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I have been running Facebook ads to an offer for cold traffic. My audience is about 450k, to be honest, I kind of screwed up my initial targeting when I first started, but I don't want to pause everything just yet.
For some reason, I'm really getting hung up on what to do with all of the data that I'm getting back with interests and demographics that are producing the best results. So here's my question.
Let's say that I find 3 interests that are converting great. Which of the following should I do?
Option 1) Take the 3 interests out of that adset and combine them into a different adset in the same campaign?
Option 2) Take the 3 interests out of that adset and build a new campaign?
Option 3) Start changing the actual live adset by fine tuning the targeting. I would think that this could be bad though because the ad will have to get approved again.
Option 4) Not do anything and let the Facebook pixel figure everything out for me?
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You hit a wall because the best advice isn't free—it's earned. Since 2007, MJ DeMarco has been active here daily (99.9% active rate), building a war room for entrepreneurs who refuse to settle for mediocrity.
Active Daily: Life-changing content posted dozens of times every day. No dead threads.
MJ's Inner Circle: Direct access to the author of The Millionaire Fastlane.
Vetted Network: Connect with founders scaling to 7 and 8 figures.
Proven Roadmaps: Strategy over motivation. Execution over "hustle porn."
"SCALED TO 6-FIGURE MONTHS"
"Tips and advice here saved me from huge mistakes, others allowed me to scale my business to 6-figure months."
— User MitchC
"INSANE QUALITY OF PEOPLE"
"The number of high quality people I've met from this forum has been insane. All of it predicated on building real value."
— User Richard Peck
"You are the average of the five people you surround yourself with." Are you surrounding yourself with success?
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