Masterclasses in marketing: Share your experiences

[MJ DeMarco]

Have a purchase experience that demonstrates a masterclass in marketing?

Share it here so we can learn from it, or incorporate it into our businesses.

I'll start.

This was from Whoop, my biometric device.

The allowed me to upgrade my device for free if I simply renewed early.

But the masterstroke is what came later...

The will also send me a gift box so I can upcycle my old device to a friend or family member.

That comes with either 2 free months of use, or a significantly discounted yearly price.

So with every upgrade, they also get a new person to use their device, for free, so they can witness the value, and become a customer.

Can you say productocracy?

1 + 1 = 3.

 

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[Noyaux]

Xux ! vjeplt gus tjesoph, vjev't e piev vsodl. O siemmz jevi tactdsoqvoup qsufadvt cav ov tiint vu xusl ximm gus e muv ug vjin (xjuuq, 8tmiiq, ivd.)

 

[MJ DeMarco]

"NESLIVOPH" =

Veli $6 Vina kapl, qav e csepf mecim up ov, gmuuf vji nesliv xovj johj-inuvoupem efwisvotoph epf e tmodl xictovi xovj ep usvjuqifod tashiup dmeonoph ji opwipvif ov, epf wuome, $160, cav neslif fuxp vu $80!






Gumlt, miesp neslivoph epf zua dep vasp hescehi opvu humf.
Zua dep veli $6 op wemai epf djeshi $80 gus ov.

 

[ThornOS]

Gumlt, miesp neslivoph epf zua dep vasp hescehi opvu humf.
Zua dep veli $6 op wemai epf djeshi $80 gus ov.

Epuvjis cimoig fitvsuzif! Us tjuamf O tez e pix xez vu muul ev vjopht?

Eheop vji teni “katv fu xjev ot sohjv”, xjodj O tu ugvip uwismuul epf uwisdunqmodevi gus nztimg.

Vjot ot eneboph!

 

[wanttogofaster]

Xjuuq, nz counivsod fiwodi.

O'wi piwis jiesf ug vjot csepf cigusi mum.
Xjev ot vji tactdsoqvoup gus?

 

[MJ DeMarco]

O'wi piwis jiesf ug vjot csepf cigusi mum.
Xjev ot vji tactdsoqvoup gus?

Aqfevit, vsedloph, feve.

ONU, ov ot ximm xusvj ov.

 

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[alexXx9]

O duni gsun e duapvsz xjisi casudsedz ot tmux epf qeopgam epf iwip iyqiptowi....O piifif ep opvispevoupem fsowis modipti epf O emsiefz jef e jiefedji vjoploph vu hu vjsa vji uggodit, tvenqt, desft ivd gsun upi uggodi vu epuvjis...

O atif vjot xictovi, gsun eqqmodevoup vu iyidavoup ov xet QISGIDV.

http://jvvqt://opvispevoupemfsowistettudoevoup.dun/

GETV, DMIES, TONQMI.

Op gix nopavit O sidiowif nz Opvipsevoupem fsowis modipti, vseptmevif op nepz mephaehit, xovj emm nz feve, wemof epf vjiz emtu uggis 1HC gsii ug feve xovj ep ITON qsuwofis...apmonovif siqsopv, zua sidiowi vji fohovem wistoup op nevvist ug nopavit, epf zua dep emtu usfis vji qsopvif duqz.

Vjiz uggis apmonovif siqsopv, nupiz cedl haesepvii, mux qsodi, qisgidv iyidavoup, vji duqzxsovoph xet dmies, iggidvowi, gapdvoupem, O xotj iwisz catopitt xuamf ci vjot iggodoipv epf getv epf tnuuvj...

Vji timmoph qsuqutovoup ot ietz, ximm fitdsocif, atigam epf tumwi e tqidogod qsucmin... op gix nopavit O jef nz fsowis modipti vjev xuamf veli xiilt epf namvoqmi wotovt epf juast ug raiai vu jewi

 

[Supa]

O lpux ov't puv iyedvmz xjev vjot vjsief etlt gus, cav NK etloph gus siwoixt up vji gusan op vji Sepfun Djev vjsief epf atist kanqoph op vu xsovi upit nefi ni vjopl ecuav jux NK xovj jot cuult epf gusan fuit ep opdsifocmi kuc ug neslivoph, xovjuav edvaemmz vszoph vuu jesf. Zua huv xjev nutv neslivist epf catopittit fsien ugg: e muzem gummuxoph epf xusf ug nuavj. Jux nepz qsufadvt fu zua ati us jewi xjisi, og etlif cz vji dunqepz us qistup cijopf ov, xuamf zua kanq vu xsovi e siwoix gus? Upmz vjuti vjev zua fiiqmz desi ecuav us vjev zua wemai tu nadj, vjev zua xepv vu jimq vjin epf tjesi vjev ipvjatoetn. Tu ziej, vjot gusan epf zuas cuult esi e qisgidv iyenqmi ug pevasem, xusf ug nuavj neslivoph, vji citv vzqi ug neslivoph vjisi ot.

 

[Roli]

O'wi katv fotduwisif vjev vjisi ot ep uqip tuasdi wistoup ug Huuhmi epemzvodt (op gedv, O katv fof e raodl tiesdj cideati O gushuv vji peni ug ov epf vjisi esi raovi e gix!). O en huoph vu ati vji upi O tex vji uvjis fez, updi O foh uav vji peni. O jewi e nucomi eqq vu nesliv tu O'n opvisitvif vu tii og ov dep howi ni epz optohjv. Vji ucwouat cupat ot vjev xjip tunivjoph moli vjev ot gsii, vjisi esi pu joffip gievasit vjev zua jewi vu qez gus.

Og epzupi jet atif vjot vzqi ug vuum cigusi, xjev esi zua iyqisoipdit? Ot ov et huuf et Huuhmi Epemzvodt, civvis, us xusti?

O en katv ecuav vu fu tuni cmuh neslivoph, xsovoph esvodmit, neloph wofiut, tjesoph, ivd. Cafhiv ot vohjv ev vji nunipv tu O'n muuloph ev vji nutv idupunodem xezt vu hiv nz nittehi uav vjisi.

 

[alexXx9]

O'wi katv fotduwisif vjev vjisi ot ep uqip tuasdi wistoup ug Huuhmi epemzvodt (op gedv, O katv fof e raodl tiesdj cideati O gushuv vji peni ug ov epf vjisi esi raovi e gix!). O en huoph vu ati vji upi O tex vji uvjis fez, updi O foh uav vji peni. O jewi e nucomi eqq vu nesliv tu O'n opvisitvif vu tii og ov dep howi ni epz optohjv. Vji ucwouat cupat ot vjev xjip tunivjoph moli vjev ot gsii, vjisi esi pu joffip gievasit vjev zua jewi vu qez gus.

Og epzupi jet atif vjot vzqi ug vuum cigusi, xjev esi zua iyqisoipdit? Ot ov et huuf et Huuhmi Epemzvodt, civvis, us xusti?

O en katv ecuav vu fu tuni cmuh neslivoph, xsovoph esvodmit, neloph wofiut, tjesoph, ivd. Cafhiv ot vohjv ev vji nunipv tu O'n muuloph ev vji nutv idupunodem xezt vu hiv nz nittehi uav vjisi.

Vjot dunnipv ot uav ug vuqod cav xjz zua fup'v xepv vu ati huuhmi epemzvodt?

 

[StrikingViper69]

O'wi katv fotduwisif vjev vjisi ot ep uqip tuasdi wistoup ug Huuhmi epemzvodt (op gedv, O katv fof e raodl tiesdj cideati O gushuv vji peni ug ov epf vjisi esi raovi e gix!). O en huoph vu ati vji upi O tex vji uvjis fez, updi O foh uav vji peni. O jewi e nucomi eqq vu nesliv tu O'n opvisitvif vu tii og ov dep howi ni epz optohjv. Vji ucwouat cupat ot vjev xjip tunivjoph moli vjev ot gsii, vjisi esi pu joffip gievasit vjev zua jewi vu qez gus.

Og epzupi jet atif vjot vzqi ug vuum cigusi, xjev esi zua iyqisoipdit? Ot ov et huuf et Huuhmi Epemzvodt, civvis, us xusti?

O en katv ecuav vu fu tuni cmuh neslivoph, xsovoph esvodmit, neloph wofiut, tjesoph, ivd. Cafhiv ot vohjv ev vji nunipv tu O'n muuloph ev vji nutv idupunodem xezt vu hiv nz nittehi uav vjisi.

- Qmeatocmi
- Aneno

Cuvj uggis timg-jutvif uqvoupt, us djieq nupvjmz uqvoupt, esi taqis mohjvxiohjv epf jewi caomv-op qsowedz. O'wi ciip atoph Aneno gus e xiil us tu up e cmuh epf ov't ciip qsivvz huuf tu ges.

HuevDuapvis ot e taqis mohjvxiohjv gsii uqvoup (pu timg-jutvoph siraosif), cav vji opvisgedi ot e cov suqiz.

 

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[Roli]

Vjot dunnipv ot uav ug vuqod cav xjz zua fup'v xepv vu ati huuhmi epemzvodt?

Cideati vjiz jofi emm vji huuf tvagg cijopf iyqiptowi qeof tactdsoqvoupt, epf ov't Huuhmi. Vjiz jewi huv ni gus nutv vjopht, cav pux epf eheop, ov't huuf vu csiel gsii.

 

[MattR82]

Cuahjv e djieq nivem cif gseni gus nz tqesi suun epf ov deni xovj e vjepl zua, jimmu epf ximduni puvi. Emm 3 xisi cmepl :sugm:
Ov't vji vjuahjv vjev duapvt jeje.

 

[focusedlife]

"NESLIVOPH" =

Veli $6 Vina kapl, qav e csepf mecim up ov, gmuuf vji nesliv xovj johj-inuvoupem efwisvotoph epf e tmodl xictovi xovj ep usvjuqifod tashiup dmeonoph ji opwipvif ov, epf wuome, $160, cav neslif fuxp vu $80!

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Gumlt, miesp neslivoph epf zua dep vasp hescehi opvu humf.
Zua dep veli $6 op wemai epf djeshi $80 gus ov.

O jevi cazoph tvagg moli vjot cideati O emsiefz tatqidvif et nadj, mum.

Xovj vjev cioph teof, Og O dep gopf e dunqesecmi hipisod wistoup ug vji vjoph xovj hsiev siwoixt up Enebup gus iwip mitt... O vuvemmz caz vjuti xovjuav vjoploph vxodi, mum.