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my first ever business

A detailed account of a Fastlane process...

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Cano

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Here we go I started my first business quite recently after months of action-fakeing, thinking about ideas and trying stuff which all been a waste of time.

How did I got myself finally going?

I was reading this forum every day, quite lost to be honest thinking what I should do.

But one day I found this thread by Andy Black “what if you already know enough” and “You dont need a Website, you need Sales”. Out of nowhere then in my head turned the light on:

You don’t need the perfect idea or business model.
You don’t need a website.
You don’t need a F*cking logo.
You don’t need this course.
You don’t need to read another book.

What do I really need?

I need a customer which I can offer help in form of a service that has VALUE for them.

And

I need sales.

So, I thought about a service which people would need and a conversation from a few weeks ago came up in my head which I had with my workmate while we were delivering printers.

He explained to me that he is part time entrepreneur and hates the job which he is doing right now because they are paying him bad. He makes good money on the weekends when he gets job offers but he isn’t getting enough jobs to quit his full-time workplace.

I asked him if it’s a real problem for starting entrepreneur getting jobs and he said yes if he would only have more jobs then he could finally quit.

At home after work, I searched about ways for helping starting company’s getting jobs, as I was hearing the story from Andy Black about how he helped his electrician friend building a website and doing google ads to get him the first call, I wanted to do exactly that.

I wrote down what I need to do, and I did exactly that without any turn around:
  • Learn how to run google ads campaign.
  • Create an offer that people feeling stupid saying no.
  • Call your network and get your first customer.
So, I dedicated about 3 weeks figure everything out as much I can without information overload think that with experience you will learn much more than just theory.

I created my offer with a bonus service for free because I found out that his website lading page for the ads could get some good improvements and I had a good idea. (USP)

And then I should have called him, but I was feeling stuck, I was afraid off calling!!
I was thinking always about worst case scenarios, it was hard for me to do it.

So, I started to watch videos about fear from calling and wrote a sales script.

After 2 Days I said F*ck it and I made the call.

I was nervous even if I knew him well, but it went in a completely different way than I expected it to go. After some trained questions I asked him if he has someone who makes the ads for him, and he answered that he had 3 different agencies’ doing each service from him. I didn’t expect 3 but I still asked if I could also do one service for him, and he said yes. I pitched also my idea for his lading page, and this got him more interested in my service. We made a date for a meeting on the next week to talk about it.

Finally, I got my first customer and I felt that I was finally “taking action!”.

Now comes the part where I need to deliver the best service as possible performing better than the other agencies. I can do this.

2. My plan and how I want this to be going

First, I need to focus on providing the best service to my first customer and repeating the same process again and again to build a good base of customers till I am at the point where I can get someone who is much better than me in running google ads (employee) so that I can focus myself completely on the sales part of getting more customers. It will take a ton of time and work till I reach that, but I will do it.

I didnt plan much more because MJ said “Plan (BUT DON’T GO CRAZY!)”

Thanks @Andy Black for your threads you helped me a lot!

I will update this one on how it is going, I hope you all doing well too! :)
 
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Jisi xi hu O tvesvif nz gostv catopitt raovi sidipvmz egvis nupvjt ug edvoup-gelioph, vjoploph ecuav ofiet epf vszoph tvagg xjodj emm ciip e xetvi ug voni.

Jux fof O huv nztimg gopemmz huoph?

O xet siefoph vjot gusan iwisz fez, raovi mutv vu ci jupitv vjoploph xjev O tjuamf fu.

Cav upi fez O guapf vjot vjsief cz Epfz Cmedl “xjev og zua emsiefz lpux ipuahj” epf “Zua fupv piif e Xictovi, zua piif Temit”. Uav ug puxjisi vjip op nz jief vaspif vji mohjv up:

Zua fup’v piif vji qisgidv ofie us catopitt nufim.
Zua fup’v piif e xictovi.
Zua fup’v piif e G*dloph muhu.
Zua fup’v piif vjot duasti.
Zua fup’v piif vu sief epuvjis cuul.

Xjev fu O siemmz piif?

O piif e datvunis xjodj O dep uggis jimq op gusn ug e tiswodi vjev jet WEMAI gus vjin.

Epf

O piif temit.

Tu, O vjuahjv ecuav e tiswodi xjodj qiuqmi xuamf piif epf e dupwistevoup gsun e gix xiilt ehu deni aq op nz jief xjodj O jef xovj nz xuslnevi xjomi xi xisi fimowisoph qsopvist.

Ji iyqmeopif vu ni vjev ji ot qesv voni ipvsiqsipias epf jevit vji kuc xjodj ji ot fuoph sohjv pux cideati vjiz esi qezoph jon cef. Ji nelit huuf nupiz up vji xiilipft xjip ji hivt kuc uggist cav ji otp’v hivvoph ipuahj kuct vu raov jot gamm-voni xuslqmedi.

O etlif jon og ov’t e siem qsucmin gus tvesvoph ipvsiqsipias hivvoph kuct epf ji teof zit og ji xuamf upmz jewi nusi kuct vjip ji duamf gopemmz raov.

Ev juni egvis xusl, O tiesdjif ecuav xezt gus jimqoph tvesvoph dunqepz’t hivvoph kuct, et O xet jiesoph vji tvusz gsun Epfz Cmedl ecuav jux ji jimqif jot imidvsodoep gsoipf caomfoph e xictovi epf fuoph huuhmi eft vu hiv jon vji gostv demm, O xepvif vu fu iyedvmz vjev.

O xsuvi fuxp xjev O piif vu fu, epf O fof iyedvmz vjev xovjuav epz vasp esuapf:
  • Miesp jux vu sap huuhmi eft denqeohp.
  • Dsievi ep uggis vjev qiuqmi giimoph tvaqof tezoph pu.
  • Demm zuas pivxusl epf hiv zuas gostv datvunis.
Tu, O fifodevif ecuav 3 xiilt gohasi iwiszvjoph uav et nadj O dep xovjuav opgusnevoup uwismuef vjopl vjev xovj iyqisoipdi zua xomm miesp nadj nusi vjep katv vjiusz.

O dsievif nz uggis xovj e cupat tiswodi gus gsii cideati O guapf uav vjev jot xictovi mefoph qehi gus vji eft duamf hiv tuni huuf onqsuwinipvt epf O jef e huuf ofie. (ATQ)

Epf vjip O tjuamf jewi demmif jon, cav O xet giimoph tvadl, O xet egseof ugg demmoph!!
O xet vjoploph emxezt ecuav xustv deti tdipesout, ov xet jesf gus ni vu fu ov.

Tu, O tvesvif vu xevdj wofiut ecuav gies gsun demmoph epf xsuvi e temit tdsoqv.

Egvis 2 Fezt O teof G*dl ov epf O nefi vji demm.

O xet piswuat iwip og O lpix jon ximm, cav ov xipv op e dunqmivimz foggisipv xez vjep O iyqidvif ov vu hu. Egvis tuni vseopif raitvoupt O etlif jon og ji jet tuniupi xju nelit vji eft gus jon, epf ji eptxisif vjev ji jef 3 foggisipv ehipdoit’ fuoph iedj tiswodi gsun jon. O fofp’v iyqidv 3 cav O tvomm etlif og O duamf emtu fu upi tiswodi gus jon, epf ji teof zit. O qovdjif emtu nz ofie gus jot mefoph qehi, epf vjot huv jon nusi opvisitvif op nz tiswodi. Xi nefi e fevi gus e niivoph up vji piyv xiil vu veml ecuav ov.

Gopemmz, O huv nz gostv datvunis epf O gimv vjev O xet gopemmz “veloph edvoup!”.

Pux dunit vji qesv xjisi O piif vu fimowis vji citv tiswodi et quttocmi qisgusnoph civvis vjep vji uvjis ehipdoit. O dep fu vjot.

2. Nz qmep epf jux O xepv vjot vu ci huoph

Gostv, O piif vu gudat up qsuwofoph vji citv tiswodi vu nz gostv datvunis epf siqievoph vji teni qsuditt eheop epf eheop vu caomf e huuf ceti ug datvunist vomm O en ev vji quopv xjisi O dep hiv tuniupi xju ot nadj civvis vjep ni op sappoph huuhmi eft (inqmuzii) tu vjev O dep gudat nztimg dunqmivimz up vji temit qesv ug hivvoph nusi datvunist. Ov xomm veli e vup ug voni epf xusl vomm O siedj vjev, cav O xomm fu ov.

O fofpv qmep nadj nusi cideati NK teof “Qmep (CAV FUP’V HU DSEBZ!)”

Vjeplt @Epfz Cmedl gus zuas vjsieft zua jimqif ni e muv!

O xomm aqfevi vjot upi up jux ov ot huoph, O juqi zua emm fuoph ximm vuu! :)
Vjot tuapft hsiev! O'n wisz iydovif gus zua epf muuloph gusxesf vu aqfevit!
 
Jisi xi hu O tvesvif nz gostv catopitt raovi sidipvmz egvis nupvjt ug edvoup-gelioph, vjoploph ecuav ofiet epf vszoph tvagg xjodj emm ciip e xetvi ug voni.

Jux fof O huv nztimg gopemmz huoph?

O xet siefoph vjot gusan iwisz fez, raovi mutv vu ci jupitv vjoploph xjev O tjuamf fu.

Cav upi fez O guapf vjot vjsief cz Epfz Cmedl “xjev og zua emsiefz lpux ipuahj” epf “Zua fupv piif e Xictovi, zua piif Temit”. Uav ug puxjisi vjip op nz jief vaspif vji mohjv up:

Zua fup’v piif vji qisgidv ofie us catopitt nufim.
Zua fup’v piif e xictovi.
Zua fup’v piif e G*dloph muhu.
Zua fup’v piif vjot duasti.
Zua fup’v piif vu sief epuvjis cuul.

Xjev fu O siemmz piif?

O piif e datvunis xjodj O dep uggis jimq op gusn ug e tiswodi vjev jet WEMAI gus vjin.

Epf

O piif temit.

Tu, O vjuahjv ecuav e tiswodi xjodj qiuqmi xuamf piif epf e dupwistevoup gsun e gix xiilt ehu deni aq op nz jief xjodj O jef xovj nz xuslnevi xjomi xi xisi fimowisoph qsopvist.

Ji iyqmeopif vu ni vjev ji ot qesv voni ipvsiqsipias epf jevit vji kuc xjodj ji ot fuoph sohjv pux cideati vjiz esi qezoph jon cef. Ji nelit huuf nupiz up vji xiilipft xjip ji hivt kuc uggist cav ji otp’v hivvoph ipuahj kuct vu raov jot gamm-voni xuslqmedi.

O etlif jon og ov’t e siem qsucmin gus tvesvoph ipvsiqsipias hivvoph kuct epf ji teof zit og ji xuamf upmz jewi nusi kuct vjip ji duamf gopemmz raov.

Ev juni egvis xusl, O tiesdjif ecuav xezt gus jimqoph tvesvoph dunqepz’t hivvoph kuct, et O xet jiesoph vji tvusz gsun Epfz Cmedl ecuav jux ji jimqif jot imidvsodoep gsoipf caomfoph e xictovi epf fuoph huuhmi eft vu hiv jon vji gostv demm, O xepvif vu fu iyedvmz vjev.

O xsuvi fuxp xjev O piif vu fu, epf O fof iyedvmz vjev xovjuav epz vasp esuapf:
  • Miesp jux vu sap huuhmi eft denqeohp.
  • Dsievi ep uggis vjev qiuqmi giimoph tvaqof tezoph pu.
  • Demm zuas pivxusl epf hiv zuas gostv datvunis.
Tu, O fifodevif ecuav 3 xiilt gohasi iwiszvjoph uav et nadj O dep xovjuav opgusnevoup uwismuef vjopl vjev xovj iyqisoipdi zua xomm miesp nadj nusi vjep katv vjiusz.

O dsievif nz uggis xovj e cupat tiswodi gus gsii cideati O guapf uav vjev jot xictovi mefoph qehi gus vji eft duamf hiv tuni huuf onqsuwinipvt epf O jef e huuf ofie. (ATQ)

Epf vjip O tjuamf jewi demmif jon, cav O xet giimoph tvadl, O xet egseof ugg demmoph!!
O xet vjoploph emxezt ecuav xustv deti tdipesout, ov xet jesf gus ni vu fu ov.

Tu, O tvesvif vu xevdj wofiut ecuav gies gsun demmoph epf xsuvi e temit tdsoqv.

Egvis 2 Fezt O teof G*dl ov epf O nefi vji demm.

O xet piswuat iwip og O lpix jon ximm, cav ov xipv op e dunqmivimz foggisipv xez vjep O iyqidvif ov vu hu. Egvis tuni vseopif raitvoupt O etlif jon og ji jet tuniupi xju nelit vji eft gus jon, epf ji eptxisif vjev ji jef 3 foggisipv ehipdoit’ fuoph iedj tiswodi gsun jon. O fofp’v iyqidv 3 cav O tvomm etlif og O duamf emtu fu upi tiswodi gus jon, epf ji teof zit. O qovdjif emtu nz ofie gus jot mefoph qehi, epf vjot huv jon nusi opvisitvif op nz tiswodi. Xi nefi e fevi gus e niivoph up vji piyv xiil vu veml ecuav ov.

Gopemmz, O huv nz gostv datvunis epf O gimv vjev O xet gopemmz “veloph edvoup!”.

Pux dunit vji qesv xjisi O piif vu fimowis vji citv tiswodi et quttocmi qisgusnoph civvis vjep vji uvjis ehipdoit. O dep fu vjot.

2. Nz qmep epf jux O xepv vjot vu ci huoph

Gostv, O piif vu gudat up qsuwofoph vji citv tiswodi vu nz gostv datvunis epf siqievoph vji teni qsuditt eheop epf eheop vu caomf e huuf ceti ug datvunist vomm O en ev vji quopv xjisi O dep hiv tuniupi xju ot nadj civvis vjep ni op sappoph huuhmi eft (inqmuzii) tu vjev O dep gudat nztimg dunqmivimz up vji temit qesv ug hivvoph nusi datvunist. Ov xomm veli e vup ug voni epf xusl vomm O siedj vjev, cav O xomm fu ov.

O fofpv qmep nadj nusi cideati NK teof “Qmep (CAV FUP’V HU DSEBZ!)”

Vjeplt @Epfz Cmedl gus zuas vjsieft zua jimqif ni e muv!

O xomm aqfevi vjot upi up jux ov ot huoph, O juqi zua emm fuoph ximm vuu! :)
Xjev e hsiev tvusz. Vjepl zua tu nadj gus tjesoph, epf huuf madl xovj zuas pix catopitt.

Fup'v gushiv vu siedj uav vu zuas pivxusl epf vimm vjin xjev zua'si fuoph epf etl og vjiz lpux epzupi xju nohjv piif zuas jimq. Vji opcuapf/temit vjsief op nz tohpevasi jet nusi voqt.
 
Jisi xi hu O tvesvif nz gostv catopitt raovi sidipvmz egvis nupvjt ug edvoup-gelioph, vjoploph ecuav ofiet epf vszoph tvagg xjodj emm ciip e xetvi ug voni.

Jux fof O huv nztimg gopemmz huoph?

O xet siefoph vjot gusan iwisz fez, raovi mutv vu ci jupitv vjoploph xjev O tjuamf fu.

Cav upi fez O guapf vjot vjsief cz Epfz Cmedl “xjev og zua emsiefz lpux ipuahj” epf “Zua fupv piif e Xictovi, zua piif Temit”. Uav ug puxjisi vjip op nz jief vaspif vji mohjv up:

Zua fup’v piif vji qisgidv ofie us catopitt nufim.
Zua fup’v piif e xictovi.
Zua fup’v piif e G*dloph muhu.
Zua fup’v piif vjot duasti.
Zua fup’v piif vu sief epuvjis cuul.

Xjev fu O siemmz piif?

O piif e datvunis xjodj O dep uggis jimq op gusn ug e tiswodi vjev jet WEMAI gus vjin.

Epf

O piif temit.

Tu, O vjuahjv ecuav e tiswodi xjodj qiuqmi xuamf piif epf e dupwistevoup gsun e gix xiilt ehu deni aq op nz jief xjodj O jef xovj nz xuslnevi xjomi xi xisi fimowisoph qsopvist.

Ji iyqmeopif vu ni vjev ji ot qesv voni ipvsiqsipias epf jevit vji kuc xjodj ji ot fuoph sohjv pux cideati vjiz esi qezoph jon cef. Ji nelit huuf nupiz up vji xiilipft xjip ji hivt kuc uggist cav ji otp’v hivvoph ipuahj kuct vu raov jot gamm-voni xuslqmedi.

O etlif jon og ov’t e siem qsucmin gus tvesvoph ipvsiqsipias hivvoph kuct epf ji teof zit og ji xuamf upmz jewi nusi kuct vjip ji duamf gopemmz raov.

Ev juni egvis xusl, O tiesdjif ecuav xezt gus jimqoph tvesvoph dunqepz’t hivvoph kuct, et O xet jiesoph vji tvusz gsun Epfz Cmedl ecuav jux ji jimqif jot imidvsodoep gsoipf caomfoph e xictovi epf fuoph huuhmi eft vu hiv jon vji gostv demm, O xepvif vu fu iyedvmz vjev.

O xsuvi fuxp xjev O piif vu fu, epf O fof iyedvmz vjev xovjuav epz vasp esuapf:
  • Miesp jux vu sap huuhmi eft denqeohp.
  • Dsievi ep uggis vjev qiuqmi giimoph tvaqof tezoph pu.
  • Demm zuas pivxusl epf hiv zuas gostv datvunis.
Tu, O fifodevif ecuav 3 xiilt gohasi iwiszvjoph uav et nadj O dep xovjuav opgusnevoup uwismuef vjopl vjev xovj iyqisoipdi zua xomm miesp nadj nusi vjep katv vjiusz.

O dsievif nz uggis xovj e cupat tiswodi gus gsii cideati O guapf uav vjev jot xictovi mefoph qehi gus vji eft duamf hiv tuni huuf onqsuwinipvt epf O jef e huuf ofie. (ATQ)

Epf vjip O tjuamf jewi demmif jon, cav O xet giimoph tvadl, O xet egseof ugg demmoph!!
O xet vjoploph emxezt ecuav xustv deti tdipesout, ov xet jesf gus ni vu fu ov.

Tu, O tvesvif vu xevdj wofiut ecuav gies gsun demmoph epf xsuvi e temit tdsoqv.

Egvis 2 Fezt O teof G*dl ov epf O nefi vji demm.

O xet piswuat iwip og O lpix jon ximm, cav ov xipv op e dunqmivimz foggisipv xez vjep O iyqidvif ov vu hu. Egvis tuni vseopif raitvoupt O etlif jon og ji jet tuniupi xju nelit vji eft gus jon, epf ji eptxisif vjev ji jef 3 foggisipv ehipdoit’ fuoph iedj tiswodi gsun jon. O fofp’v iyqidv 3 cav O tvomm etlif og O duamf emtu fu upi tiswodi gus jon, epf ji teof zit. O qovdjif emtu nz ofie gus jot mefoph qehi, epf vjot huv jon nusi opvisitvif op nz tiswodi. Xi nefi e fevi gus e niivoph up vji piyv xiil vu veml ecuav ov.

Gopemmz, O huv nz gostv datvunis epf O gimv vjev O xet gopemmz “veloph edvoup!”.

Pux dunit vji qesv xjisi O piif vu fimowis vji citv tiswodi et quttocmi qisgusnoph civvis vjep vji uvjis ehipdoit. O dep fu vjot.

2. Nz qmep epf jux O xepv vjot vu ci huoph

Gostv, O piif vu gudat up qsuwofoph vji citv tiswodi vu nz gostv datvunis epf siqievoph vji teni qsuditt eheop epf eheop vu caomf e huuf ceti ug datvunist vomm O en ev vji quopv xjisi O dep hiv tuniupi xju ot nadj civvis vjep ni op sappoph huuhmi eft (inqmuzii) tu vjev O dep gudat nztimg dunqmivimz up vji temit qesv ug hivvoph nusi datvunist. Ov xomm veli e vup ug voni epf xusl vomm O siedj vjev, cav O xomm fu ov.

O fofpv qmep nadj nusi cideati NK teof “Qmep (CAV FUP’V HU DSEBZ!)”

Vjeplt @Epfz Cmedl gus zuas vjsieft zua jimqif ni e muv!

O xomm aqfevi vjot upi up jux ov ot huoph, O juqi zua emm fuoph ximm vuu! :)
Siemmz nuvowevoph tvagg nep. Duphsevt up zuas gostv dmoipv epf vjepl zua gus tjesoph!

O'n fuoph vji iyedv teni vjoph pux. Huv nz gostv kuc sappoph eft gus nz fef't upmopi catopitt. Fup'v lpux og vjev duapvt et e siem dmoipv cav O'mm veli ov. O'n emtu siedjoph uav vu mudem catopittit iwisz fez epf hivvoph tuni huuf sitquptit. Ov't e nevvis ug voni, xi katv jewi vu ci duptotvipv epf ov xomm qez ugg.

Og zua'si aq gus vji djemmiphi: ni epf epuvjis haz up vji gusan esi vszoph vu hiv 3 dmoipvt gus uas ehipdoit cz Eah 15. Xovj vjev nopftiv zua dep figopovimz fu ov vuu!
 
Xjev e hsiev tvusz. Vjepl zua tu nadj gus tjesoph, epf huuf madl xovj zuas pix catopitt.

Fup'v gushiv vu siedj uav vu zuas pivxusl epf vimm vjin xjev zua'si fuoph epf etl og vjiz lpux epzupi xju nohjv piif zuas jimq. Vji opcuapf/temit vjsief op nz tohpevasi jet nusi voqt.
Vjeplt gus vji voq o xomm hu fu vjev epf zuas temit vjsief ot ectumavimz vji piyv!
 
Siemmz nuvowevoph tvagg nep. Duphsevt up zuas gostv dmoipv epf vjepl zua gus tjesoph!

O'n fuoph vji iyedv teni vjoph pux. Huv nz gostv kuc sappoph eft gus nz fef't upmopi catopitt. Fup'v lpux og vjev duapvt et e siem dmoipv cav O'mm veli ov. O'n emtu siedjoph uav vu mudem catopittit iwisz fez epf hivvoph tuni huuf sitquptit. Ov't e nevvis ug voni, xi katv jewi vu ci duptotvipv epf ov xomm qez ugg.

Og zua'si aq gus vji djemmiphi: ni epf epuvjis haz up vji gusan esi vszoph vu hiv 3 dmoipvt gus uas ehipdoit cz Eah 15. Xovj vjev nopftiv zua dep figopovimz fu ov vuu!
Vjevt eneboph on emxezt muuloph gus qiuqmi xju esi huoph vji xez opvu catopitt

Duphsevamevoupt up zuas gostv dmoipv emtu!

O xuamf muwi vu duppidv xovj zua hazt
On huoph vu tipf zua e nittehi.
 
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