You may be thinking.. why am I bringing up Gary Vee? Why do I care?
Because Gary Vee's content talking about making ridiculous amounts of content is what started me in my content creation journey and also made it miserable at times..
But that's not what this thread is about.
I want to save you tons of time with this thread if you haven't started posting on social media yet, or maybe you're just starting, or maybe you're sucked into a Gary vee loophole that I recommend you stop yourself from right now.
As I get deeper into content creation, the more I realize what ACTUALLY needs to get done. What Gary Vee constantly drills home is "just take out your phone and post a video on YouTube. Post what you love. Talk about what you love" without really any context to it and because of it, I see lots of Gary Vee worshippers (I used to be one) that have literally posted 5,483+ times and still get 2 likes on each post they put out and haven't even broken the 1,000 follower mark.
This is not to say that Gary Vee is WRONG in every aspect, I think that what he makes people believe is that since HE (in 2009) posted a shitty video of him drinking wine on YouTube, they believe they can just emulate that in 2022 and post a bunch of shitty content with horrible quality and no editing, tons of pauses and boring moments that quite frankly no one gives a f*ck about. Gary Vee worshippers will flood their feed with selfies with motivational quotes as captions, they will post pictures on Instagram of what they're eating, COMPLETELY wasting time spending hours on these posts that help NO ONE.
For an example of what I'm talking about - when I used to take Gary Vee's advice as gospel, I made a YouTube video laying in my bed talking about my plans to move to Florida. Why would anyone want to watch this?? What value is this giving anyone?? Absolutely nothing. I still have the video and it's pretty cool to look back on for myself, but it's not something that will drive a YouTube channel forward or anything like that.
I promise you, I have NO ill intentions with this thread towards ANYONE. I'm passionate about it because I LIVED IT. Constant posting of valueless content, looking at likes constantly, hours and hours down the drain.
So, what's the point I'm trying to make here?
If you're going to post on the internet in 2022 with hopes of building an audience, it's NOT as simple as just taking out your phone and recording a shitty video.
It DOES require thinking. Editing IS Important. The topic you're talking about IS important. QUALITY IS IMPORTANT. On ANY Social Media Platform.
Before you post something and put your time into this, really think about if the content you're posting is just being posted to get another post out because you feel like you need to because Gary Vee said "4 TikToks a Day" I would call this, as MJ would call it in business, a social media ACTION FAKE. It's a bullshit task. Your time is more valuable than that.
Post with an intention of moving forward or growing a loyal fanbase. Stop taking these social media gurus as gospel.
Hope this helps someone
Because Gary Vee's content talking about making ridiculous amounts of content is what started me in my content creation journey and also made it miserable at times..
But that's not what this thread is about.
I want to save you tons of time with this thread if you haven't started posting on social media yet, or maybe you're just starting, or maybe you're sucked into a Gary vee loophole that I recommend you stop yourself from right now.
As I get deeper into content creation, the more I realize what ACTUALLY needs to get done. What Gary Vee constantly drills home is "just take out your phone and post a video on YouTube. Post what you love. Talk about what you love" without really any context to it and because of it, I see lots of Gary Vee worshippers (I used to be one) that have literally posted 5,483+ times and still get 2 likes on each post they put out and haven't even broken the 1,000 follower mark.
This is not to say that Gary Vee is WRONG in every aspect, I think that what he makes people believe is that since HE (in 2009) posted a shitty video of him drinking wine on YouTube, they believe they can just emulate that in 2022 and post a bunch of shitty content with horrible quality and no editing, tons of pauses and boring moments that quite frankly no one gives a f*ck about. Gary Vee worshippers will flood their feed with selfies with motivational quotes as captions, they will post pictures on Instagram of what they're eating, COMPLETELY wasting time spending hours on these posts that help NO ONE.
For an example of what I'm talking about - when I used to take Gary Vee's advice as gospel, I made a YouTube video laying in my bed talking about my plans to move to Florida. Why would anyone want to watch this?? What value is this giving anyone?? Absolutely nothing. I still have the video and it's pretty cool to look back on for myself, but it's not something that will drive a YouTube channel forward or anything like that.
I promise you, I have NO ill intentions with this thread towards ANYONE. I'm passionate about it because I LIVED IT. Constant posting of valueless content, looking at likes constantly, hours and hours down the drain.
So, what's the point I'm trying to make here?
If you're going to post on the internet in 2022 with hopes of building an audience, it's NOT as simple as just taking out your phone and recording a shitty video.
It DOES require thinking. Editing IS Important. The topic you're talking about IS important. QUALITY IS IMPORTANT. On ANY Social Media Platform.
Before you post something and put your time into this, really think about if the content you're posting is just being posted to get another post out because you feel like you need to because Gary Vee said "4 TikToks a Day" I would call this, as MJ would call it in business, a social media ACTION FAKE. It's a bullshit task. Your time is more valuable than that.
Post with an intention of moving forward or growing a loyal fanbase. Stop taking these social media gurus as gospel.
Hope this helps someone
Dislike ads? Remove them and support the forum:
Subscribe to Fastlane Insiders.
