Need some advice for advertisement for a book

[Pankaj roth]

I wrote a book for aspirates who seeks govt jobs in India. there are many subjects in syllabus and my book only focus on "General knowledge". Book is almost complete but I dont know how to advertise and what to include in advertisement. please help me . there are some information that will help in better advice
1.competative advantage - My book is very concise thare is not any popular book that concise as this book,but despite being concise the book covers maximum important topics.
2. Exams of our customers are very near
3. pain point of customer - The General knowledge subject is very saturated and large so they have problems in what to read and what not to

please help me decide what to include in the advertisement of the book
that is my first advertisement campaign and I cant afford a large team, your advice matters to me

 

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[Kal-El1998]

I wrote a book for aspirates who seeks govt jobs in India. there are many subjects in syllabus and my book only focus on "General knowledge". Book is almost complete but I dont know how to advertise and what to include in advertisement. please help me . there are some information that will help in better advice
1.competative advantage - My book is very concise thare is not any popular book that concise as this book,but despite being concise the book covers maximum important topics.
2. Exams of our customers are very near
3. pain point of customer - The General knowledge subject is very saturated and large so they have problems in what to read and what not to

please help me decide what to include in the advertisement of the book
that is my first advertisement campaign and I cant afford a large team, your advice matters to me

Do you know the range of your audience?

Like number of people...is it 50,000....100,000....1,000,000?
What's the age range of you audience? 25-75?
What are the hottest political topics in India right now?

Answering some of those questions might help you determine how to properly run a PPC campaign on a shoe string budget.

 

[Pankaj roth]

thanks kal for your response
No. of potenntial customers is almost 5 lakhs and i have 1.5k followers on telegram and 2k followers on telegram
their age range is 21 to 25 years
and aspirants are running twitter campaign for increasing govt. Vacancies.

 

[bracknelson]

You can advertise a book by blogging, readers poll about the book in telegram & start an Instagram campaign sharing photos of people who are reading your book & Twitter is the best place for writers, tweet inspirational quotes.

 

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