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Progress Thread $100k 2017

Discussion in 'Progress/Execution Threads' started by sparechange, Dec 12, 2016.

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  1. sparechange
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    sparechange Bronze Contributor Speedway Pass

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    Which reminds me I should go over unscripted again, lent it to my friend and I don't think he's even read it..
     
  2. sparechange
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    sparechange Bronze Contributor Speedway Pass

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    Raining everyday for the week in vancouver.. Excited to be working outside!
     
  3. sparechange
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    sparechange Bronze Contributor Speedway Pass

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    Hopefully my move to calgary will be smooth, quitting my job shortly
     
  4. Steve F
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    Steve F Contributor Read Millionaire Fastlane I've Read UNSCRIPTED

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    If there's one word I suggest you remove from your vocabulary it's "Hopefully"

    Just read your thread (well, the first two and last two pages of it) and I think that sums up your struggles. Whether you're planning a business experiment or a move to Calgary, you're going to have to figure out what makes a smooth move and do it.

    I have to say I admire you sticking around here all this time, so you do have some persistence, but like a lot of people say you lack direction.

    You need to learn a bit about business. Business hasn't really changed much in the past couple of hundred years. Really! The scale is different and the speed is different, but other than that there are some basic principles that remain the same.

    One of my biggest failings has been believing that somehow, somewhere, there's an algorithm that business can e reduced to, and I just have to find it. It's not like that. In the end it's about providing value. As a development roadmap, the successful entrepreneurs I have met have followed pretty similar paths.

    They worked in an area that they could understand;

    they stuck to that area;

    they developed a product that encapsulated their knowledge (even Amazon sellers - I know a guy selling $25,000 a month of action cameras, but it's because he's into biking and go-carts and other off-the-beaten-track stuff, and knows how to capture the memories).

    Then they built an audience, whether organically, through advertising, word of mouth, whatever.

    Then they scaled - this is where you dropped your landscaping idea, right?

    Somebody on this forum reminded me of this book the other day The Personal MBA - Josh Kaufman and it's excellent. I bought it a few years ago and it really tied the whole thing together in my mind.
     
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  5. sparechange
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    sparechange Bronze Contributor Speedway Pass

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    I guess I'm sort of a chicken running around with no head, have been failing at the online sales and am not exactly sure how to go about it. Certainly need to get a good product going, can see how my current ones don't provide as much value, and perhaps the market is to saturated, also thought about a custoner wanting my items, and the simplicity of just going to the store..( I might be biased but I've never bought something online )
     
  6. sparechange
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    sparechange Bronze Contributor Speedway Pass

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    I found a good quote from john paul the shampoo billionaire. On my phone as my computer smashed so can't exact quote it but went something like "your never selling your product, it should be so good it sells itself" which I'd say is something I lack.
     
  7. Steve F
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    Steve F Contributor Read Millionaire Fastlane I've Read UNSCRIPTED

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    What type of business do you see yourself in?

    If it's selling "something " online, can you think a bit about what value you can bring to a customer?

    If you had a bit more money - say a steady $60k per year, what would YOU buy aside from basic living expenses?
     
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  8. sparechange
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    sparechange Bronze Contributor Speedway Pass

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    I like the pet industry as it is an extremely large market although it's hard to see big value I can deliver to people.
    As for what I would buy, since my laptop just broke I'd get a new one, snowboard and car! $60k would be a lot to me, I look at it as 4 or 5 years living exp.
     
  9. Nizamuddin
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    Nizamuddin New Contributor

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    Sales strategy is important factor
    what i think if your beginner than sale the product at lowest price (Create Value for Customer) and build the trust of customers on your brand.
    i know you initially face problem but day after tomorrow you become sunshine.
    for business people one famous quote " Today is Bad tomorrow is worst but day after tomorrow you become shine" in MJ Philosophy you want to become action taker not action faker.

    Thanks Bro
     
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  10. Steve F
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    Steve F Contributor Read Millionaire Fastlane I've Read UNSCRIPTED

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    Value is what people make of it. If you stick at something long enough, people recognize your brand. Then, the value they get is a sense of belonging.

    You may have heard of Maslow's hierarchy of needs? Maslow came up with a framework that says, more or less, that all value people get is in line with this scale, with the first needs, at the bottom, having to be met first:

    maslow.png

    So think about a product you know - say longboards. There are sure to be some high-end brands people buy to meed their "Esteem" need; then there are people who use them for competition, meeting their "Self-Actualization" needs.

    Then there are some who can't ride, but buy a brand-name board to show off - that's the "Social" need.

    Until a rider is confident, or possibly even afterward, they buy helmets, knee pads, etc - that's the "Security" need being provided with the value.

    Finally, people who can't afford to eat probably don't buy boards - they are still in survival mode, working on their "Physiological" needs.

    So the question is, what need can you meet when you sell something? If you're trying to be the cheapest, you're shooting for the bottom rung!

    If you're piggybacking on Amazon's SEO, your value is convenience. That's pretty low on the chain, and the barrier to entry is very low too.

    If you take the time to build recognition - even among a tiny group of people - your value is in meeting the "Social" need of a small group.

    Think about it, and look at what value you might provide.
     
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  11. sparechange
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    sparechange Bronze Contributor Speedway Pass

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    That's a good post thanks. I'm thinking a strategy for a pet brand would be as you said to go for a social "need" one brand that is a very interesting study is lulu lemon. Have went there myself to check out what they retail items for and it's beyond belief the insanity to purchase a shirt or pants for almost $200. But! I tried out one of they're free yoga events (first time ever) and seemed like a very cool experience. They've built a very successful company around having a cult like following of yoga hippie people that want to feel special. At the end they made they're soft pitch with hey come check our store! For a pet brand perhaps the best strategy would be to get involved with charities and animal hospitals. Where a % of proceeds goes to xxxx just an idea. I believe people could get behind something like that.
     
  12. Steve F
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    Steve F Contributor Read Millionaire Fastlane I've Read UNSCRIPTED

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    Dude, start your journey towards authentic value by being authentic. Don't "like" a post unless you really do!

    This will help you start noticing .
     
  13. Steve F
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    Steve F Contributor Read Millionaire Fastlane I've Read UNSCRIPTED

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    Now you're talking, how could you start being valuable in that way?

    Value comes first, money later. It doesn't cost you to be valuable in that way.
     
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  14. sparechange
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    sparechange Bronze Contributor Speedway Pass

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    Will need to figure it out as I progress
     
  15. BrooklynHustle
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    BrooklynHustle Bronze Contributor Read Millionaire Fastlane I've Read UNSCRIPTED FASTLANE INSIDER Speedway Pass

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    Why not talk to 100 or 1000 dog owners or cat owners and see what their biggest frustrations are around pet ownership

    I'm sure you can find some of them around
     
  16. BrooklynHustle
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    BrooklynHustle Bronze Contributor Read Millionaire Fastlane I've Read UNSCRIPTED FASTLANE INSIDER Speedway Pass

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  17. MitchM
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    MitchM Act. Then Adapt. Read Millionaire Fastlane I've Read UNSCRIPTED FASTLANE INSIDER Speedway Pass

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    Yep, you could start on a community level. I would ask what you like to take part in personally and what you are very knowledgeable about.

    Forget about money when you consider this. Don't worry about market size or anything either. Make a list of things you enjoy and are interested in and areas that you are knowledgeable.

    This is a better place to start than the "market size" in my opinion.
     
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  18. sparechange
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    sparechange Bronze Contributor Speedway Pass

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    Hm this is actually a good idea, will report back later
     
  19. sparechange
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    sparechange Bronze Contributor Speedway Pass

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    Will be reliving the old door to door days ah! Going to cold approach people on the street and do a "survey" as the hustle mentioned above I'll talk to 100 people and share my input
     
  20. Steve F
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    Steve F Contributor Read Millionaire Fastlane I've Read UNSCRIPTED

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    do it!
     
  21. sparechange
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    sparechange Bronze Contributor Speedway Pass

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    Hey do you mind if I ask you a question? (Random street person) puzzled look... I'm doing a street survey and asking people what kind of problems they have with pet ownership?!!? Uhhh... Don't know haven't thought about it....... So that was my first one, going for a long walk tommorow so I'll post some more, saw a cat in a window and it had a limp so I knocked on the door and offered my bed for free. Hopefully it's sunny tm, today was one if the nicest days in a while.
     
  22. sparechange
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    sparechange Bronze Contributor Speedway Pass

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    Got feedback from a couple of people, one big problem they mentioned was a lack of garbage cans around the city to throw they're dogs crap in ( ew walking around holding dog crap ) my mind thought of creating some type of leash maybe you could attach a bag of crap to lol. Or perhaps some kind of scooper that could crush it to make it more compacted and seal proof it maybe , just random ideas. Also just gave away my bed to some person with a cat as @biophase said to just give it away
     
  23. sparechange
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    sparechange Bronze Contributor Speedway Pass

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    Ok so looked up amazon and saw someone already invented my "idea" almost 800 sales for a leash that has a little pouch dog crap holder. I believe the big thing here is simply getting a good product and just getting it out there... Easier said than done
     
  24. sparechange
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    sparechange Bronze Contributor Speedway Pass

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    Some more feedback was a lack of dog parks and the crappy weather lol, unrelated to thread just thought it was funny, yesterday we had elections in vancouver and a candidate running was preaching increasing taxes for the 1% and giving out free housing and free transit.
     
  25. sparechange
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    sparechange Bronze Contributor Speedway Pass

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    Asked one person and they said they have *no problems at all* what a wonderfull life that must be,.another..the amount of time they require to take care of they're pet. leads to dog sitting and walking etc which has been a profitable buisness I think for a few people in my area. Although I do not like the buisness model of babysitting a dog which could lead to potential legal nightmares etc. do like the concept of dog crap holders on a leash, already a proven seller on amazon and oddly enough it's still common to see people walking around holding a bag of crap.