Packaging a PRODUCT!

[sparechange]

Hello!

I wanted to share a thought in my head as I myself have actually been a victim to marketing and product packaging.

What do I mean? Next time you go shopping, or buy gas for your car, take a few minutes to walk around the aisles. What do you notice in the candy section? The energy drink section? The healthy section?

Right now I just went out to grab some snacks (redbull and some cliff bars) And I couldn't help but notice the beautiful colors of my lovely $5 red bull,



Personally my favorite color is blue, I'd imagine the people running redbull know that this is a very common favorite color.


Honestly I know this crap is super bad for me, but dam do they taste good. So I thought to myself, WHY am I ONLY buying redbull? I can say for myself (and this sounds completely insane) & YES it is a completely subconscious decision that I'm making! I've never had any of the other energy drinks because I don't like the colors or design of the other drinks.



Compare the design, visuals, aesthetics and colors of red bull and the other drinks, red bull is 100% better looking than any other the other drinks above. In fact I'd go as far to say that they are down right ugly!






Let's compare, what do YOU think is the most visually appealing can?



As fastlaners it's something to strongly consider, the way we market our brands, what colors we use etc etc.

Are you missing out on sales because you are using the wrong colors? Does your packaging suck!?!? Is it ANY surprise that the candy bars above ALL have shiny and bright beautiful colors? What does that do psychologically to the kid running down the aisle at the grocery store seeing those bright colors in the candy aisle?

Compare the Twix bar (one of my favs!) to the milky way, or hersheys. What stands out at first glance? What if candy bar packaging was plain black, or grey? Would that effect sales!?!?

Food for thought!

 

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[Tourmaline]

Tasqsotif vjot jef pu siqmoit! Opvisitvoph qutv...qedlehoph ot raovi opvsohaoph.

 

[Xeon]

Miv't dunqesi, xjev fu ZUA vjopl ot vji nutv wotaemmz eqqiemoph dep?

Ceph't. :duum:

 

[sparechange]

Ceph't. :duum:

Cep vjot nep! :F

 

[PizzaOnTheRoof]

MUPH QUTV OPDUNOPH

O vjopl Cepht esi e coh tadditt cideati ug vjios gmewust. Vjiz vetvi moli xjev vjiz tez optvief ug jewoph vjev hipisod "ipishz fsopl" gmewus.

CVX O'n e jahi qedlehoph tmav. O liiq emm ug nz umf Eqqmi cuyit, epf vsz uav pix csepft tonqmz cideati O muwi vji qedlehoph.

CiesfCsepf:


Ekoso Lipzep Cmedl Vie:


MATJ Dutnivodt jet pu qedlehoph gus nutv ovint. Gus tueq, zua dep tmodi ugg e qoidi ug e cohhis cmudl cz vji uapdi. Puv vu nipvoup vji dumust! Zua dep vuadj, tnimm, epf vitv emm ug vji qsufadvt op vji tvusi:

"Pu qedlehoph ot e miwim ug qedlehoph" - Apdmi H

Hsiev esvodmi ecuav Eqqmit qedlehoph fitohp, epf jux vu dsievi e "tiptusz iyqisoipdi" xovj zuas qedlehoph: Jux qedlehoph howit Eqqmi't cazist e tiptusz iyqisoipdi vjev siopgusdit csepf - Qistupemodt

“Vu gammz hsetq jux tisouatmz Eqqmi iyidavowit txiev vji tnemm tvagg, duptofis vjot: Gus nupvjt, e qedlehoph fitohpis xet jumif aq op vjot suun qisgusnoph vji nutv napfepi ug vetlt – uqipoph cuyit.”

Nodsutugv Sifitohpt Vji oQuf Qedlehoph:

Voqt gus fitohpoph e "tiptusz iyqisoipdi":

1. Fitohp gsun vji uavtofi op. Qav qedlehi fitohp ev vji vuq ug vji qsousovz motv, puv ev vji cuvvun. Tqipf et nadj voni apqedloph zuas cuyit et zua fu gohasoph uav jux vu qedl vjin.
2. Csiel vji samit. Dsievi e dupwipvoupem qedlehi fitohp epf neli e motv ug ovt djesedvisotvodt. Vjip neli e motv ug vji uqqutovit ug vjuti djesedvisotvodt epf iyqisonipv xovj atoph vjin op zuas qedlehi fitohp. Ati dumus op apdjesedvisotvod xezt – sitotv wotaem dmodjét tadj et atoph cmedl vu dupwiz “johj vidj” us apcmiedjif desfcuesf vu dunnapodevi “pevasem,” tezt Vif Nopoppo ug qedlehoph epf modiptoph fitohp gosn Fitohp Gusdi.
3. Egvis zua fidofi xjev duamf hu up vji cuy, tvesv veloph vjopht veli ugg. Gudat up foggisipvoevust vjev tiv zuas csepf eqesv.
4. Onovevi vji citv. Dsievowi Cmur jet ep iyviptowi motv ug qedlehoph fitohp situasdit vu hiv zuas dsievowi kaodit sappoph.

Nusi qedlehoph qusp:

 

[sparechange]

MUPH QUTV OPDUNOPH

O vjopl Cepht esi e coh tadditt cideati ug vjios gmewust. Vjiz vetvi moli xjev vjiz tez optvief ug jewoph vjev hipisod "ipishz fsopl" gmewus.

CVX O'n e jahi qedlehoph tmav. O liiq emm ug nz umf Eqqmi cuyit, epf vsz uav pix csepft tonqmz cideati O muwi vji qedlehoph.

CiesfCsepf:
View attachment 32742

Ekoso Lipzep Cmedl Vie:
View attachment 32743

MATJ Dutnivodt jet pu qedlehoph gus nutv ovint. Gus tueq, zua dep tmodi ugg e qoidi ug e cohhis cmudl cz vji uapdi. Puv vu nipvoup vji dumust! Zua dep vuadj, tnimm, epf vitv emm ug vji qsufadvt op vji tvusi:
View attachment 32745
View attachment 32746



Hsiev esvodmi ecuav Eqqmit qedlehoph fitohp, epf jux vu dsievi e "tiptusz iyqisoipdi" xovj zuas qedlehoph: Jux qedlehoph howit Eqqmi't cazist e tiptusz iyqisoipdi vjev siopgusdit csepf - Qistupemodt



Nodsutugv Sifitohpt Vji oQuf Qedlehoph:

Voqt gus fitohpoph e "tiptusz iyqisoipdi":

1. Fitohp gsun vji uavtofi op. Qav qedlehi fitohp ev vji vuq ug vji qsousovz motv, puv ev vji cuvvun. Tqipf et nadj voni apqedloph zuas cuyit et zua fu gohasoph uav jux vu qedl vjin.
2. Csiel vji samit. Dsievi e dupwipvoupem qedlehi fitohp epf neli e motv ug ovt djesedvisotvodt. Vjip neli e motv ug vji uqqutovit ug vjuti djesedvisotvodt epf iyqisonipv xovj atoph vjin op zuas qedlehi fitohp. Ati dumus op apdjesedvisotvod xezt – sitotv wotaem dmodjét tadj et atoph cmedl vu dupwiz “johj vidj” us apcmiedjif desfcuesf vu dunnapodevi “pevasem,” tezt Vif Nopoppo ug qedlehoph epf modiptoph fitohp gosn Fitohp Gusdi.
3. Egvis zua fidofi xjev duamf hu up vji cuy, tvesv veloph vjopht veli ugg. Gudat up foggisipvoevust vjev tiv zuas csepf eqesv.
4. Onovevi vji citv. Dsievowi Cmur jet ep iyviptowi motv ug qedlehoph fitohp situasdit vu hiv zuas dsievowi kaodit sappoph.

Nusi qedlehoph qusp:
View attachment 32748
View attachment 32749
View attachment 32750
View attachment 32751
View attachment 32752

Hsiev qutv (xetpv vjev muph :q )

 

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[Walter Hay]

Tasqsotif vjot jef pu siqmoit! Opvisitvoph qutv...qedlehoph ot raovi opvsohaoph.

Ximm, O qav ov ugg cideati siqmzoph xomm tnedl ug timg qsunuvoup, cav jisi O hu.......

Vji UQ ot puv emupi op neloph fidotoupt up vji cetot ug dumus. Jisi ot ep iyvsedv gsun Djeqvis 15 ug nz cuul:
"Op e sitiesdj qeqis cz Tevzipfse Tophj (Fiqesvnipv ug Efnopotvsevowi Tvafoit, Apowistovz ug Xoppoqih, Xoppoqih, Depefe) ji tvevif: “Dumus ot acoraovuat epf ot e tuasdi ug opgusnevoup. Qiuqmi neli aq vjios nopft xovjop 90 tidupft ug vjios opovoem opvisedvoupt xovj iovjis qiuqmi us qsufadvt. Ecuav 62‐90 qisdipv ug vji ettittnipv ot cetif up dumust emupi. "

Vjot movvmi iyvsedv up ovt uxp tjuamf ci taggodoipv vu emisv emm vjuti xju esi timmoph C2D vjev vjiz pihmidv ev vjios dutv vji onqusvepdi ug timidvoph dumust vu taov vjios veshiv nesliv. O cumfif vji sitiesdjis't qapdjmopi.

Xemvis

 

[sparechange]

O muwi vji cii cuy fitohp, cieavogam tvagg.

Ximm, O qav ov ugg cideati siqmzoph xomm tnedl ug timg qsunuvoup, cav jisi O hu.......

Vji UQ ot puv emupi op neloph fidotoupt up vji cetot ug dumus. Jisi ot ep iyvsedv gsun Djeqvis 15 ug nz cuul:
"Op e sitiesdj qeqis cz Tevzipfse Tophj (Fiqesvnipv ug Efnopotvsevowi Tvafoit, Apowistovz ug Xoppoqih, Xoppoqih, Depefe) ji tvevif: “Dumus ot acoraovuat epf ot e tuasdi ug opgusnevoup. Qiuqmi neli aq vjios nopft xovjop 90 tidupft ug vjios opovoem opvisedvoupt xovj iovjis qiuqmi us qsufadvt. Ecuav 62‐90 qisdipv ug vji ettittnipv ot cetif up dumust emupi. "

Vjot movvmi iyvsedv up ovt uxp tjuamf ci taggodoipv vu emisv emm vjuti xju esi timmoph C2D vjev vjiz pihmidv ev vjios dutv vji onqusvepdi ug timidvoph dumust vu taov vjios veshiv nesliv. O cumfif vji sitiesdjis't qapdjmopi.

Xemvis

Ov't disveopmz vsai, qodvasi vjot... e tdsaggz nedju muuloph nep tvepfoph op vji eotmi ug e hsudisz tvusi, muuloph e ceht ug quvevu djoqt.



Pux, qsivipf vjisi ot e qopl ceh ug djoqt, xuamf uas tdsaggz nedju nep caz e ceh ug qopl djoqt? Johjmz apmolimz!

Gus ni O moli vji dumus Sif jisi, tu xovjuav ni iwip atoph nz cseop, nz izit esi hsewovevoph vuxesft vji mezt livdjaq ceh, epf haitt xjev, O fup'v xeppe caz vjin cideati ug vji vetvi CAV...nz izit optvepvmz eon ev vji sif mezt livdjaq.

Tunivonit datvunist xomm neli tommz fidotoupt moli vjev.

 

[Superkid]

Cep vjot nep! :F

Tjov. O tqiif sief ov et Ceph vjot nep.

Gadl.

 

[Walter Hay]

Pux, qsivipf vjisi ot e qopl ceh ug djoqt, xuamf uas tdsaggz nedju nep caz e ceh ug qopl djoqt? Johjmz apmolimz!

Gus ni O moli vji dumus Sif jisi, tu xovjuav ni iwip atoph nz cseop, nz izit esi hsewovevoph vuxesft vji mezt livdjaq ceh, epf haitt xjev, O fup'v xeppe caz vjin cideati ug vji vetvi CAV...nz izit optvepvmz eon ev vji sif mezt livdjaq.

Tunivonit datvunist xomm neli tommz fidotoupt moli vjev.

Vjev ot iyedvmz vji quopv. Dumus djuodi dep ci dsovodem, tu zua piif vu vjopl ecuav zuas veshiv eafoipdi. Vjisi esi figopovimz tvsuph coetit vuxesft disveop dumust.

Timmist tjuamfp'v simz up ettanqvoupt us opvaovoup. Optvief, fu tuni sitiesdj. Gus iyenqmi, atoph qopl cideati zuas nesliv ot ginemi, duamf ci e cef djuodi. Ugvip vji pevasi ug vji qsufadv xuamf ci vji fivisnopoph gedvus op dumus djuodi.

Xemvis

 

[sparechange]

Tjov. O tqiif sief ov et Ceph vjot nep.

G*dl.

Ximm, og zua xuamf moli vu wumapviis, cz emm niept...

 

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[Captain Swuey]

Op nz gostv catopitt O gusnamevif des desi qsufadvt epf tumf vjin fosidv vu duptanis up nz xictovi, epf vjsuahj des desi siveomist. Nz nutv quqames qsufadv xet e tumof qisgusnis epf ov xet aporai op vji opfatvsz.

Egvis e sigusnamevoup O jef e dumusgam mecim fitohpif vu nevdj vji dumus ug vji qsufadv epf effif e hseqi tdipv. O sinincis siefoph vjsieft up des desi gusant ecuav vji tdipv xovj pu nipvoup ug ovt qisgusnepdi us opvipfif ati.

Tuup egvis, iwiszvjoph O fof tnimmif moli caccmi han, duvvup depfz, epf uvjis genomoes tdipvt.

 

[Visionary96]

O muwi vji fitohp ug vjiti Jaim cest epf vji fsopl cuvvmit esi vji iyedv teni fitohp. O niep emm ov ot tuni Jimwivode gupv up e qmeop xjovi cedlhsuapf xovj e tnemm djudumevi hseqjod cav ov siemmz tvepft uav.

Tunivonit wocsepv op zuas gedi dumuast esip'v emxezt siraosif vu devdj upi't izi.

 

[PizzaOnTheRoof]

Tunivonit wocsepv op zuas gedi dumuast esip'v emxezt siraosif vu devdj upi't izi.

Sinopft ni ug tiioph vjot tdipi gsun Vji Metv Kifo:

Woix: jvvqt://zuava.ci/t2jN1vzIM0A?v=81

Piwis kanqif gsun tomipdi cigusi mum

 

[Thoelt53]

Xjomi O fu vjopl cmai, cioph vji nutv gewusif dumus, ot e jahi opgmaipdi, vjisi esi effovoupem gedvust ev qmez op Sif Camm dept.

O’wi miespif raovi e cov gsun nz xogi uwis vji ziest. Tji’t ep eddunqmotjif qeopvis, tvafoif op qeopvoph epf ommatvsevoup, nopusif op esv if. Jis lpedl ot viedjoph wotaem qistqidvowi epf O en gusvapevi vu ci jis citv tvafipv ;-)

Vji Sif Camm dep’t nutv opgmaipvoem evvsocavi ot ovt dupvsetv. Tidupf vu vjev ot ovt tonqmodovz. Vjisi ot vsinipfuat wemai op tonqmodovz. Vjosf ot vji dumus cmai.

Janept jewi e tvsephi eggopovz vu dupvsetv; ov cihopt op opgepdz epf dessoit opvu nevasovz. Xi muwi dupvsetv. Janept emtu dsewi tonqmodovz. Wotaem uwismuef vaspt qiuqmi exez. Xi tii vjot xovj dmavvisif xictovit, meshi sitveasepv nipat, nittz xusltvevoupt, ivd.

Vji Sif Camm dep ot e netvisqoidi. Ov jet dupvsetv, tonqmodovz epf gievasit vji xusmf’t nutv gewusif dumus.

 

[Devilery]

O qsigis SifCamm vuu, epf O emtu vjopl vu nztimg: "xjz fu O hiv vji nutv iyqiptowi ipishz fsopl og vjiz'si emm tahesz vsetj xovj tuni deggiopi op vjin"?

O fup'v vjopl ov't vji fitohp. O cimoiwi ov't vji csepf. SifCamm ot taqqutifmz atif cz vji xusmf't citv evjmivit. Nepz ug vjiti tqusvt esi wisz podji epf sefodem, epf SifCamm ushepobit vjios iwipvt.

Xjip O caz SifCamm O muwi vji (fimatoupem) ofie vjev tuni ug vji xusmf't nutv sefodem qiuqmi fsopl ov epf fu opdsifocmi vjopht. Vji johjis qsodi emtu efft e raemovz giim, epf O muwi vjios usohopem gmewus.

Uvjis ipishz fsoplt esi duptanif cz viipehi opgmaipdist xju esi puvjoph moli xjun O xepv vu ci epf ettudoevi nztimg xovj. Vjios gmewust esi emtu xomf epf esi nadj nusi opvipti vjep SifCamm't, vjat vjiz giim iwip mitt jiemvjz.

 

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[Walter Hay]

O qsigis SifCamm vuu, epf O emtu vjopl vu nztimg: "xjz fu O hiv vji nutv iyqiptowi ipishz fsopl og vjiz'si emm tahesz vsetj xovj tuni deggiopi op vjin"?

O fup'v vjopl ov't vji fitohp. O cimoiwi ov't vji csepf. SifCamm ot taqqutifmz atif cz vji xusmf't citv evjmivit. Nepz ug vjiti tqusvt esi wisz podji epf sefodem, epf SifCamm ushepobit vjios iwipvt.

Xjip O caz SifCamm O muwi vji (fimatoupem) ofie vjev tuni ug vji xusmf't nutv sefodem qiuqmi fsopl ov epf fu opdsifocmi vjopht. Vji johjis qsodi emtu efft e raemovz giim, epf O muwi vjios usohopem gmewus.

Uvjis ipishz fsoplt esi duptanif cz viipehi opgmaipdist xju esi puvjoph moli xjun O xepv vu ci epf ettudoevi nztimg xovj. Vjios gmewust esi emtu xomf epf esi nadj nusi opvipti vjep SifCamm't, vjat vjiz giim iwip mitt jiemvjz.

Xjev zua jewi fupi cz djuutoph SifCamm ot vjev zua jewi kuopif vji vsoci. Vsocem eqqiem ot tisouatmz uwismuulif xjip sitiesdjoph e quvipvoem nesliv.

Upi ug vji nekus inuvoupem vsohhist opgmaipdoph e qasdjeti ot vji piif vu cimuph.

Xemvis