per month. I tried cold emailing my market, but got 0 responses.

I can't validate my product by searching for language patterns such as "I hate" or "I need."

I think there is no other way but to just make this website and see what the market thinks about it.

I think maybe you have some ideas on how I can prove my idea in a different way?

 

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[Edgar King]

Hy guys
I have a little problem with the validation of my idea. I want to create a website where I compare the prices of some products in a particular industry. The Google Keyword Planner tool shows that there is a market for my product. There are between 10 - 100 thousand searches per month. I tried cold emailing my market, but got 0 responses.

I can't validate my product by searching for language patterns such as "I hate" or "I need."

I think there is no other way but to just make this website and see what the market thinks about it.

I think maybe you have some ideas on how I can prove my idea in a different way?

If you have a product idea (that you know solves a problem), you could ask your target market if they'd be interested?

 

[DarekW]

If you have a product idea (that you know solves a problem), you could ask your target market if they'd be interested?

I my opinion it solves a problem, but what I think about and what market think is two completely different things. My problem is that when I ask market no one answers me.
I think problem also could be in the specification of my target market. Because my website will serve a businesses which offer something to buy in the way of promotion and also will serve buyers to compare prices and find the better one. And buyers also could be businesses and common customers

 

[Edgar King]

I my opinion it solves a problem, but what I think about and what market think is two completely different things. My problem is that when I ask market no one answers me.
I think problem also could be in the specification of my target market. Because my website will serve a businesses which offer something to buy in the way of promotion and also will serve buyers to compare prices and find the better one. And buyers also could be businesses and common customers

Isn't that something like Honey? A tool that's used to find people the lowest discount of a product?

Perhaps try honing down on who your target market is (you may be able to find them on a subreddit if it's B2C) (A). See what they complain about (B). Then make an offer to them as if the product is being made. (C)

I did this and was able to drum up some interest.

For example,

Hey A, saw a thread you had about x. I'm actually writing a book on how to <what they want> <minus problem that's keeping them from getting what they want>.

I messaged the people who created these threads and had problems in it. And was thus able to "soft proof" it this way. As Andy once said, you may not need a website, you just need sales.

 

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[DarekW]

Isn't that something like Honey? A tool that's used to find people the lowest discount of a product?

Perhaps try honing down on who your target market is (you may be able to find them on a subreddit if it's B2C) (A). See what they complain about (B). Then make an offer to them as if the product is being made. (C)

I did this and was able to drum up some interest.

For example,

Hey A, saw a thread you had about x. I'm actually writing a book on how to <what they want> <minus problem that's keeping them from getting what they want>.

I messaged the people who created these threads and had problems in it. And was thus able to "soft proof" it this way. As Andy once said, you may not need a website, you just need sales.

You know what, your thread is actually genius. I was asking on Reddit by creating a new thread and no one wanted to answer me, but by asking specific people chances that someone will answer are much higher. I will definitely try this.

And answering your question, I never use Honey, but I don’t think it is something that I mean. I want to create a website to compare prices on the same product in different places in one industry. And only in one specific industry. Let's say you want to buy t-shirts and you want to compare offerts and there are hundreds of companies that are willing to sell you that. You want to know who offers the best quality product at the cheapest price in your location.
The same is true of my website, but in the industry I have chosen, purchases are made in the thousands, so a price difference of 50 cents makes a very big difference