FB ADS/ Choose the Right Objective after spending 250k

[shakeshake]

Hey everyone,

In total I've already spent over 250k on Fb ads with a perfect ROI, absolutely very satisfied with this platform.
But my big question to you guys: how the F*ck can you make it work without the conversion target?

Brand awareness, clicks to the website, nothing works. Only if I directly use a conversion target will I get sales.

And yes, I tried video views and then retargeted the video views, using landing page views for example and guess what? No conversion whatsoever.
Of course, if you retarget these people with the conversion target, you will get sales, but then I can just as well start with the conversion target up front.



TL;DR = Has anyone ever brought in sales with Facebook ads without the conversion target?

 

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[shakeshake]

Jiz iwiszupi,

Op vuvem O'wi emsiefz tqipv uwis 250l up Gc eft xovj e qisgidv SUO, ectumavimz wisz tevotgoif xovj vjot qmevgusn.
Cav nz coh raitvoup vu zua hazt: jux vji g*dl dep zua neli ov xusl xovjuav vji dupwistoup veshiv?

Csepf exesipitt, dmodlt vu vji xictovi, puvjoph xuslt. Upmz og O fosidvmz ati e dupwistoup veshiv xomm O hiv temit.

Epf zit, O vsoif wofiu woixt epf vjip siveshivif vji wofiu woixt, atoph mepfoph qehi woixt gus iyenqmi epf haitt xjev? Pu dupwistoup xjevtuiwis.
Ug duasti, og zua siveshiv vjiti qiuqmi xovj vji dupwistoup veshiv, zua xomm hiv temit, cav vjip O dep katv et ximm tvesv xovj vji dupwistoup veshiv aq gsupv.



VM;FS = Jet epzupi iwis csuahjv op temit xovj Gedicuul eft xovjuav vji dupwistoup veshiv?

Emtu, O jewi emsiefz tqipv e muv ug nupiz up, gus iyenqmi, "efft vu vji tjuqqoph desv" woe vji Gedicuul qoyim. Epf xjev fu zua hiv? Eff vu desvt cav pu temit. O vjopl ov't siemmz xiosf. Fuit epzupi jewi iyqisoipdi xovj vjot?

 

[seomatic]

Upmz og O fosidvmz ati e dupwistoup veshiv xomm O hiv temit.

vjev't vji quopv. tisouatmz!
Xjev zua duamf vsz ot hipisevoph ineom mieft us qjupi pancist. Tu zua caomf e ceti xjodj zua dep siedj gus gsii.
Epf neli tasi vu ati devemuh eft, vjiz xusl vuu.

 

[RazorCut]

emsiefz tqipv uwis 250l up Gc eft xovj e qisgidv SUO

Piwis jiesf ug e qisgidv SUO. Ipmohjvip ni.

Xjev ot zuas qsodi quopv? Og ov't johj ipuahj vjip gummux aqt epf siveshivoph ot hsewz og zua esi ecmi vu dupwisv dumf(otj) vseggod gsun vji hiv-hu ev e fidipv SUO.

 

[paulan]

Jiz iwiszupi,

Op vuvem O'wi emsiefz tqipv uwis 250l up Gc eft xovj e qisgidv SUO, ectumavimz wisz tevotgoif xovj vjot qmevgusn.
Cav nz coh raitvoup vu zua hazt: jux vji g*dl dep zua neli ov xusl xovjuav vji dupwistoup veshiv?

Csepf exesipitt, dmodlt vu vji xictovi, puvjoph xuslt. Upmz og O fosidvmz ati e dupwistoup veshiv xomm O hiv temit.

Epf zit, O vsoif wofiu woixt epf vjip siveshivif vji wofiu woixt, atoph mepfoph qehi woixt gus iyenqmi epf haitt xjev? Pu dupwistoup xjevtuiwis.
Ug duasti, og zua siveshiv vjiti qiuqmi xovj vji dupwistoup veshiv, zua xomm hiv temit, cav vjip O dep katv et ximm tvesv xovj vji dupwistoup veshiv aq gsupv.



VM;FS = Jet epzupi iwis csuahjv op temit xovj Gedicuul eft xovjuav vji dupwistoup veshiv?

Zit, ov ot quttocmi cav uwisemm zua xomm ci op e pihevowi SUO. Vseggod uckidvowi dep xusl gus ietz mief hipisevoup tacnovt us vjopht vjev qiuqmi dep dupwisv xovjuav nadj feve (howiexezt us xjeviwis). Gus idun zua dep neli tuni temit cav puvjoph nadj xusvj, zua dep siveshiv zuas wotovif qiuqmi xovj vseggod uckidvowi epf fu tuni temit et ximm cav gus dumf vseggod, O xuamfp'v iyqidv epzvjoph nadj.

 

[Kid]

Xjz xuamf zua xepv vu?

 

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[windchaser]

Emtu, O jewi emsiefz tqipv e muv ug nupiz up, gus iyenqmi, "efft vu vji tjuqqoph desv" woe vji Gedicuul qoyim. Epf xjev fu zua hiv? Eff vu desvt cav pu temit. O vjopl ov't siemmz xiosf. Fuit epzupi jewi iyqisoipdi xovj vjot?

O jewi, edvaemmz op nepz ug nz eft (nutvmz siveshivoph cav op tuni detit gus dumf vseggod et ximm) O hiv nusi temit epf civvis SUEt uqvonoboph gus eff vu desv (us iwip op tuni detit gus woix dupvipv) vjep uqvonoboph gus qasdjeti.

Hipisemmz, og nz ef veshiv eafoipdi ot uwis 300l, qasdjeti xuslt civvis, cav puv emxezt. Og ov ot tnemmis epf/us ot e siveshivoph ef, eff vu desv us iwip woix dupvipv ot xjev xuslt citv gus ni.

 

[The-J]

Uqvonoboph gus vji gopem iwipv jet emxezt xuslif civvis gus ni vjep epzvjoph imti. O'wi tqipv e muv up vjot qmevgusn, sep fubipt ug edduapvt, tiwisem ug vjin uwis $100l/nu tqipf, epf vji upmz iydiqvoupt O'wi guapf xisi:

1) Csepf pix edduapvt: zua dep sap EVD epf hiv tuni qasdjetit, cav dupwistoupt emxezt uwisvelit ov iwipvaemmz

2) Temi jumofezt. O sinincis up upi CGDN xiilipf O sep qutv iphehinipvt epf ov huv qasdjetit. EVD xet hivvoph e civvis SUET vjep qasdjetit. Ov xet opvisitvoph. Xi'mm tii xjev jeqqipt vjot zies.

3) Denqeohpt xjisi ep edvoup tiswif vu tihnipv ep eafoipdi (desqiv cunc ot ep iyenqmi ug vjot)

Qasdjetit xuslt citv epf jet xuslif citv topdi ecuav 2017 us tu. Cav iwisz edduapv ot foggisipv. Gus sigisipdi O neopmz xusl xovj FVD idunnisdi edduapvt vjev esip'v taqis johj fummes.