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Power vs. Force by david hawkins
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Free registration at the forum removes this block.Although I just started.So far,I've only come across a few pointers that the duo don't have.It's not as detailed as the duo but it shows similarities and most things "fastlaners" are aware of.Good book though!.Sounds like it has a similar theme to that for TFLF and UNSCRIPTED .
Any pointers the book has that the Fastlane duo don't?
Tell us what you think, it can be pretty redundant if you've read 4hr work week and 100$ startup imo; the resources section does have some useful nuggets despite that.The Million-Dollar One-Person Business by E. Pofeldt, which is excellent.
Tell us what you think, it can be pretty redundant if you've read 4hr work week and 100$ startup imo; the resources section does have some useful nuggets despite that.
Good deal, I just picked it up yesterday; I've been meaning to read it for about 3 years now but finally bit the bullet.I decided to pick up the book, "the art of learning" by Josh Waitzkin.
The book is not your typical self-help book but is a great nonfiction book of the learning process. I came across this book after I read "unscripted " and realized, I have a fixed mindset which has contributed to my failures in life.
I have a few balls bouncing...
The Road To Serfdom. FA Hayek.
Bad Blood Secrets and Lies of a Silicon Valley Startup. Carreyrou
The Reason for God; belief in the age of skepticism. Timothy Keller
All three of these are fascinating and are making me smarter.
Hi rynor. What is your opinion until now of the book? I know that was plubleshed in 2002. The concepts described in the book are still relevant for 2019?Seth Godin - Purple Cow
The things Steve-boy did and effected and inspired people to do while changing the landscape of human communication and experience not once or even twice but 4 times over can make you feel smaller than an ant.
I'm at an utter loss about what I can even do right now, in the face of this man's fight and this man's generational legacy.
Hi rynor. What is your opinion until now of the book? I know that was plubleshed in 2002. The concepts described in the book are still relevant for 2019?
How this thread works... when you start reading a new book, you update it here. It’s nice to have a log of what everyone on the forum is reading and i’m sure it will spark discussions and recommendations.
I’m also creating the Fastlane Bookclub on Goodreads where you can share what you’re reading, add your favorites, and talk about books. I haven’t explored all the features, but I’m sure there’s a bunch of stuff we’ll benefit from. Join the group!
So, Currently I’m reading
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Persuasive Advertising: Evidence-based Principles by J. Scott Armstrong
This book translates knowledge about persuasion into evidence-based principles. Useful knowledge about persuasion has been obtained over the last 100 years from the experience of advertising experts and from empirical studies in advertising and other fields including psychology, consumer behavior, law, mass communication, politics, and propaganda.
The principles in Persuasive Advertising provide understandable and easy-to-access guidance for all types of advertising. Including still media such as print and Internet, and motion media such as TV, streaming video, Internet, and radio. They also apply to other types of persuasive communications such as management reports, speeches, and press releases.
Wharton School Professor J. Scott Armstrong spent over 16 years on this book. In recent years, he was assisted by Gerry Lukeman, Chairman Emeritus of Ipsos-ASI and Sandeep Patnaik, Research Director at Gallup and Robinson. Altogether, more than 80 people contributed to Persuasive Advertising by obtaining relevant studies, analyzing data, editing and reviewing, and surveying researchers to ensure that the book correctly summarizes their findings.
Persuasive Advertising summarizes findings from about 3,000 empirical studies and 50 books. It also presents new findings from previously unpublished studies. .
Along with the AdPrin Audit software on AdPrin.com, Persuasive Advertising enables advertisers as well as agencies to quickly and inexpensively identify ways to improve ads – or to determine which of a set of ads will be most effective. For example, it typically requires about an hour for an experienced user to obtain a persuasiveness index for a print ad along with a list of ways to improve the ad.,
By using these principles, advertisers can improve their creativity and effectiveness.
And
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Hack Your Motivation: Over 50 Science-Based Strategies to Improve Performance by Bobby Hoffman
What are you reading?
Finally!!!! Evidence-based research on motivation that's written in an engaging, humorous, easy-to-read style!"--Karen, Performance & Leadership Consultant
Bobby masterfully bridges the gap between research and practice by applying high quality motivational research to everyday life."--David, Master Educator **"This book is not easy to put down. You will find yourself often referring back to its pages. The a-ha moments will cascade in."--Glenn, Team Leader & Operations Manager
Hack Your Motivation gives you the latest and most reliable performance tools and tips to help you reach your personal or profession goals. Written by motivational scientist and leadership consultant Dr. Bobby Hoffman, this book converts hard-core research from psychology, business, athletics, neuroscience, and education into easy-to-read and simple-to-master strategies. Hoffman includes unorthodox examples from his own life and the lives of others to enlighten, inspire, and amuse ---so anyone can learn to maximize their untapped potential. If achieving glory, feeling good about your accomplishments, or understanding why you do what you do (or don't do) is important to you, then look no further.
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