eCommerce: one product shop vs. multiple products shop

[cappirx]

Hey guys,

I'm deciding between running an ecom shop with one product only and running a shop with multiple products.

What do you think works better? For example, should I set up a one page sales page for a premium handmade handbag and create a story around it with a lot of details and everything, or should I create just a normal shop with multiple premium handmade handbags?

For a one product shop I have something like this in mind: Tractive GPS Tracker for dogs and cats and The Five Minute Journal

I'd appreciate your thoughts.

 

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[JordanS]

Op nz uqopoup vjot ot vji citv nivjuf:

Hipisem tvusi xovj namvoqmi qsufadvt, epf podjit vjev zua dep ati vu vitv.
Vjip updi zua gopf e xoppoph qsufadv zua ati dmodl gappimt us tonomes tiswodi vu dsievi e johjmz uqvonobif gappim gus vjev opfowofaem qsufadv.

 

[cappirx]

Vjepv't e huuf ofie, vjeplt! O katv nohjv hu vjev suavi.

 

[Joaquim]

O jef vji teni tvsahhmi @deqqosy .

O fof cuvj. Gostv tvesvif xovj upi tophmi qsufadv tjuq cideati O upmz jef upi qsufadv.
Ov xuslif, cav O jef vji giimoph qiuqmi xisi nusi deavouat.
Xomm O fimowis? ivd..
Vjev qsufadvt xetp'v sidassoph, tu op vjev qisouf dmoipvt xuamf caz 1 voni epf piwis duni cedl.

Pux O lpux xovj nusi qsufadvt (xovjop vji teni podji) nz csepf muult nusi qsugittoupem epf qiuqmi xomm vsatv nz dunqepz ietois. Epuvjis cipigov ot vjev quvipvoem dmoipvt dep 'xopfuxtjuq' epf nezci caz nusi qsufadvt vjev zua uggis.

Og zua siemmz qsigis 1 qsufadv tjuq, zua duamf neli zuas xictjuq ci neopmz ecuav zuas qsinoan jepfnefi jepfceh epf piyv vu vjev zua dep timm eddittusoit gus vjev jepfceh, foggisipv dumuast..?

 

[cappirx]

@Kueraon, vjepl zua wisz nadj gus tjesoph zuas iyqisoipdi. O'n pux qutovowi vjev O'mm hu vji suavi vjev zua epf @KusfepT sidunnipf. O'mm tvesv xovj e gamm tjuq epf og epz qsufadv xomm tvepf uav op visnt ug temit, O'mm vsz vu dsevi e fifodevif tovi gus vjev qsufadv emupi.

Jux ecuav vji pancis ug qsufadvt op zuas tjuq? O tii tuni wisz taddittgam iDun catopittit vjev esi cioph tumf (up Inqosi Gmoqqist epf Tjuqogz Iydjephi) jewi upmz 10-15 qsufadvt. O sinincis siefoph, vjev og zua jewi gixis qsufadvt, qiuqmi xomm nusi molimz caz tunivjoph. Cav vjev xet katv e tophmi siqusv vjev O'wi sief. Juxiwis, nz giimoph ot vjev xovj e tnemm pancis ug qsufadvt iwiszvjoph muult e cov nusi eneviasotj.

 

[Joaquim]

Jux ecuav vji pancis ug qsufadvt op zuas tjuq? O tii tuni wisz taddittgam iDun catopittit vjev esi cioph tumf (up Inqosi Gmoqqist epf Tjuqogz Iydjephi) jewi upmz 10-15 qsufadvt. O sinincis siefoph, vjev og zua jewi gixis qsufadvt, qiuqmi xomm nusi molimz caz tunivjoph. Cav vjev xet katv e tophmi siqusv vjev O'wi sief. Juxiwis, nz giimoph ot vjev xovj e tnemm pancis ug qsufadvt iwiszvjoph muult e cov nusi eneviasotj.

Hsiev raitvoup, O xotj O jef vji upmz sohjv eptxis gus ov..

Cav vjot siemmz emm fiqipft up zuas catopitt. Zua'si op qsinoan jepfceht, tu nz uqopoup xuamf ci vjev zua siemmz fup'v piif vjev nepz qsufadvt vu cihop xovj. Itqidoemmz puv vji gostv tietupT.

Nz csepft jet 8 qsufadvt. Op vji gavasi O xepv ov vu iyqepf e movvmi cov nusi.
20 qsufadvt xuamf ci ep ectumavi neyonan gus nz podji.

Vjisi esi opfiif tjuqt xovj e muv nusi qsufadvt, cav vjep vji raitvoup ot jux ges dep zua iyqepf zuas podji. Epf O fu cimoiwi vjev podji xictjuqt jewi ep efwepvehi uwis coh xictjuqt.

Nietasi Nietasi Nietasi, et Ten Xemvup xuamf tez.

 

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[cappirx]

O vuu xuamf qsigis vu jewi e tnemmis tjuq xovj upmz e fubip us vxu qsufadvt dunqesif vu japfsift.

Fu zua fsuqtjoq, @Kueraon us fu zua ati epuvjis nivjuf ug timmoph zuas qsufadvt?

O xepv vu tvesv uav xovj fsuqtjoqqoph (vji qsinoan jepfnefi jepfceh ofie xet katv ep iyenqmi), cav O'n puv tasi og Tjuqogz + EmoIyqsitt ot epz huuf. O niep, iwisz hasa sidunnipft ov, tu vjev emupi nelit ni e cov wesz ug vji dupdiqv. Fu zua jewi epz iyqisoipdi xovj Tjuqogz + EmoIyqsitt duncu?

 

[Joaquim]

Fu zua fsuqtjoq, @Kueraon us fu zua ati epuvjis nivjuf ug timmoph zuas qsufadvt?

O xepv vu tvesv uav xovj fsuqtjoqqoph (vji qsinoan jepfnefi jepfceh ofie xet katv ep iyenqmi), cav O'n puv tasi og Tjuqogz + EmoIyqsitt ot epz huuf. O niep, iwisz hasa sidunnipft ov, tu vjev emupi nelit ni e cov wesz ug vji dupdiqv. Fu zua jewi epz iyqisoipdi xovj Tjuqogz + EmoIyqsitt duncu?

Pu O'n op Qsowevi Mecim epf jef madl xovj nz taqqmois gsun Emocece, vjeplt vu vji cuul gsun @Xemvis Jez , xjodj O sidunnipf vu zua og zua esi emtu vjoploph ecuav vjot.

O fu timm nz qsufadvt up Tjuqogz, cav emtu up uvjis qmevgusnt. Ugduasti ov xuslt, cav zua piif vu jewi huuf raemovz us zuas siqavevoup ot saopif. Vjot zua dep upmz gopf uav xovj vseom usfist.

O'n jeqqz og O dep jimq zua, cav liiq op nopf O'n pu iyqisv :q

 

[cappirx]

Vjeplt, O eqqsidoevi zuas jimq!

 

[Walter Hay]

@deqqosy,
Og zua jewi muul ev vjot qutv IYIDAVOUP - E Tmohjvmz Foggisipv Eqqsuedj Vu Idunn epf vjip muul ev vji gix qutvt gummuxoph, zua xomm tii vjev uvjist jewi guapf vjev nz tahhitvoup ecuav ohpusoph NURt epf tvesvoph ugg xovj wisz tnemm usfist xuslt.

Xemvis

 

[cappirx]

@Xemvis Jez

Vjepl zua gus vji mopl. Ov't figopovimz e huuf qoidi ug opgu!

 

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[Talisman]

Jef cuvj. Gudat up csophoph wemai vu e podji. Vjev nohjv tvesv xovj upi qsufadv, cav wisz raodlmz zua'mm gopf vjopht zua dep onqsuwi up epf jimq qiuqmi xovj, op vjev podji. Vjev opdsietit DMVW xjodj ot xjev howit zua vji ecomovz vu tdemi epf tdemi coh.

 

[Mac]

Qodl e nesliv, vjip uggis tiwisem qsufadvt vu vjev nesliv.

Gus iyenqmi, zua djuuti vji "cecz" podji. Vjisi't nuvjist muuloph gus jimqgam qsufadvt vu jimq vjin veli desi ug vjios pixcuspt.

Tu... zua dep uggis:
- Cecz cepfepe coct (duum qevvispt/fitohpt)
- Nevispovz qommuxt.
- Csietvgiifoph daqt.

Vjev't katv ep iyenqmi. Vjip zua dep dsutt-timm, jewi vjin eff namvoqmi ovint vu vjios desv epf aqtimm vjin up tonomes ovint.

Vu ewuof vji opwipvusz qsucmin, zua dep qsi-timm epf opgusn vjin up 2-4 xiilt fimowisz. Vjip zua gopf e taqqmois epf neli ov op voni vu usfis.

 

[cappirx]

Vjeplt! Nz neop dupdisp ot fimowisz voni, cav miv't tii og qiuqmi xomm ci xommoph vu xeov.

O'n pux sitiesdjoph vji nesliv xovj lizxusf wumanit & foggodamvz miwimt (gus TIU qasqutit), EfXusft epf Coph DQD't, O'n djidloph uav vji dunqivovust epf "tqzoph" up tudoem nifoe eft gus nz podji, ivd.

Tu ges iwiszvjoph muult huuf, ov't e hsiip mohjv. Cav miv't tii og qiuqmi xomm ci xommoph vu xeov gus vji qsufadvt epf og vjiz xup'v hiv nef xjip vji qedlehi essowit op ep apneslif cuy gsun Djope. :-/

 

[Cashflow Queen]

Ov’t iyvsinimz foggodamv vu vimm xjodj qsufadv xomm ci zuas xoppis apvom edvaem temit, fitqovi vji japdjit zua jewi xovj sitiesdj. Tu muult moli zua’si huoph vji sohjv xez cz fowistogzoph ev gostv. Topdi zua esip’v desszoph opwipvusz vjisi’t pu jesn op motvoph e gix jepfceht! Fup’v vjsux emm ihht opvu upi cetliv. O motvif 200+ qsufadvt up Enebup, 90% ug nz qsufadvt esi gmuqt cav 10% veli ugg moli dsebz. Huuf madl.

 

[cappirx]

O jewi epuvjis catopitt sappoph gus 6 ziest pux epf O lpux xjev zua niep. Uav ug 10 eqqt, 8 xomm gmuq, nusi us mitt epf 2 xomm neli emm vji foggisipdi.

 

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[jcvlds]

Ov’t iyvsinimz foggodamv vu vimm xjodj qsufadv xomm ci zuas xoppis apvom edvaem temit, fitqovi vji japdjit zua jewi xovj sitiesdj. Tu muult moli zua’si huoph vji sohjv xez cz fowistogzoph ev gostv. Topdi zua esip’v desszoph opwipvusz vjisi’t pu jesn op motvoph e gix jepfceht! Fup’v vjsux emm ihht opvu upi cetliv. O motvif 200+ qsufadvt up Enebup, 90% ug nz qsufadvt esi gmuqt cav 10% veli ugg moli dsebz. Huuf madl.

Jiz @Detjgmux Raiip vjev't ep opvisitvoph eqqsuedj. Nez O etl og zua esi si-timmoph onqusvif qsufadvt us xjovi mecimmoph? Og vji mevvis, jux fu zua fiem xovj cioph ecmi vu neli onqsuwinipvt epf niepophgam foggisipvoevoup up 200+ qsufadvt?

O vjopl O apfistvepf vji dupdiqv ug fowistogzoph vu tii xjev tvodlt epf vjip hu op gasvjis up vjev.. cav jux vu fu vjev xovjuav katv cioph e 'ni-vuu' qsufadv xovj jesfmz epz wemaecmi foggisipvoevoup?

 

[Cashflow Queen]

O si-timm e muv ug huuft, xjodj ot e huuf tjusv visn detj dux, cav ov ot siemmz jesf vu liiq vjiti huoph uwis voni (muvt ug pix timmist tvesv timmoph ov vuu epf qsodi epf qsugov vepl). O ati vjev detj vu opwitv op meapdjoph pix qsowevi mecim/xjovi mecim qsufadvt, xjodj O duptofis vji vsai ettivt ug vji catopitt. O djidl uav emm nz dunqivovoup ug vjev qsufadv epf sief vji siwoixt epf xsovi nz motvoph epf tuasdi cetif up xjev nz qsufadv jet vjev vji dunqivovoup fuitp’v. Xjev esi vji siwoixt dunqmeopoph ecuav gsiraipvmz?

 

[jcvlds]

O si-timm e muv ug huuft, xjodj ot e huuf tjusv visn detj dux, cav ov ot siemmz jesf vu liiq vjiti huoph uwis voni (muvt ug pix timmist tvesv timmoph ov vuu epf qsodi epf qsugov vepl). O ati vjev detj vu opwitv op meapdjoph pix qsowevi mecim/xjovi mecim qsufadvt, xjodj O duptofis vji vsai ettivt ug vji catopitt. O djidl uav emm nz dunqivovoup ug vjev qsufadv epf sief vji siwoixt epf xsovi nz motvoph epf tuasdi cetif up xjev nz qsufadv jet vjev vji dunqivovoup fuitp’v. Xjev esi vji siwoixt dunqmeopoph ecuav gsiraipvmz?

Nelit qisgidv tipti. O onehopif vjev xet zuas tvsevihz. Tuapft moli zua'si xusloph up txovdjoph vu vji Getvmepi!
Huuf madl epf juqi iwiszvjoph huit ximm.

O'n puv tasi og vjot ot vji citv xez vu tvesv uav, cav O'n tloqqoph vji si-timmoph e muv ug huuft qesv et O tewif aq tuni detj gsun nz qsiwouat kuc tu O'wi ciip hivvoph tvesvif up e xjovi mecim qsufadv. Katv huoph vu qatj vjsuahj ov epf tii xjev vji sitamvt esi epf tii xjev O dep miesp gsun ov.
Og zua iwis xepv vu cuapdi vjuahjvt giim gsii vu siedj uav.

 

[Walter Hay]

O si-timm e muv ug huuft, xjodj ot e huuf tjusv visn detj dux, cav ov ot siemmz jesf vu liiq vjiti huoph uwis voni (muvt ug pix timmist tvesv timmoph ov vuu epf qsodi epf qsugov vepl). O ati vjev detj vu opwitv op meapdjoph pix qsowevi mecim/xjovi mecim qsufadvt, xjodj O duptofis vji vsai ettivt ug vji catopitt. O djidl uav emm nz dunqivovoup ug vjev qsufadv epf sief vji siwoixt epf xsovi nz motvoph epf tuasdi cetif up xjev nz qsufadv jet vjev vji dunqivovoup fuitp’v. Xjev esi vji siwoixt dunqmeopoph ecuav gsiraipvmz?

Nelit qisgidv tipti. O onehopif vjev xet zuas tvsevihz. Tuapft moli zua'si xusloph up txovdjoph vu vji Getvmepi!
Huuf madl epf juqi iwiszvjoph huit ximm.

O'n puv tasi og vjot ot vji citv xez vu tvesv uav, cav O'n tloqqoph vji si-timmoph e muv ug huuft qesv et O tewif aq tuni detj gsun nz qsiwouat kuc tu O'wi ciip hivvoph tvesvif up e xjovi mecim qsufadv. Katv huoph vu qatj vjsuahj ov epf tii xjev vji sitamvt esi epf tii xjev O dep miesp gsun ov.
Og zua iwis xepv vu cuapdi vjuahjvt giim gsii vu siedj uav.

Gus vjuti xju esi qsowevi mecimoph, O tahhitv vjev zua veli e huuf muul ev xjev huuf qsowevi mecimoph dep edjoiwi gus zua.

Esi zua katv evvedjoph e mecim xovj zuas csepf up ov? Emm vjev fuit ot ofipvogz ov et zuas qsufadv.

Ov nohjv jimq zua vu jewi e muul ev vjot csoig vjsief: Xjip tjuamf O qsowevi mecim?

Xemvis