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Free registration at the forum removes this block.I have always crafted my own spin, written my own copy, come up with all of my own pitch strategies, and communications.Related question:
Should business/product owners outsource their early stage copywriting or should they, as the person who knows their business/product the very best, take direct and personal responsibility for the A/B testing process that builds the best possible sales funnel system?
Good question!interesting.. how is that b2b doesn't need copywriting? maybe it needs it somewhere else, like in the case studies or direct outreach? why would anyone work with you not knowing how to leverage your past results, or show how you could get them such?
unless you do it yourself of course. then there's no need to hire b2b copywriters
I think the owner should be able to do itRelated question:
Should business/product owners outsource their early stage copywriting or should they, as the person who knows their business/product the very best, take direct and personal responsibility for the A/B testing process that builds the best possible sales funnel system?
If you are selling B2B, yes, 99% of the time you don’t need a copywriter. I don’t think I ever wrote copy for B2B in my entire career. Copy for B2B is bullshit.I have always crafted my own spin, written my own copy, come up with all of my own pitch strategies, and communications.
I like my own understanding and therefore messaging better than trying to get someone else to do it.
Now with Chat GPT to help, this really should be a giant nothingburger. Get it done in 15 minutes. Improve over time.
It doesn’t matter how big or small the business is. What matters is who it’s selling to. Businesses that sell to consumers generally need copywriters.I am interested in your take on this, could you then argue that one-person or very small businesses should be marketed with the same B2C approach? If so, when is the point that the B2C copy persuasion becomes ineffective and B2B is the way to go?
As others said above, the owner - I do write and use my own copy, and I am curious about the conversion rates that a person who writes copy for a living can bring. I never had a professional copy done so I want to see what it can bring to the table.Related question:
Should business/product owners outsource their early stage copywriting or should they, as the person who knows their business/product the very best, take direct and personal responsibility for the A/B testing process that builds the best possible sales funnel system?
As others said above, the owner - I do write and use my own copy, and I am curious about the conversion rates that a person who writes copy for a living can bring. I never had a professional copy done so I want to see what it can bring to the table.
Upwork is indeed one of the easiest places to hire... If you have no hiring experience then not so much. Copywriters look at your past work/reviews before deciding to send you a proposal (which costs about $3). And if we exclude the 10+ garbage proposals that you will get no matter what, it takes about 1week+ for the right people to find and message you.Hey everyone,
I will need a copywriter very soon, and I am looking for a spot where I can find a good copywriter.
I have never hired before and I am looking for a good spot to find copywriters for a sales funnel. I know the usual freelance spots (Upwork, Fiver) but I'd be very grateful if you have any suggestions.
Thanks!
interesting.. how is that b2b doesn't need copywriting? maybe it needs it somewhere else, like in the case studies or direct outreach? why would anyone work with you not knowing how to leverage your past results, or show how you could get them such?If you are selling B2B, yes, 99% of the time you don’t need a copywriter. I don’t think I ever wrote copy for B2B in my entire career. Copy for B2B is bullshit.
On the other hand, if you sell to gullible consumers… then you DO need copy, and you should be willing to pay a maestro thousands to create it for you. Hypnotize the consumers and get them to empty their wallets in your pockets!
Copy is most often needed for “scammy”, long-shot products that are unlikely to work (not because they suck, but, as a statistical matter, most consumers won’t get the result promised).
Say I sell a day-trading course. There are chads out there who make $10K/day day-trading. But your average Joe Schmo who buys the course won’t be able to replicate that success, most likely because they don’t have the skills.
The same for a biz-op courses.
The same for business books actually. Millions probably bought TMF , how many became millionaires? Probably a few thousands, at most a few tens of thousands.
Not because the product sucks, but because the people using it suck. So… for such products, copy is a MUST. Because copy is how you hypnotize people to forget about the effort involved (which they truly, deep down, know they’d never go thru with), and give you their cash.
To address the subject of this thread, I only hire copywriters from my network. Big chads that have worked for Agora, Boardroom and other big direct response players.
+1 Why not craft a great prompt for ChatGPT then generate your whole copy with ChatGPT? The premium version is just 20 USD per month.Now with Chat GPT to help, this really should be a giant nothingburger. Get it done in 15 minutes. Improve over time.
I'm hereHey everyone,
I will need a copywriter very soon, and I am looking for a spot where I can find a good copywriter.
I have never hired before and I am looking for a good spot to find copywriters for a sales funnel. I know the usual freelance spots (Upwork, Fiver) but I'd be very grateful if you have any suggestions.
Thanks!
Exactly, that would be the idea. It's in one way for me to see where I can improve with my own writing but also if everything goes well, even talk to the person about contract work for my clients. It would free up a lot of my time and the client could be happier with his copy if he does a good job .That sounds like a very worthwhile experiment. If you've already built that skillset, bringing someone to the team (even for a short term engagement) who has some varied experiences in the same area could be a really great learning experience and a fantastic way to challenge yourself to grow.
sure I'll help youHey everyone,
I will need a copywriter very soon, and I am looking for a spot where I can find a good copywriter.
I have never hired before and I am looking for a good spot to find copywriters for a sales funnel. I know the usual freelance spots (Upwork, Fiver) but I'd be very grateful if you have any suggestions.
Thanks!
Very interesting. I never thought of it that way, but makes sense.If you are selling B2B, yes, 99% of the time you don’t need a copywriter. I don’t think I ever wrote copy for B2B in my entire career. Copy for B2B is bullshit.
On the other hand, if you sell to gullible consumers… then you DO need copy, and you should be willing to pay a maestro thousands to create it for you. Hypnotize the consumers and get them to empty their wallets in your pockets!
Copy is most often needed for “scammy”, long-shot products that are unlikely to work (not because they suck, but, as a statistical matter, most consumers won’t get the result promised).
Say I sell a day-trading course. There are chads out there who make $10K/day day-trading. But your average Joe Schmo who buys the course won’t be able to replicate that success, most likely because they don’t have the skills.
The same for a biz-op courses.
The same for business books actually. Millions probably bought TMF , how many became millionaires? Probably a few thousands, at most a few tens of thousands.
Not because the product sucks, but because the people using it suck. So… for such products, copy is a MUST. Because copy is how you hypnotize people to forget about the effort involved (which they truly, deep down, know they’d never go thru with), and give you their cash.
To address the subject of this thread, I only hire copywriters from my network. Big chads that have worked for Agora, Boardroom and other big direct response players.
As a professional copywriter myself, the people you find on these freelance platforms are a joke among us. They pretend to be copywriters, steal people's money, and deliver no results for them. Also, I do not suggest writing copy with ChatGPT; it lacks humanity, and people can spot AI-written text from a mile away.Hey everyone,
I will need a copywriter very soon, and I am looking for a spot where I can find a good copywriter.
I have never hired before and I am looking for a good spot to find copywriters for a sales funnel. I know the usual freelance spots (Upwork, Fiver) but I'd be very grateful if you have any suggestions.
Thanks!
Well, if you ask my last client whom I helped 3x his revenue, he wouldn't say the same. And I did that only through email marketing! Even B2B businesses need to communicate their value the right way, follow the value equation by Alex Hormozi so that the perceived value is through the roof.If you are selling B2B, yes, 99% of the time you don’t need a copywriter. I don’t think I ever wrote copy for B2B in my entire career. Copy for B2B is bullshit.
On the other hand, if you sell to gullible consumers… then you DO need copy, and you should be willing to pay a maestro thousands to create it for you. Hypnotize the consumers and get them to empty their wallets in your pockets!
Copy is most often needed for “scammy”, long-shot products that are unlikely to work (not because they suck, but, as a statistical matter, most consumers won’t get the result promised).
Say I sell a day-trading course. There are chads out there who make $10K/day day-trading. But your average Joe Schmo who buys the course won’t be able to replicate that success, most likely because they don’t have the skills.
The same for a biz-op courses.
The same for business books actually. Millions probably bought TMF , how many became millionaires? Probably a few thousands, at most a few tens of thousands.
Not because the product sucks, but because the people using it suck. So… for such products, copy is a MUST. Because copy is how you hypnotize people to forget about the effort involved (which they truly, deep down, know they’d never go thru with), and give you their cash.
To address the subject of this thread, I only hire copywriters from my network. Big chads that have worked for Agora, Boardroom and other big direct response players.
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