Creating a productocracy (Snickers)

[sparechange]

View: https://www.youtube.com/watch?v=iKa8YoqvhGU


Don't get me wrong... I'm not saying its easy to make a successful chocolate bar company, I'd guess there are tons of companies that have tried to emulate the success of Reese, Snickers and so on.

But isn't it amazing how such a simple idea generates roughly $2 billion dollars in sales annually? The key take away in this is the productocracy in the chocolate bar and the methods of marketing & sales. The proper execution of a plan! IMO snickers is probably one of the best tasting bars on the market.

It can't be that hard to make a chocolate bar at home. But how many people can actually create a multi billion dollar company? How would the typical new entrepreneur focus on building a product to compete with snickers? Build a Youtube channel? Get some followers on Instagram? Buy some Facebook ads? None of this crap matters!

Food for thought!

 

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[EVMaso]

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[sparechange]

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[mr4ffe]

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