Can you relate to this scenario?
I started my journey in to entrepreneurship in early 2020, just before the global pandemic started. I had been getting more and more sick and tired of my job as a sales rep for a software company for some time and decided to design my own product in the industry I was familiar with. I had no experience in product design but a lot of experience in the industry and confident in what it needed. I had to teach myself how to design software through online courses and books but got myself to a level where I could design the first version of our MVP and send to a friend to code.
This whole process took some time but throughout, I remained extremely motivated, investing many hours of my time and a good chunk of money on the web design, logo design, legal advice and web hosting. Until…
It’s now been months since I made any real progress on getting the MVP live. The initial excitement of launching my own business seems to have dissipated, and I am really struggling to find the motivation to work on it. I am still doing well in my job but with limited motivation there too and it is quite demanding mentally. I feel too tired to work on my business in the evenings and weekends. I am finding myself becoming more distractible by things like TV, video games, the internet or reading books. Anything that doesn’t take too much brain power or creativity outside work hours.
I know MJ calls this period the desert of desertion in his books and I’m sure I’m not the only one who has experienced it.
Is anyone else here able to share their story about travelling through the desert? Does my story sound familiar? What did you find helped you make it through the journey?
Any insight from anyone with this experience would be much appreciated.
I know everyone is different, and so I'm not asking for a prescription from anyone but at the very least I hope this to be an interesting topic of discussion.
Many thanks in advance.
I started my journey in to entrepreneurship in early 2020, just before the global pandemic started. I had been getting more and more sick and tired of my job as a sales rep for a software company for some time and decided to design my own product in the industry I was familiar with. I had no experience in product design but a lot of experience in the industry and confident in what it needed. I had to teach myself how to design software through online courses and books but got myself to a level where I could design the first version of our MVP and send to a friend to code.
This whole process took some time but throughout, I remained extremely motivated, investing many hours of my time and a good chunk of money on the web design, logo design, legal advice and web hosting. Until…
It’s now been months since I made any real progress on getting the MVP live. The initial excitement of launching my own business seems to have dissipated, and I am really struggling to find the motivation to work on it. I am still doing well in my job but with limited motivation there too and it is quite demanding mentally. I feel too tired to work on my business in the evenings and weekends. I am finding myself becoming more distractible by things like TV, video games, the internet or reading books. Anything that doesn’t take too much brain power or creativity outside work hours.
I know MJ calls this period the desert of desertion in his books and I’m sure I’m not the only one who has experienced it.
Is anyone else here able to share their story about travelling through the desert? Does my story sound familiar? What did you find helped you make it through the journey?
Any insight from anyone with this experience would be much appreciated.
I know everyone is different, and so I'm not asking for a prescription from anyone but at the very least I hope this to be an interesting topic of discussion.
Many thanks in advance.
Dislike ads? Become a Fastlane member:
Subscribe today and surround yourself with winners and millionaire mentors, not those broke friends who only want to drink beer and play video games. :-)
Access Restricted: Unlock 1,000,000+ Posts
Stop Peeking Through the Keyhole.
Open the Door.
You hit a wall because the best advice isn't free—it's earned. Since 2007, MJ DeMarco has been active here daily (99.9% active rate), building a war room for entrepreneurs who refuse to settle for mediocrity.
- Active Daily: Life-changing content posted dozens of times every day. No dead threads.
- MJ's Inner Circle: Direct access to the author of The Millionaire Fastlane.
- Vetted Network: Connect with founders scaling to 7 and 8 figures.
- Proven Roadmaps: Strategy over motivation. Execution over "hustle porn."
"SCALED TO 6-FIGURE MONTHS"
"Tips and advice here saved me from huge mistakes, others allowed me to scale my business to 6-figure months."— User MitchC
"INSANE QUALITY OF PEOPLE"
"The number of high quality people I've met from this forum has been insane. All of it predicated on building real value."— User Richard Peck
"You are the average of the five people you surround yourself with."
Are you surrounding yourself with success?
