Cam Rayan
New Contributor
- Joined
- Sep 25, 2022
- Messages
- 1
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Hey everyone!
Long-time lurker here, but finally joining the community as an official member.
My name is Cam Rayan, I work in cyber security for my day job, it pays the bills + more but I have a fire inside me that wants to create and build something of my own in this world.
This year I've decided to build my personal brand and become a "one man media company" in the mens self-improvement niche. My content strategy at the moment is to utilise three social medias; Twitter, Substack, and Instagram to build my personal brand.
What problem am I solving?
My male friends and family always come to me asking for advice in terms of fitness, money, relationships, etc. People often say that I'm the "big brother they never had". By expanding my audience from my IRL social circle to online, I can be the "big brother" for countless other men that are genuinely looking to improve themselves and their lives.
My chosen medium is the written word, mainly because I don't feel that I'm very charismatic on camera... and my writing skills are far better than my speaking skills if I'm being completely honest!
In terms of monetisation and productisation, I'm thinking that a digital course would be my best bet. A body transformation course with a workout program and diet plan etc. packaged into one shiny PDF perhaps? I'm not quite there yet.
Nonetheless, I have nothing to lose by building a personal brand - and I'm confident that it will pay dividends in the long run as an asset, no matter how I end up monetising my audience once I'm there.
Thank you for inspiring me @MJ DeMarco to take action, I'm about done with my golden handcuffs.
Watch this space.
Long-time lurker here, but finally joining the community as an official member.
My name is Cam Rayan, I work in cyber security for my day job, it pays the bills + more but I have a fire inside me that wants to create and build something of my own in this world.
This year I've decided to build my personal brand and become a "one man media company" in the mens self-improvement niche. My content strategy at the moment is to utilise three social medias; Twitter, Substack, and Instagram to build my personal brand.
What problem am I solving?
My male friends and family always come to me asking for advice in terms of fitness, money, relationships, etc. People often say that I'm the "big brother they never had". By expanding my audience from my IRL social circle to online, I can be the "big brother" for countless other men that are genuinely looking to improve themselves and their lives.
My chosen medium is the written word, mainly because I don't feel that I'm very charismatic on camera... and my writing skills are far better than my speaking skills if I'm being completely honest!
In terms of monetisation and productisation, I'm thinking that a digital course would be my best bet. A body transformation course with a workout program and diet plan etc. packaged into one shiny PDF perhaps? I'm not quite there yet.
Nonetheless, I have nothing to lose by building a personal brand - and I'm confident that it will pay dividends in the long run as an asset, no matter how I end up monetising my audience once I'm there.
Thank you for inspiring me @MJ DeMarco to take action, I'm about done with my golden handcuffs.
Watch this space.
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