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BrooklynHustle

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Let's see how quickly I can get this thread up & running, as I want to hit the gym real quick before my meeting in 1h20. Phew...

GOALS: While I don't intend for the podcast itself to be a business, it will be hugely beneficial in several ways:

  • Continue progressing down the path of MASTERY by connecting with & learning from the best in the business. Sort of a self-directed apprenticeship...

  • Provide tremendous value to the marketplace in the form of education for people who want to enter the app / software industry as NONTECHNICAL entrepreneurs

    (I do have a technical background, but that's not the role I play anymore these days)

  • Continue to build my platform & email list as an asset I can carry forward

  • I think that's about it...

This will be my 2nd rodeo as a podcaster. The first time around, with the DAILY SPARK Podcast, I interviewed entrepreneurs from all industries. It was very well received and frequently ranked in the top 50 or 100 Business podcasts on iTunes, with a healthy number of 5 star reviews

Probably my favorite interview was with Tom Bilyeu, cofounder of Quest Nutrition (which became a Billion dollar company within 7 years of launch), and Impact Theory... such an awesome & humble guy who I continue to learn a lot from.

Daily Spark Entrepreneur Podcast on Apple Podcasts

Unfortunately I started to lose enthusiasm for it for a number of reasons. Narrowing to this format works a lot better to me because I can still provide a ton of value while "selfishly" getting better at my craft.

Decided to do this Friday late night as I was listening to the audiobook MASTERY. Got started Saturday.

So far I've....
  • Booked about 6 or 7 guests, mostly within my immediate network or 1-2 degrees removed. This was the first step I took, because I knew it wouldn't allow me to waffle or chicken out

    This public accountability here is more of the same :smile:

  • Bought softwarelegends.co domain

  • Build dedicated email list & associated FB group to around 300-400 people... need to get this up into the thousands ASAP

  • Started scripting my questions / format

  • Started listing out potential guests to reach out to

  • I think that's about it...

Will update if I missed something.

Never done a PROGRESS thread before, so I hope I am doing it right... :rofl:



OK, looking at the clock, I need to get dressed, but I look forward to keeping you guys posted.

Feel free to Ask Me Anything about the project, and certainly let me know if there are any amazing & accomplished app or software entrepreneurs I should be talking to

Talk soon!

upload_2018-1-9_11-23-1.png
 

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Last edited:

BrooklynHustle

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Let's see how quickly I can get this thread up & running, as I want to hit the gym real quick before my meeting in 1h20. Phew...

GOALS: While I don't intend for the podcast itself to be a business, it will be hugely beneficial in several ways:

  • Continue progressing down the path of MASTERY by connecting with & learning from the best in the business. Sort of a self-directed apprenticeship...

  • Provide tremendous value to the marketplace in the form of education for people who want to enter the app / software industry as NONTECHNICAL entrepreneurs

    (I do have a technical background, but that's not the role I play anymore these days)

  • Continue to build my platform & email list as an asset I can carry forward

  • I think that's about it...

This will be my 2nd rodeo as a podcaster. The first time around, with the DAILY SPARK Podcast, I interviewed entrepreneurs from all industries. It was very well received and frequently ranked in the top 50 or 100 Business podcasts on iTunes, with a healthy number of 5 star reviews

Probably my favorite interview was with Tom Bilyeu, cofounder of Quest Nutrition (which became a Billion dollar company within 7 years of launch), and Impact Theory... such an awesome & humble guy who I continue to learn a lot from.

Daily Spark Entrepreneur Podcast on Apple Podcasts

Unfortunately I started to lose enthusiasm for it for a number of reasons. Narrowing to this format works a lot better to me because I can still provide a ton of value while "selfishly" getting better at my craft.

Decided to do this Friday late night as I was listening to the audiobook MASTERY. Got started Saturday.

So far I've....
  • Booked about 6 or 7 guests, mostly within my immediate network or 1-2 degrees removed. This was the first step I took, because I knew it wouldn't allow me to waffle or chicken out

    This public accountability here is more of the same :smile:

  • Bought softwarelegends.co domain

  • Build dedicated email list & associated FB group to around 300-400 people... need to get this up into the thousands ASAP

  • Started scripting my questions / format

  • Started listing out potential guests to reach out to

  • I think that's about it...

Will update if I missed something.

Never done a PROGRESS thread before, so I hope I am doing it right... :rofl:



OK, looking at the clock, I need to get dressed, but I look forward to keeping you guys posted.

Feel free to Ask Me Anything about the project, and certainly let me know if there are any amazing & accomplished app or software entrepreneurs I should be talking to

Talk soon!

View attachment 17451

2 misses yesterday, but all part of the game:
  • Tried to book a friend who is builds software for a huge entertainment company and has run his own shop in the past.

    He has worked at major game studios like ZYNGA and is an expert at designing games that monetize, a subject many people are interested in, but few understand.

    Didn't want to give an interview bc his current project is highly secretive. We'll try again later.

  • Another "NO" from friend who sold his social casino gaming company (they make slot machine games for mobile) to a big casino company for 9 figures.

    Taking a sabbatical for a few months, so he says he might be willing when that's over. Sounds good to me.

First interview tomorrow with a couple guys who have actually been mentioned on this forum a few times. Prepping my questions today to make the most of it.
 

BrooklynHustle

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2 misses yesterday, but all part of the game:
  • Tried to book a friend who is builds software for a huge entertainment company and has run his own shop in the past.

    He has worked at major game studios like ZYNGA and is an expert at designing games that monetize, a subject many people are interested in, but few understand.

    Didn't want to give an interview bc his current project is highly secretive. We'll try again later.

  • Another "NO" from friend who sold his social casino gaming company (they make slot machine games for mobile) to a big casino company for 9 figures.

    Taking a sabbatical for a few months, so he says he might be willing when that's over. Sounds good to me.

First interview tomorrow with a couple guys who have actually been mentioned on this forum a few times. Prepping my questions today to make the most of it.

First interview COMPLETE!

I spoke with serial entrepreneurs Rohan Gilkes & Kevin Pereira of Launch27, Maids in Black, Lawn Tribe, Groove Learning, Groove Living, Innclusive (which was started when they were discriminated against on AirBNB), and their new SAAS TripLaunch.co which was launched about 10 days ago and already has $1.65M in trips added to the platform (they take 5% of that as their platform fee).

Some of you guys may be familiar with some of their work


Awesome guys and awesome conversation.

Spoke to my buddy this morning who has created an app called Popsy - a free mobile app to buy & sell 2nd hand products.

View: http://www.dailymotion.com/video/x5ghv7q

  • They are allowing people to buy and sell stuff (like Craiglist, but for mobile) and using artificial intelligence to make the process easier.

  • They have about 1 million active users, mostly in Brazil which is the first country where they took off

  • They have taken on some funding and are looking to go big

I'll be interviewing him sometime in the next 2 weeks




In the meantime continuing to build and nurture my audience via the FB group and email list. Just grinding my way to the first 500 & then 1000, which I would like to get to as soon as possible

Today I used both to have people submit questions for Rohan & Kevin, which seemed to be a great way to engage.
 
Last edited:

BrooklynHustle

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First interview COMPLETE!

I spoke with serial entrepreneurs Rohan Gilkes & Kevin Pereira of Launch27, Maids in Black, Lawn Tribe, Groove Learning, Groove Living, Innclusive (which was started when they were discriminated against on AirBNB), and their new SAAS TripLaunch.co which was launched about 10 days ago and already has $1.65M in trips added to the platform (they take 5% of that as their platform fee).

Some of you guys may be familiar with some of their work


Awesome guys and awesome conversation.

Spoke to my buddy this morning who has created an app called Popsy - a free mobile app to buy & sell 2nd hand products.

What's Up New York: Popsy vous montre les bonnes affaires autour de vous - 27/03

  • They are allowing people to buy and sell stuff (like Craiglist, but for mobile) and using artificial intelligence to make the process easier.

  • They have about 1 million active users, mostly in Brazil which is the first country where they took off

  • They have taken on some funding and are looking to go big

I'll be interviewing him sometime in the next 2 weeks




In the meantime continuing to build and nurture my audience via the FB group and email list. Just grinding my way to the first 500 & then 1000, which I would like to get to as soon as possible

Today I used both to have people submit questions for Rohan & Kevin, which seemed to be a great way to engage.

WHOOPS! Meant to include this here, rather than the other thread...

A member of my FB group requested an interview with the author of "How To Build A Billion Dollar App", so I reached out



Let's see what happens...


I have my own target list, but happy to take any other suggestions as well
 

OMDA

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I'm looking forward to these!

By the way, your second-to-last post that contains a video link about Popsy at bfmtv.com gives an error of "The Video Cloud video was not found".
 

BrooklynHustle

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I'm looking forward to these!

Awesome, thanks man! I am very excited about the project, both for myself and for others. I am already learning a lot.

By the way, your second-to-last post that contains a video link about Popsy at bfmtv.com gives an error of "The Video Cloud video was not found".

Let me go back and fix that. It was working before, but I found another version. Unfortunately in French, so may not be useful to everyone.
 

OMDA

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Let me go back and fix that. It was working before, but I found another version. Unfortunately in French, so may not be useful to everyone.

Je peux parlais un peu de francais, mais je prefers les soustitres en anglais pour les videos. Non, neanmoins, interressant.
 

BrooklynHustle

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Je peux parlais un peu de francais, mais je prefers les soustitres en anglais pour les videos. Non, neanmoins, interressant.
 

eliquid

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How can I listen to your first interview ( Rohan )?

Tried going to your website, but no site is up.

Just curious before we plan our interview so I can see the flow/style/etc for prep work on my end.
 

BrooklynHustle

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How can I listen to your first interview ( Rohan )?

Tried going to your website, but no site is up.

Just curious before we plan our interview so I can see the flow/style/etc for prep work on my end.
Thanks man. I haven't gone live with any of the episodes, as I want to put a few in the bank before doing so.

However, if you want to check out my previous podcast, look here: iTunes | Stitcher | Soundcloud

Shouldn't require much prep work on your part. I start off with a few background questions to learn about your mindset, how you got started, and stuff like that, then we move on to questions about the software and the business. Very conversational overall.
 

BrooklynHustle

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Thanks man. I haven't gone live with any of the episodes, as I want to put a few in the bank before doing so.

However, if you want to check out my previous podcast, look here: iTunes | Stitcher | Soundcloud

Shouldn't require much prep work on your part. I start off with a few background questions to learn about your mindset, how you got started, and stuff like that, then we move on to questions about the software and the business. Very conversational overall.
Also this may be helpful... Here is the basic flow from the Rohan & Kevin episode. I didn't ask every single question, nor did I send this to them beforehand, but it should give you a pretty good feel for the flow.

I should also mention that if there are any questions you would rather not answer, that is absolutely fine.



INTRO
  • This is SOFTWARE LEGENDS, and the goal here is to sit with amazing entrepreneurs and top performers in the software space so we can learn their secrets and how they’ve had so much success, so you can replicate it in your life & in your business

  • On today’s show I sit down with 2 gentlemen who are serial entrepreneurs…
    ($10M in revenues, last 5-6 years via a number of multimillion $ companies)

  • Their companies include Launch27, Maids in Black, Lawn Tribe, Groove Learning, Groove Living, Innclusive (which was started when they were discriminated against on AirBNB), and now TripLaunch.co which was launched about 10 days ago at the time of recording and already has $1.65M in trips added to the platform

  • Their bios also include Author, Speaker, ProblAdvisor,… they are currently mentoring thousands of students to start & grow businesses and not to overthink via their new online program, Overthink Academy…

  • They have been featured in the NY Times, Washington Post, Mixergy, Startup Foundation, the Guardian, Buzzfeed, Forbes, USA Today, and the list goes on

    … and today they are officially SOFTWARE LEGENDS
Please join me in giving a warm welcome to Rohan Gilkes & Kevin Pereira

Welcome to the show, Rohan & Kevin! Let’s set the stage with a little background.


WARMUP / BACKGROUND
  1. For me, the reason I got into and why I am so powerfully attracted to entrepreneurship is FREEDOM. I want to know what drives you to build businesses.

  2. In your own words: Who are you guys and what do you do?

  3. Origin story: How did you get started in business and what did that look like?

  4. Tell us about your business philosophy.

  5. What’s been the key to your success? What makes you a great entrepreneur. Tell us about habits & practices

THE SOFTWARE
  • Tell us about your software. What does it do? What is the problem you’re solving

  • How did you go about identifying this problem/opportunity

  • Follow up question to find out more about how it works

  • What technology powers it?

  • How do you get the word out and what do you do to convert traffic?

  • Tell us about your team. How did you get this built and how do you continue to get the work done

  • What opportunity did you see?

  • How do you make money?

  • What does the average customer pay you per month?

  • When did you launch the company?

  • How much money did you raise?

  • How many paying customers are you working with right now?

  • Can you share your monthly recurring revenue?

  • What do you spend to acquire a customer?

QUESTIONS FROM THE COMMUNITY

AO
  • What are the top 3 things they do consistently that have been proven to contribute most to their success?

SL
  • How do they market their app to users?
    Is it purely app stores or do they use other avenues to encourage visibility and downloads?
CW
  • What did you do to know if people would use the service without exposing you idea?
    (How did you know there was a market?)
EP
  • What were the last 5 books read and tested

  • Events attend that were life changing

  • Speeches that helped them

  • Was the 1.65m overrides out a pipeline or paid ads

FC
  • How do they come up with pricing?
NJ
  • What was included/omitted from their MVP in developing their platform and why. Thank you!
MN
  • How did they fund the building of their first businesses? Software is great for scaling up revenue without increasing unit costs like in commerce but there's still an element of bug fixing, database management etc beyond the initial building of the application. Thanks!
SA
  • What kind of things did they do prior to starting their first and 2nd SAS to help them identify they had an existing market for their service?

  • Once they identified their market. Did they grow an audience first or did they build out their platform and adopted traffic generation strategies?
MA
  • How they come up with the idea?

  • What is the business model?

  • How they marketing?
JH
  • For a an entrepreneur who is going to start an app, would they suggest bootstrapping (self) finance or seeking investors?
GW
  • How did you prepare for such high demand?

  • What resources did you have in place to deal with scale so quickly?

Fear

Customer Focus

Why you don’t value passion


Lightning Round (Answer first thing that comes to mind)
  • What’s your favorite business book that’s helped you get where you are today?

  • What’s your favorite online tool that you use to help within your business?

  • What’s practice or habit that has helped you significantly in your business?

  • Who is an entrepreneur that inspires you or that that you’re following
  • If you had to advise the audience on how to go out and start their own successful software company, what 3 things would you tell them?

You have the audience’s ear. What is one question you’d like them to answer for you?

What’s the best way that we can connect with you after this episode?


Thank you so much for joining us today.






 

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BrooklynHustle

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Great info.

PM and lets set up a few dates and times in the future that work for you, and then I will look to see which ones work for me.
Awesome. I will shoot you a PM. I think we are similar in terms of flexibility.
 

BrooklynHustle

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