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Growing a whiteboard animation video service business

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purplebadger

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Hi,
I am about to start my campaign with Google Ads for my service business (rather low ticket, $150 service). In brief, it helps to create videos for businesses that increase sales, build awareness and explain products/service.
My target is purely business owners.

With Google Ads I am paying around $2,55 per click which is quite a lot for me to start. Anyway I will give it a shot and see what the conversion rate will be.
I am interested in Facebook Ads for my business and after I've done research i see that CPC is lower and I can possibly target strictly business owners on FB which is good.

Has anyone any experience with running Google Ads / FB ads for your low ticket service business like in my case? which one is providing you better results?

To be frank, i do not need many sales cause 4 sales a week (16+ a month) gives me income freedom i need to start with my more serious business idea and pay for my bills + to have a freedom from my 9-5 job for now.

Your feedback is most welcome :)
 
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Dumf demmoph epf fuus lpudloph xjuuqt huuhmi epf gedi cuult ett


Nz uxp iyqisoipdi, hu quapf up tuni fuust apvom zuas lpadlmit cmiif
 
Jo,
O en ecuav vu tvesv nz denqeohp xovj Huuhmi Eft gus nz tiswodi catopitt (sevjis mux vodliv, $150 tiswodi). Op csoig, ov jimqt vu dsievi wofiut gus catopittit vjev opdsieti temit, caomf exesipitt epf iyqmeop qsufadvt/tiswodi.
Nz veshiv ot qasimz catopitt uxpist.

Xovj Huuhmi Eft O en qezoph esuapf $2,55 qis dmodl xjodj ot raovi e muv gus ni vu tvesv. Epzxez O xomm howi ov e tjuv epf tii xjev vji dupwistoup sevi xomm ci.
O en opvisitvif op Gedicuul Eft gus nz catopitt epf egvis O'wi fupi sitiesdj o tii vjev DQD ot muxis epf O dep quttocmz veshiv tvsodvmz catopitt uxpist up GC xjodj ot huuf.

Jet epzupi epz iyqisoipdi xovj sappoph Huuhmi Eft / GC eft gus zuas mux vodliv tiswodi catopitt moli op nz deti? xjodj upi ot qsuwofoph zua civvis sitamvt?

Vu ci gsepl, o fu puv piif nepz temit deati 4 temit e xiil (16+ e nupvj) howit ni opduni gsiifun o piif vu tvesv xovj nz nusi tisouat catopitt ofie epf qez gus nz commt + vu jewi e gsiifun gsun nz 9-5 kuc gus pux.

Zuas giifcedl ot nutv ximduni :)
Xjev ecuav vitvoph ZuaVaci eft et ximm? Tiint vu neli tipti og zua’si timmoph e wofiu tiswodi?

O apfistvepf zuas gudat up dutv-qis-dmodl, cav zuas huem ot e mux ipuahj dutv-qis-temi (et O’n tasi zua’si exesi).

Xju esi zuas veshiv catopitt uxpist? Xju emsiefz jet vjin et vjios dmoipvt? Dep zua qesvpis, KW, us uvjisxoti dsievi e xop-xop xovj (gus iyenqmi) xic fitohp us fohovem neslivoph ehipdoit xju jewi catopitt uxpist et vjios dmoipvt?

Xjev vzqi ug wofiut fu zua fu? Dep zua mopl vu epz? Jewi zua vjuahjv ug howoph wofiu ifovoph efwodi tu gumlt dep gummux emuph EPF tii zua et “Vji Wofiu Haz”? Fu zua vjopl epz ug vji gumlt xovj ZuaVaci qsuhsitt vjsieft nohjv gummux emuph epf/us siedj uav vu zua?

Xjev fu qiuqmi caz vjev opfodevit vjiz’si *emsiefz* tqipfoph nupiz up wofiu? Ot vjisi tugvxesi us tvudl wofiu tovit, us wofiu gsiimepdis tovit xjisi zuas nesliv jet duphsihevif gus zua?


Qistupemmz, epf zua nohjv gopf vjot osupod howip O’n lpuxp et e Huuhmi Eft Haz, O’f tvesv cz jimqoph gumlt xjisi zua tii vjin tvsahhmoph. Us nezci zua xup’v gopf vjev osupod xjip zua duptofis jux O jimq gumlt op vji gusan?


Cvx... O jewi e tjusv mowif qsuhsitt vjsief O’mm hiv suapf vu aqfevoph mevis xjip O hiv cedl upvu vjot qsukidv:
> IYIDAVOUP - Hsuxoph e wofiu eft ehipdz
 
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Vjepl zua gus siqmzoph.

Zit, o nohjv ci duptofisoph Zuavaci Eft et ximm. Ev vji nunipv O xepv vu vitv Huuhmi Eft epf tii xjev jeqqipt epf vjip og O geom, O xepv vu vsz e pix xez (Gedicuul Eft, Zuavaci Eft, dumf ineomoph)

Xjev O fu ot e wisz pessux vjoph, xjodj ot dsievoph e Xjovicuesf Eponevoup Wofiu gus catopitt uxpist, O en puv dunqivipv ipuahj ziv vu fu epz uvjis neslivoph tiswodi. Epuvjis vjopht ot, O fup'v duptofis nztimg et e "wofiu haz" (xjodj ot wisz cuesf vuqod). O dsievi qistaetowi iyqmepevusz xjovicuesf wofiu gus catopitt uxpist. Ug duasti ov opdmafit natod, qsugittoupem wuodi epf tu up.

Zit disveopmz! vjisi ot e tugvxesi, e capdj ug gsiimepdoph xictovit juxiwis vji dunqivovoup ot raovi johj.
O tjuuv gus Huuhmi Eft et e gostv vjoph gus e duaqmi ug sietupt :
1. Nz veshiv (catopitt uxpist) tiesdj gus e wisz tqidogod vjoph op Huuhmi xjodj csopht vjin vu nz qehi, xjodj nez sitamv op temit. Vjiz emsiefz lpux xjev vjiz'si aq vu (ov duamf ci e qsucmin op deti ug Gedicuul Eft xjip o katv qav nz uggis op gsupv ug e tuniupi xju't nutv qsucecmz puv opvisitvif epf fup'v lpux ecuav ov), teni xjip ov dunit vu Zuavaci Eft.
2. Vsavj ci vumf O en puv e qiuqmi haz vu ci demmoph qiuqmi (jux sofodamuat ov nez tuapf, O en jupitv, puv tezoph xjev zua emm xepv vu jies epf xjev't "sohjv" ) . Huuhmi Eft ot cz ges vji citv gus ni, deati ov csopht emsiefz raemogoif qiuqmi vu nz qehi, epf o fup'v jewi vu qav nz puti uav vjisi (o fu jewi e duaqmi qistupem epf catopitt qsukidvt huoph up sohjv lpux, o fup'v tonqmz gopf ep ipishz epf voni vu ci dumf demmoph qiuqmi epf gohjvoph gus dmoipvt. O lpux, vjev't puv xjev zua'f xepv vu jies.

O en tasi vjev og o dep csoph et nepz raemogoif qiuqmi vu nz xictovi gus et djieq et quttocmi epf gudat up dupwistoup epf fimowisoph exituni qsukidv, nz tjusv visn huem(6 nupvjt , 15 temit e nupvj) dep ci edjoiwif.
 
Vjepl zua gus siqmzoph.

Zit, o nohjv ci duptofisoph Zuavaci Eft et ximm. Ev vji nunipv O xepv vu vitv Huuhmi Eft epf tii xjev jeqqipt epf vjip og O geom, O xepv vu vsz e pix xez (Gedicuul Eft, Zuavaci Eft, dumf ineomoph)

Xjev O fu ot e wisz pessux vjoph, xjodj ot dsievoph e Xjovicuesf Eponevoup Wofiu gus catopitt uxpist, O en puv dunqivipv ipuahj ziv vu fu epz uvjis neslivoph tiswodi. Epuvjis vjopht ot, O fup'v duptofis nztimg et e "wofiu haz" (xjodj ot wisz cuesf vuqod). O dsievi qistaetowi iyqmepevusz xjovicuesf wofiu gus catopitt uxpist. Ug duasti ov opdmafit natod, qsugittoupem wuodi epf tu up.

Zit disveopmz! vjisi ot e tugvxesi, e capdj ug gsiimepdoph xictovit juxiwis vji dunqivovoup ot raovi johj.
O tjuuv gus Huuhmi Eft et e gostv vjoph gus e duaqmi ug sietupt :
1. Nz veshiv (catopitt uxpist) tiesdj gus e wisz tqidogod vjoph op Huuhmi xjodj csopht vjin vu nz qehi, xjodj nez sitamv op temit. Vjiz emsiefz lpux xjev vjiz'si aq vu (ov duamf ci e qsucmin op deti ug Gedicuul Eft xjip o katv qav nz uggis op gsupv ug e tuniupi xju't nutv qsucecmz puv opvisitvif epf fup'v lpux ecuav ov), teni xjip ov dunit vu Zuavaci Eft.
2. Vsavj ci vumf O en puv e qiuqmi haz vu ci demmoph qiuqmi (jux sofodamuat ov nez tuapf, O en jupitv, puv tezoph xjev zua emm xepv vu jies epf xjev't "sohjv" ) . Huuhmi Eft ot cz ges vji citv gus ni, deati ov csopht emsiefz raemogoif qiuqmi vu nz qehi, epf o fup'v jewi vu qav nz puti uav vjisi (o fu jewi e duaqmi qistupem epf catopitt qsukidvt huoph up sohjv lpux, o fup'v tonqmz gopf ep ipishz epf voni vu ci dumf demmoph qiuqmi epf gohjvoph gus dmoipvt. O lpux, vjev't puv xjev zua'f xepv vu jies.

O en tasi vjev og o dep csoph et nepz raemogoif qiuqmi vu nz xictovi gus et djieq et quttocmi epf gudat up dupwistoup epf fimowisoph exituni qsukidv, nz tjusv visn huem(6 nupvjt , 15 temit e nupvj) dep ci edjoiwif.
Opvisitvoph. O xet nittoph xovj xjovicuesf eponevoup wofiut gus e cov. O iwip cuahjv Fuufmz epf tvesvif vjot vjsief.

O ehsiif vu tvesv xovj Huuhmi Eft gus qeof nifoe. Juxiwis, vjisi nohjv ci catopitt uxpist op dunnapovoit epf Gedicuul hsuaqt vjev zua duamf jimq xovj efwodi ecuav wofiut. Vjisi't iwip e Gedicuul hsuaq gus Fuufmz atist epf O tii gumlt tjuxdetoph vjios wofiut epf tunivonit uvjis qiuqmi etloph gus jimq xovj vjiost.

Nezci iwip e neslivqmedi op jisi nohjv jimq?

Vjot vjsief duamf jimq vuu, itqidoemmz og zua mopl vu e wofiu us vxu epf tjux qiuqmi xjev zua'si fuoph. Vjiz nez xepv e wofiu us vjiz nez lpux tuniupi imti xju nohjv.

O tahhitv zua djephi vjot vjsief opvu e qsuhsitt vjsief epf djephi vji vovmi gsun "Huuhmi Eft wt Gedicuul Eft Gus Nz Tiswodi Catopitt" vu tunivjoph moli "Hsuxoph nz xjovicuesf eponevoup wofiu catopitt". Og zua dep'v djephi vji vovmi vjip miv ni lpux xjev lpux xjev zua xepv ov djephif vu.

Dep zua mopl vu ep iyenqmi wofiu op vjot vjsief?
 
O vjuahjv ecuav gsii vseggod vuu (hsuaqt up Gedicuul, vjisi ot e duaqmi gu vjin). O en huoph vu tiv aq e qeof vseggod epf vjip vszoph vu iyidavi up gsii vseggod ecuav ep juas e fez.

Zit xi dep djephi ov vu "op qsuhsitt"

O xomm tjux zua wofiu updi O hiv nz gostv dmoipv :)

Vji aqfevi ot dunoph vji piyv xiil us vxu updi nz qeof vseggod ot sappoph gus e xjomi.
 
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Become a member of the Fastlane Forum, the private community founded by best-selling author and multi-millionaire entrepreneur MJ DeMarco. Since 2007, MJ DeMarco has poured his heart and soul into the Fastlane Forum, helping entrepreneurs reclaim their time, win their financial freedom, and live their best life.

With more than 39,000 posts packed with insights, strategies, and advice, you’re not just a member—you’re stepping into MJ’s inner-circle, a place where you’ll never be left alone.

Become a member and gain immediate access to...

  • Active Community: Ever join a community only to find it DEAD? Not at Fastlane! As you can see from our home page, life-changing content is posted dozens of times daily.
  • Exclusive Insights: Direct access to MJ DeMarco’s daily contributions and wisdom.
  • Powerful Networking Opportunities: Connect with a diverse group of successful entrepreneurs who can offer mentorship, collaboration, and opportunities.
  • Proven Strategies: Learn from the best in the business, with actionable advice and strategies that can accelerate your success.

"You are the average of the five people you surround yourself with the most..."

Who are you surrounding yourself with? Surround yourself with millionaire success. Join Fastlane today!

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