The Entrepreneur Forum | Startups | Entrepreneurship | Starting a Business | Motivation | Success

EXECUTION F.ck You! My own Journey of Financial Independence

Remove ads while supporting the Unscripted philosophy...become an INSIDER.

OP
OP
Einfamilienhaus

Einfamilienhaus

Bronze Contributor
Read Millionaire Fastlane
I've Read UNSCRIPTED
Speedway Pass
Feb 8, 2019
88
156
139
The Thirsty Guy in The Desert Who Eats Sand, Daily

It is about the third month of being self-employed and Im about to lose this game. I understood that the income of an employee is not the same like of a self-employed person. At the beginning of every month, the employee has a stable income which he can use to calculate the month.

My income is coming at different times in a month. The Problem: The expenses for surviving like paying the rent, insurance, energy cost, and public transportation don't wait for you to get payed. You own nothing in this world and that is the reason why all the companies can take money automatically from your bank account. Pay now, survive later.

To be on the safe side you should earn twice as much as you have expenses. Luckily my clients are trustable and they pay regular without any trouble and I can hold the line in some parts. But I still lose money monthly. It was and is still hard for me to renounce on many things. No expensive restaurants like paying 30€ for Ramen Soup or Kobe Beef for 100€. Less smoking and less partying.

In the last months, I just do two main things: Sleep and work. Of course, I meet family and friends at the weekend but most of the time Im alone with myself and my work.

Even when I lose money and Im most of the time alone and I feel like eating sand in the desert daily, I still can't imagine going to a regular job. If I don't have to. Let me work 80 hours and earn less, instead of working 40 hours for somebody else and earn more.

To make a clear view of my monthly expenses and the incomes I work with an Excel Sheet. The second biggest expense I have right now next to the rent is the insurance. I pay more for this insurance than for my food in a whole month.

I was seriously thinking not to take an insurance at all. I mean the last time I was in a hospital was more than 25 years ago. It was a crazy idea and I don't want to make my parents pay for me if something could happen. So I found a better solution.

In Germany we have a special Insurance for creative-work (Künstlersozialkasse). This insurance is not only for actors, musicians or painters. Also for Web Designer. It means if I can get accepted by this insurance my Insurance expenses can be reduced by 50%! It is going to take months till I get approved and I don't know if my savings can hold so long.

Instead of focusing on numbers I try to focus more on productivity and try to get the power back into my hands. My first Sales Letter is finished and since yesterday I sent live videos to the customers with the record screen program from dubb. I explain to them how they can optimize their website or in some cases why a website is necessary these days. Under the short video, they have the opportunity to get to the Landing Page.

The good thing with dubb is that this program shows me who has opened the mailed? Have they seen the whole video and have they clicked on CTA? These are of course great insights to separate the interested from uninterested customers. The Landing Page is connected with Hotjar so I can see via Live record how the Users moved through my Page and where most of them stopped to read further. Also here great insights on how to optimize this Page more customer-friendly.

Let's see if it works.
 

Don't like ads? Remove them while supporting the forum. Subscribe.

MaxKhalus

Bronze Contributor
Read Millionaire Fastlane
I've Read UNSCRIPTED
Jun 7, 2018
158
135
133
19
Spain
I thought you gave up. Glad to see you are still moving! Keep solving problems and will find a solution. Business cannot be that complicated
 
OP
OP
Einfamilienhaus

Einfamilienhaus

Bronze Contributor
Read Millionaire Fastlane
I've Read UNSCRIPTED
Speedway Pass
Feb 8, 2019
88
156
139
I thought you gave up. Glad to see you are still moving! Keep solving problems and will find a solution. Business cannot be that complicated
I really appreciate that you was worrying!:peace: You are right, Business is not that complicated but I learned that the most of the time I'm my own enemy.

There are situations you know that you can make money right now but you are too shy, lazy or you lie to yourself to wait for the right moment. It is like a good looking girl is flirting with you all the time but you tell yourself she is not your type. Afterwards you think d*mned!
 
OP
OP
Einfamilienhaus

Einfamilienhaus

Bronze Contributor
Read Millionaire Fastlane
I've Read UNSCRIPTED
Speedway Pass
Feb 8, 2019
88
156
139
I Learn To Love The Progress Inside The Process

I think after 12 hours of working straight I have my own Momentum and I feel Like King Kong. I can smash like the biggest Monkey in the Town with my fists on my breast and scream into the night. Or climb on the highest building in Berlin and fight against some red airplanes.

Im seriously surprised how fast I learned many things even if I still don't know much about how to manage a business like a rock star. But still, there is progress. If you want to keep your Business successful as Web Designer while you use Social Media to get the attention you need you to have to manage several things at the same. There are many methods which sound simple but in reality, you have seriously to study them. Just reading a book about how to find 100x more customers with Google Adwords and put the book to the site and read the next one doesn't make you an expert. I mean why reading books if the only reason you do this is that you want to finish it but not to learn from it. Especially practical books should be implemented in reality.

How to use Google Adwords efficiently will take years
How to use Google Analytics and understand in the right way will take a long time to manage
How to learn Web Design via Code or CMS will take a long time to manage it
How to use correctly SEO for your Website will take a long time to manage it
How to use Photoshop and Premiere Pro will take you a long time
And so on...

It even took me a whole day to understand how to put several WP Sites on the same Domain. During my learning progress, I have crushed my Website two times. Now I can manage this task in just a few minutes. My first blog post took me 2 hours! to write it and it wasn't even good. Now just 30 minutes and there is more content inside than before. To make my first youtube video took also 2 hours because I didn't know what to say, how to say and then I had to learn how to use Premiere Pro. Now I speak much more fluently and I even cute my videos better and faster.

At the first steps of my journey, I felt like being dropped into the Jungle. There where so many things to do and to manage at the same time which was huge pressure for me. But with every task, I gain more muscles which allow me to cute faster through all the difficulties in front of me. I will see one day the bright light at the end of the jungle!

Tomorrow I will meet a potential Customer who has his own Bar and he would like to optimize his website to attract more customers. He is also looking for someone who can help him to build a Landing Page, an Email List and also someone who can create a concept for his events.

Tomorrow is going to be a great day too.

Now.

Proud Monkey goes sleep. Proud Monkey is tired.
 
OP
OP
Einfamilienhaus

Einfamilienhaus

Bronze Contributor
Read Millionaire Fastlane
I've Read UNSCRIPTED
Speedway Pass
Feb 8, 2019
88
156
139
A New Website For An Exclusive Event

This week I met my new customer who has his Bar in Berlins most expensive street: Kurfürstendamm. It is a small bar where only 50 people can fit in. This is great because you will have pretty much fast the feeling of being befriended with everybody and it is easier for everybody to learn new people.

The owner of this Bar told me that his customers are the people who live around this place. Lawyers, doctors, business owners and so on. In Berlin to ask 30€ for a drink is expensive but in this place, people don't ask for the price. They just pay.

My work would be to create a new website connected with the idea to make his events more exclusive. So my idea was to create a simple letter. Not a sales letter, it is an Old school letter like back in the days. With a black cover and golden font color. When the people open the envelope the first thing they see is the Golden Logo of the club. When the open the cover they will see a code and the time when the party starts. The footer shows the website. Nothing more. Only invited people know how to handle this information.
They have to use this code on the website which gives members-only access to it. After validating the code, people can buy the tickets and only guests with tickets can go to the event. We don't sell tickets at the door and the tickets are of course online limited.

This is a marketing strategy that makes an average club/bar more exclusive and you avoid outsiders who can't or don't want to pay 30€ for a drink.

Of course, we will have a bouncer at the door which makes the bar more exclusive and as a special guest, we will invite a well-known singer from Berlin. She is a Drag Queen and the people are going to love her. We also need a barkeeper and waitress who can handle the crowd with the focus on selling more drinks. If they sell more, they will have more tips at the end of the night.

The goal is to create an atmosphere of insiders with the same attitude and income where people can feel free and have a great time.

But how to reach out to the right customers?

The reason why I got this job is that I work with two great promoters together who are well connected in this area. They will go with these specials invitations to every potential customer they know personally. This kind of marketing takes, of course, more time but it will have a bigger impact.

The bar owner doesn't care about the expenses he has which is great but there is one big thing which bothers me. He is reluctant to stay in his bar. This is a bad sign for me. The owners who I have met, even back in the days when I worked as a dishwasher, are people who even didn't want to go on vacation because they were afraid that if they come back the whole business is from one day to another not working anymore. The customers are not coming. The employees have stolen all the money or are sleeping drunken in the cellar and the whole kitchen is burned down.

This is something I learned over time. If the owner doesn't want to stay at his own business, his business is usually not running well. But at the same time, I see it as a huge opportunity to learn many important business owners in one place. Instead of sending thousands of cold mails, I can invite them to one party and make my small company more present.

Let's see how it works. In the next week, I will get the answer if the second partner of the bar gives us green lights for the event or not.
 

BizyDad

Know Thyself
FASTLANE INSIDER
Read Millionaire Fastlane
I've Read UNSCRIPTED
Summit Attendee
Speedway Pass
Oct 7, 2019
341
1,156
349
Phoenix AZ
I Learn To Love The Progress Inside The Process

I think after 12 hours of working straight I have my own Momentum and I feel Like King Kong. I can smash like the biggest Monkey in the Town with my fists on my breast and scream into the night. Or climb on the highest building in Berlin and fight against some red airplanes.

Im seriously surprised how fast I learned many things even if I still don't know much about how to manage a business like a rock star. But still, there is progress. If you want to keep your Business successful as Web Designer while you use Social Media to get the attention you need you to have to manage several things at the same. There are many methods which sound simple but in reality, you have seriously to study them. Just reading a book about how to find 100x more customers with Google Adwords and put the book to the site and read the next one doesn't make you an expert. I mean why reading books if the only reason you do this is that you want to finish it but not to learn from it. Especially practical books should be implemented in reality.

How to use Google Adwords efficiently will take years
How to use Google Analytics and understand in the right way will take a long time to manage
How to learn Web Design via Code or CMS will take a long time to manage it
How to use correctly SEO for your Website will take a long time to manage it
How to use Photoshop and Premiere Pro will take you a long time
And so on...

It even took me a whole day to understand how to put several WP Sites on the same Domain. During my learning progress, I have crushed my Website two times. Now I can manage this task in just a few minutes. My first blog post took me 2 hours! to write it and it wasn't even good. Now just 30 minutes and there is more content inside than before. To make my first youtube video took also 2 hours because I didn't know what to say, how to say and then I had to learn how to use Premiere Pro. Now I speak much more fluently and I even cute my videos better and faster.

At the first steps of my journey, I felt like being dropped into the Jungle. There where so many things to do and to manage at the same time which was huge pressure for me. But with every task, I gain more muscles which allow me to cute faster through all the difficulties in front of me. I will see one day the bright light at the end of the jungle!

Tomorrow I will meet a potential Customer who has his own Bar and he would like to optimize his website to attract more customers. He is also looking for someone who can help him to build a Landing Page, an Email List and also someone who can create a concept for his events.

Tomorrow is going to be a great day too.

Now.

Proud Monkey goes sleep. Proud Monkey is tired.
Proud Monkey, this was awesome. Bravo. :clap:: :clap:::clap::
 

Joe Jackson

New Contributor
Apr 19, 2019
3
4
14
Indiana USA
A New Website For An Exclusive Event

This week I met my new customer who has his Bar in Berlins most expensive street: Kurfürstendamm.
Les Brown said, "Leap and the net will appear."

But when you're standing at the top of the cliff looking down into the chasm and don't see the net already spread below you it's very hard to believe how it will be there in time to save you.

I find your journey inspiring and look forward to your future progress. Yours is a journey budding entrepreneurs will find interesting and educational.
 

Create an account or login to comment

You must be a member in order to leave a comment

Create account

Create an account on our community. It's easy!

Log in

Already have an account? Log in here.

Sponsored Offers

  • Sticky
MARKETPLACE Lex DeVille's - Advanced Freelance Udemy Courses!
Thanks for sharing. I want a course to optimize for other than Google engines.
  • Sticky
MARKETPLACE You Are One Call Away From Living Your Dream Life - LightHouse’s Accountability Program ⚡
Welcome to 2020, I wanted to add in a quick note about gratitude for the new year...


Don't like ads? Remove them while supporting the forum. Subscribe to become an INSIDER.

Fastlane Insiders

View the forum AD FREE.
Private, unindexed content
Detailed process/execution threads
Monthly conference calls with doers
Ideas needing execution, more!

Join Fastlane Insiders.

Top Bottom
AdBlock Detected - Please Disable

Yes, ads can be annoying. But please...

...to support the Unscripted/Fastlane mission (and to respect the immense amount of time needed to manage this forum) please DISABLE your ad-block. Thank you.

I've Disabled AdBlock