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Value/Post Ratio
93%
- Feb 7, 2014
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I just launched my first FB campaign but looks like I'll be needing a lot of help. Any recommended courses on the best way to optimize ads?
A few stats:
I created 1 ad with 5 different images (so 5 ads) for 1 product:
alphamonics.com/p/deep-meditation-relaxation-sleep/
They targetted 4 specific interests, females from US & canada, 25-50 Y/O
My results after 1 day are attached. Basically a few post likes, a few page likes but 0 conversions.
Should I change from OCPM to CPM or CPC?
Is 2% a good CTR?
I've seen some people here get clicks at a very low rate. What's the best way to optimize ads to get that done?
I know I need to do a lot more testing. For example my Ads have a button that says "Download" but that may be a bad CTA because it may imply free to some people
A few stats:
I created 1 ad with 5 different images (so 5 ads) for 1 product:
alphamonics.com/p/deep-meditation-relaxation-sleep/
They targetted 4 specific interests, females from US & canada, 25-50 Y/O
My results after 1 day are attached. Basically a few post likes, a few page likes but 0 conversions.
Should I change from OCPM to CPM or CPC?
Is 2% a good CTR?
I've seen some people here get clicks at a very low rate. What's the best way to optimize ads to get that done?
I know I need to do a lot more testing. For example my Ads have a button that says "Download" but that may be a bad CTA because it may imply free to some people
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