Hello everyone,
So i've been going down a rabbit hole on starting a subscription box for men's accessories but after more thought and effort put into it, the margins and the retention of costumers pushed me away but kept me in the e-commerce part of business.
So i got this idea of a business owner (shopify store) obtaining more (lifetime?)value from his clients. The term UGC (User generated content) came up a lot around how to create trust around your brand and to create visibility for your brand.
The overarching problem that i am trying to solve is: How to build more trust and visibility for your e-commerce site/brand ?
So i have to validate a few assumptions:
So my question to you guys is: as I don't own a shopify store that has the need for this app i wanted to ask you if such a app raises any interest and are interested in trying something like this out?
I am open to criticism and your opinion on the shopify app market, UGC or any other flaw in my thought process. Also i don't mind if somebody wants to take the idea and run wild with it (that would totally validate my assumption that there is a market behind it)
So i've been going down a rabbit hole on starting a subscription box for men's accessories but after more thought and effort put into it, the margins and the retention of costumers pushed me away but kept me in the e-commerce part of business.
So i got this idea of a business owner (shopify store) obtaining more (lifetime?)value from his clients. The term UGC (User generated content) came up a lot around how to create trust around your brand and to create visibility for your brand.
The overarching problem that i am trying to solve is: How to build more trust and visibility for your e-commerce site/brand ?
So i have to validate a few assumptions:
- Are shop owners willing to try such a solution or just stick to traditional social media marketing?
- Will clients be more willing to create content for a brand (reviews, pictures, video) if there is a reward system in place?
- Are shop owners willing to spend money on a campaign to jumpstart UGC creation to raise brand trust and visibility?
So my question to you guys is: as I don't own a shopify store that has the need for this app i wanted to ask you if such a app raises any interest and are interested in trying something like this out?
I am open to criticism and your opinion on the shopify app market, UGC or any other flaw in my thought process. Also i don't mind if somebody wants to take the idea and run wild with it (that would totally validate my assumption that there is a market behind it)
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