Hello Fastlaners,
On a journey inspired by The Millionaire Fastlane and The Great Rat-Race Escape, I've been driven to rewrite my entrepreneurial script. My decade-long corporate journey in marketing and communications, currently in a management role, has culminated in an exciting venture. In the beginning of 2023 I launched my communications agency as a side hustle. This decision was driven by my desire to offer my accumulated skills to a wider audience, beyond the confines of a 9-to-5 job.
Today, I find myself at a crossroads. My agency has built up a loyal client base that provides a steady four-figure monthly income - not enough for me to leave my corporate job. Also, the realisation that my business model mirrors a traditional job - trading hours for dollars - is spurring me on to seek change. Despite increasing my rates, the essence of trading time for money remains, limiting my growth and freedom.
My goal is clear: to fully transition from my corporate role to my agency within the next two years, transforming it into a scalable business. The potential of AI in marketing and communications is huge and I'm keen to use it to revolutionise my services.
I'm reaching out to this community for insights on
Thank you for being a part of my journey. I look forward to your valuable advice and the discussions that will follow.
Hannah
On a journey inspired by The Millionaire Fastlane and The Great Rat-Race Escape, I've been driven to rewrite my entrepreneurial script. My decade-long corporate journey in marketing and communications, currently in a management role, has culminated in an exciting venture. In the beginning of 2023 I launched my communications agency as a side hustle. This decision was driven by my desire to offer my accumulated skills to a wider audience, beyond the confines of a 9-to-5 job.
Today, I find myself at a crossroads. My agency has built up a loyal client base that provides a steady four-figure monthly income - not enough for me to leave my corporate job. Also, the realisation that my business model mirrors a traditional job - trading hours for dollars - is spurring me on to seek change. Despite increasing my rates, the essence of trading time for money remains, limiting my growth and freedom.
My goal is clear: to fully transition from my corporate role to my agency within the next two years, transforming it into a scalable business. The potential of AI in marketing and communications is huge and I'm keen to use it to revolutionise my services.
I'm reaching out to this community for insights on
- Strategies for using AI to create scalable marketing and communications solutions.
- Ideas on how to move from a service model based on direct time investment to one that can grow independently of my hourly input.
- Any shared experiences or advice on making technology a cornerstone of meeting the CENTS criteria.
Thank you for being a part of my journey. I look forward to your valuable advice and the discussions that will follow.
Hannah
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