A few years ago another business person told me about what he called a "referral circle". The idea is that you have maybe 10 businesses who's services compliment each other that agree to refer work to each other. He said it worked really well. I didn't get a chance to ask him more about it but I've been thinking about it more lately. My business is in the events industry so an example might include a large tent hire company, mobile coolroom hire, caterer, sound & lighting, party hire etc. Has anyone had any experience with this sort of thing before?
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