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Determining market size - MJ's GradeMyBusinessIdea

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ElaineSaaSLady

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Just found MJ's GradeMyBusinessIdea by browsing through the forum and it's simply amazing! lol

What is my Idea? It's a web application where you enter your travel details, and it presents you with a list of visas, government documents and general items you need for the country you're visiting. For example, many Schengen countries have certain entry requirements for certain nationals, it's not easy figuring out what these are and whether you qualify for them, so I aim to streamline the process for travellers. How will I make money? By selling the leads who use my app to travel agencies/services.

Generally speaking, I've always used CENTS to as a rule of thumb for approving ideas.

However in this GradeMyBiz website, it highlights:

1. "The size of your market is a huge concern." - how do you actually determine this?
- In another thread MJ comments that looking at your competition could help determine size of your market. However my project is innovative and I can't find any competition for it (which I know is a major red flag, but I genuinely think the solution could help my customers - hence why I intend to test demand via a landing page)

2. "Because your idea is difficult to replicate, you will have scaling challenges" - isn't this contradictory?
- In MJ's book he said if an idea is difficult to replicate then it's usually a good sign that there is a strong barrier to entry and you won't get a Tai Lopez saturating it with courses on "how to build [insert idea] in less than 3 hours"

Looking forward to your thoughts on this!
 
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Stop Peeking Through the Keyhole.
Open the Door.

You hit a wall because the best advice isn't free—it's earned. Since 2007, MJ DeMarco has been active here daily (99.9% active rate), building a war room for entrepreneurs who refuse to settle for mediocrity.

  • Active Daily: Life-changing content posted dozens of times every day. No dead threads.
  • MJ's Inner Circle: Direct access to the author of The Millionaire Fastlane.
  • Vetted Network: Connect with founders scaling to 7 and 8 figures.
  • Proven Roadmaps: Strategy over motivation. Execution over "hustle porn."
"SCALED TO 6-FIGURE MONTHS"
"Tips and advice here saved me from huge mistakes, others allowed me to scale my business to 6-figure months."
— User MitchC
"INSANE QUALITY OF PEOPLE"
"The number of high quality people I've met from this forum has been insane. All of it predicated on building real value."
— User Richard Peck

"You are the average of the five people you surround yourself with."
Are you surrounding yourself with success?

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