What's up Fastlaners,
When I first joined this forum 3 years ago, I was all over the place. I wanted to write a novel, make a movie, do a product placement business, and a million other things. And the thread definitely reflected the action-faking and scatter-brained approach.
So here's where I'm at now:
I've been at a B2B software/telecom company for the past few years. Over the past 1.5 years, I developed (i.e., stumbled upon) a really strong webinar marketing strategy that has had incredible results. Some highlights: boosting new sales over 70%, the company jumping 1000 places on the INC 5000, and completely eliminating cold-calling for the sales team.
I've also made more money than I've made in my life, which brought me to a strange "A HA!" moment. I bet most people jump to the Fastlane after a crappy job, but I've worked tons of crappy jobs and endured. It was only until now, when my job is about as good as it gets, that I realized I'm just not built to work for other people.
The pivot
Since January, I've been consulting with some clients in my spare time---both to get money and to get case studies for a Fastlane venture. I wrote a book and developed an online course that lays out everything I've learned. And it's all REAL, actionable info---not phony "make money online" bullshit.
This is the first time I've had something that FELT like a real business. Clients approaching me out of the blue, making money, and feeling proud of what I've done.
(Shout out to @Joe Cassandra, who is also about to launch his course and have his second child. The clock is ticking!)
Action Steps
I have a sales page for the course done. I'm ready to launch. I'm also building out my main website, to have an overall "umbrella" for the consulting side.
I also have a couple of lead magnets ready, as well. Now it's time to build out the funnel for my most important client: myself.
The goal is simple: Get the first sale before my daughter arrives, which could be any day now.
Let's goooooooooooooo!
When I first joined this forum 3 years ago, I was all over the place. I wanted to write a novel, make a movie, do a product placement business, and a million other things. And the thread definitely reflected the action-faking and scatter-brained approach.
So here's where I'm at now:
I've been at a B2B software/telecom company for the past few years. Over the past 1.5 years, I developed (i.e., stumbled upon) a really strong webinar marketing strategy that has had incredible results. Some highlights: boosting new sales over 70%, the company jumping 1000 places on the INC 5000, and completely eliminating cold-calling for the sales team.
I've also made more money than I've made in my life, which brought me to a strange "A HA!" moment. I bet most people jump to the Fastlane after a crappy job, but I've worked tons of crappy jobs and endured. It was only until now, when my job is about as good as it gets, that I realized I'm just not built to work for other people.
The pivot
Since January, I've been consulting with some clients in my spare time---both to get money and to get case studies for a Fastlane venture. I wrote a book and developed an online course that lays out everything I've learned. And it's all REAL, actionable info---not phony "make money online" bullshit.
This is the first time I've had something that FELT like a real business. Clients approaching me out of the blue, making money, and feeling proud of what I've done.
(Shout out to @Joe Cassandra, who is also about to launch his course and have his second child. The clock is ticking!)
Action Steps
I have a sales page for the course done. I'm ready to launch. I'm also building out my main website, to have an overall "umbrella" for the consulting side.
I also have a couple of lead magnets ready, as well. Now it's time to build out the funnel for my most important client: myself.
The goal is simple: Get the first sale before my daughter arrives, which could be any day now.
Let's goooooooooooooo!
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