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How to demo for enterprise sales?

Marketing, social media, advertising
A topic related to SAAS or APPs

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Jerma

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I have a small SaaS software. My usual sale process looks like this :

1) They land on the website
2) Sometimes, they email me a question, and I answer
3) They buy the software on the website with their credit card

It's not a very sophisticated sale process! I'm a software person, and while I'm getting good at marketing by necessity, my sales skills are non-existent. All my clients are SMB (Small/Medium sized businesses).

Today I got contacted by a very big enterprise prospect, and they asked for a demo. They even addressed the email to "Dear Sales Representative," :arghh:

The demo has been scheduled for next week. I don't feel ready to handle it. I never pitched or demoed my software before. I don't know the first thing about enterprise sales. Also, I'm not sure my product is "there yet" as I'm still iterating on it heavily right now.

Currently, my biggest client is a local startup competing with them in my region. Should I bring it up? Are there some conflicts of interest or etiquette about talking about other clients I should know?

Any bits of advice, resources or ideas would be appreciated!
 
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Stop Peeking Through the Keyhole.
Open the Door.

You hit a wall because the best advice isn't free—it's earned. Since 2007, MJ DeMarco has been active here daily (99.9% active rate), building a war room for entrepreneurs who refuse to settle for mediocrity.

  • Active Daily: Life-changing content posted dozens of times every day. No dead threads.
  • MJ's Inner Circle: Direct access to the author of The Millionaire Fastlane.
  • Vetted Network: Connect with founders scaling to 7 and 8 figures.
  • Proven Roadmaps: Strategy over motivation. Execution over "hustle porn."
"SCALED TO 6-FIGURE MONTHS"
"Tips and advice here saved me from huge mistakes, others allowed me to scale my business to 6-figure months."
— User MitchC
"INSANE QUALITY OF PEOPLE"
"The number of high quality people I've met from this forum has been insane. All of it predicated on building real value."
— User Richard Peck

"You are the average of the five people you surround yourself with."
Are you surrounding yourself with success?

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