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Continuing my Adwords Research?

Marketing, social media, advertising

TheDillon__

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Hey all!

I've recently (past few months) taken a nice niche passion for AdWords. I find the benefits of the platform incredible, and the challenge of building a successful ad a fascinating puzzle.

I've taken the wonderful AdWords course by @Andy Black (and read his entire post history, I've read the Intro to AdWords by @eliquid, and I'm halfway through the 2017 AdWords guide by Perry Marshall.

What other books can I learn from whilst building and testing my ads?

Are there any other great AdWords books out there?

Perhaps any books on doing a concept test with AdWords?

On designing a great landing page?

On writing ad copy?

Or anything you find will be helpful.

Thanks all!

Aduramus
 
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Andy Black

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Hmmm... maybe I should do some additional courses... The AdWords Jumpstart was to get you to the start line so you'd be ready to learn by doing.
 

Azure

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I can't seem to find Perry Marshalls 2017 adwords book. Are you referring to his 2007 book?

Check out advanced adwords by Brad geddes, and Perry's "ultimate guide to local business marketing". Just downloaded the ebook, looks promising.
 

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