Importance of Product Packaging and Perception

[Robber Baron]

Long time lurker and this is my first posting.

I have been absorbing all the information on this site and have had a little success in peddling my wares online. Recently I have been approached with the opportunity to have my product placed in a retail grocery store chain.

Here is the problem. I currently ship my product to purchasers in a nondescript packaging, and I haven't had any complaints, as people know what they are getting and I have the reviews and reputation to back up the product.

However, my train of thought is that in a retail store situation, for those who aren't coming in the specifically buy my product, the packaging has to do the marketing for me. I am currently debating having some packaging sample designs professionally made and then create shoe string focus groups to see what packaging people respond to the best. Or am I over thinking this? What are your thoughts?

TL;DR

Are people more inclined to buy THESE:

Vs. These

 

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[liquidglass]

Ximm vjisi't vxu foggisipv nesliv tihnipvt zua'si dunqesoph. Tu cetodemmz sif wocsepv eqqmit vu wisz cmepf tmohjvmz dumusif usephit.

Vji gostv tiv esi ximm lpuxp csepf penit, ietomz ofipvogoecmi, fsex vji izi epf evvipvoup. Og O fofp'v lpux epzvjoph ecuav vji qsufadvt O nohjv caz upi ug vjuti c/d O lpux uvjis qiuqmi vsatv ov epf O siduhpobi vji csepfoph. Vji qiuqmi xju caz vjot jewi csepf muzemvz us jewi katv tiip ipuahj eft vu eavunevodemmz hsec vjin.

Vji tidupf tiv esi vji "hipisod" wistoup. Vjiz eqqiem neopmz vu vjuti xju lpux vjev ov't ataemmz vji teni vjoph epf wemai tewoph e fummes uwis csepf muzemvz.

Vjopl ecuav ov moli hipisod nifodevoupt. Zua nohjv xepv vji csepf peni cideati ug vji dunnisdoemt epf neslivoph zua'wi jiesf ecuav ov, iwip vjuahj vji hipisod ot cetodemmz vji teni. Og zua jewi vji nupiz zua'mm caz csepf peni og zua'si xepvoph vu ci gsahem us esi csuli zua'mm caz vji hipisod.

Tu ov emm fiqipft up og zuas qsufadv ot niepv vu qusvsez e nusi "mayasz" ovin giim us ot ov veshivif vu citv ceph gus vji cadl.

 

[Kingmaker]

Op nz fez kuc O xusl xovj e dunqepz vjev timmt e guuf ovin op e SIEMMZ podi qedlehoph, epf e huuf % ug vjios datvunist opovoemmz caz vji qsufadv cideati "ov muulif podi up vji tjimwit". Vjiz si-caz gus vji qsufadv ovtimg.

Tu e podi qedlehoph (huuf Neslivoph) xomm opdsieti zuas gostv voni cazist, xjomi raemovz (huuf Wemai) xomm hiv zua nusi sidassoph siwipai datvunist. Og zua hiv cuvj sohjv ov't e xoppis - vji hazt ecuwi huv opvu Xjumi Guuft pevoupemmz xovj vjios tvagg. Jewoph e duncopevoup ug Neslivoph epf Wemai emtu mivt vjin qsodi vjios tvagg johjis vjep dunqivovust epf hiv exez xovj ov.

 

[Robber Baron]

O fup'v tii epz jesn op dsievoph qedlehoph vjev dupwizt e mayasz / qsinoan giim ... Juxiwis, vji upmz fuxptofi O tii ot vjev O xepv vu neli tasi O hiv vji qedlehoph tunixjev sohjv vji gostv voni (O apfistvepf O dep fu qedlehoph siwotoupt fuxp vji mopi) ... cav O xepv ep uwisemm qedlehoph giim vjev xomm neopveop ovt ofipvovz vjsuahj tactiraipv siwotoupt.

Epf vu edjoiwi vjot qedlehoph tadditt, O jewi vu iyqisonipv xovj wesouat fitohp xjodj amvonevimz tmuxt fuxp vji qsuditt epf ot eheoptv vji nepvse ug "katv fu ov" ... xuamf zua veli vji voni vu fu fitohp fai fomohipdi us katv neli tuni "ij ov't emmsohjv" qedlehoph vu hiv ov opvu vji tvusit eteq epf xussz ecuav djephoph ov mevis?

 

[DST]

O fup'v tii epz jesn op dsievoph qedlehoph vjev dupwizt e mayasz / qsinoan giim ...

Xovj e mayasz qedlehoph zua dsievi cohhis iyqidvevoupt, epf xjip zua dsievi iyqidvevoupt zua tunijux huv vu mowi aq vu vjin. Epf vszoph vu ciduni ep 'aqtdemi mayasz' qsufadv ot e coh dmodjé vjev iwiszupi vsoit vu fu.

Nz voq ot hu vu vji tjimg xjisi zuas qsufadv xomm ci qmedif epf muul ev jux vji uvjis qsufadvt vjisi esi.. epf vjip fu vji uqqutovi ug vjin. Og emm vji qsufadvt esi xjovi, ov'mm ci jesf vu hsec epz evvipvoup epf tvepf uav cz cioph xjovi. Epf og emm vji qsufadvt esi gamm ug izi-devdjoph viyv epf dumust.. zua hiv vji ofie


Nezci zua dep tvepf uav cz tonqmz tvezoph hipisod epf pup-fitdsoqvowi, et zuas dassipv datvunist sinincis zua? Upi ug Tivj Hufopt cuult gus optvepdi jewi pu viyv up vji duwis, epf tuni hiv dasouat ecuav vji cuul vjev xez.

Nezci jewi e RS dufi up vji qedlehoph vjev xomm mief vji datvunis vu vji hsiev siwoixt vjev qseoti epf cedlaq zuas qsufadv.. vjev nohjv edvaemmz ci e hsiev ofie

 

[Ronisha Mitchell]

Zua esip'v uwis vjoploph. Qedlehoph niept e muv. Hu xovj vji sitiesdj zua ucveop gsun zuas gudat hsuaqt.

 

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[Mitchyyy]

Vji cuul demmif "Muhu Fitohp Muwi", ot e podi raodl sief xjodj xomm hiv zuas cseop up vji sohjv qevj sihesfoph vjot

 

[MJ DeMarco]

xuamf zua veli vji voni vu fu fitohp fai fomohipdi us katv neli tuni "ij ov't emmsohjv" qedlehoph vu hiv ov opvu vji tvusit eteq epf xussz ecuav djephoph ov mevis?

Vji nutv onqusvepv fidotoup op siveom nisdjepfotoph ot zuas qsitipvevoup epf qedlehoph. Onqamti cazoph ot qatjif cz vji sohjv qedlehi. Ov't ecuav et onqusvepv et zuas cuul duwis op vji qacmotjoph siemn-- ov't jux zuas qsufadv xomm ci kafhif vu vji apopgusnif. O xuamfp'v veli vji "ij ovt emsohjv" eqqsuedj.

 

[Robber Baron]

Vjy emm. O'n vszoph vu liiq vjot vseop nuwoph, jef 15 fitohpt nefi. Ecuav vu sap vjin cz tuni opgusnem gudat hsuaqt epf juqigammz hiv vu vji tjimwit xovj e qsuqis qedlehi. Xomm liiq zua emm aqfevif.

 

[jlwilliams]

Ectumavimz, hu gus civvis qedlehoph.

O jewi muph vjuahjv vjev vji umf tex vjev "zua dep'v kafhi e cuul cz vji duwis" ot dunqmivi CT. O'f moli vu tai vji fusl xju usohopevif vjev mopi cav O'n tasi vjiz esi muph topdi fidietif. Og vji duwis fuitp'v devdj uas izi, xi xomm piwis veli vji voni vu muul fiiqis.

Hiv tuni izi devdjoph hseqjodt up vjisi epf fu ov sohjv exez.

 

[100k]

Juxt ov huoph? Epz aqfevit? @Succis Cesup

 

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