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What do you think about tripwire offers?

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FJ123

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Hey guys,

A tripwire offer is a really cheap, low commitment offer that hooks people in.
Once they are hooked - you upsell them to something bigger.

Been ruminating on using these for my own business.

I've gotten some great results - but cold leads are still apprehensive about working with me.
Thing is, these guys don't really know me. So they lack trust - despite seeing what I can do for others.

I thought about breaking things down and offering a really low risk offer - just so they can build up that trust.
Then I can upsell them to a bigger commitment later on.

Is this something you utilize for your own business? Have you seen good results?
 
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Stop Peeking Through the Keyhole.
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You hit a wall because the best advice isn't free—it's earned. Since 2007, MJ DeMarco has been active here daily (99.9% active rate), building a war room for entrepreneurs who refuse to settle for mediocrity.

  • Active Daily: Life-changing content posted dozens of times every day. No dead threads.
  • MJ's Inner Circle: Direct access to the author of The Millionaire Fastlane.
  • Vetted Network: Connect with founders scaling to 7 and 8 figures.
  • Proven Roadmaps: Strategy over motivation. Execution over "hustle porn."
"SCALED TO 6-FIGURE MONTHS"
"Tips and advice here saved me from huge mistakes, others allowed me to scale my business to 6-figure months."
— User MitchC
"INSANE QUALITY OF PEOPLE"
"The number of high quality people I've met from this forum has been insane. All of it predicated on building real value."
— User Richard Peck

"You are the average of the five people you surround yourself with."
Are you surrounding yourself with success?

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