Hey all!
I've recently (past few months) taken a nice niche passion for AdWords. I find the benefits of the platform incredible, and the challenge of building a successful ad a fascinating puzzle.
I've taken the wonderful AdWords course by @Andy Black (and read his entire post history, I've read the Intro to AdWords by @eliquid, and I'm halfway through the 2017 AdWords guide by Perry Marshall.
What other books can I learn from whilst building and testing my ads?
Are there any other great AdWords books out there?
Perhaps any books on doing a concept test with AdWords?
On designing a great landing page?
On writing ad copy?
Or anything you find will be helpful.
Thanks all!
Aduramus
I've recently (past few months) taken a nice niche passion for AdWords. I find the benefits of the platform incredible, and the challenge of building a successful ad a fascinating puzzle.
I've taken the wonderful AdWords course by @Andy Black (and read his entire post history, I've read the Intro to AdWords by @eliquid, and I'm halfway through the 2017 AdWords guide by Perry Marshall.
What other books can I learn from whilst building and testing my ads?
Are there any other great AdWords books out there?
Perhaps any books on doing a concept test with AdWords?
On designing a great landing page?
On writing ad copy?
Or anything you find will be helpful.
Thanks all!
Aduramus
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