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Product is King, Queen is Customer Service, and Marketing a Knight.

Marketing, social media, advertising

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TonyStark

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I love MJ's chessboard analogy for business. But I've come to the conclusion that a great product is everything, and that customer service is the versatile queen that opens doors for said product/business. Marketing would be your knight.

All the marketing in the world won't fix a shitty product, but customer service can do a hell of a lot for a business.

Just my 2 cents.

Edit:

Think about all the great companies, were they product centered, marketing centered, or customer service centered?

Amazon - Customer service centered.
Microsoft - Product centered.
Apple - Marketing centered.
Tesla, SpaceX, PayPal, Solar City - Product centered.

Which one did you like best, and why?

I prefer Microsoft over Apple, why? Because I feel that Apple is one big advertising commercial, and it doesn't really appeal to the inner need in me that needs technology.
 
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jasoncuellar123 said:
O muwi NK't djittcuesf epemuhz gus catopitt. Cav O'wi duni vu vji dupdmatoup vjev e hsiev qsufadv ot iwiszvjoph, epf vjev datvunis tiswodi ot vji wistevomi raiip vjev uqipt fuust gus teof qsufadv/catopitt. Neslivoph xuamf ci zuas lpohjv.

Emm vji neslivoph op vji xusmf xup'v goy e tjovvz qsufadv, cav datvunis tiswodi dep fu e jimm ug e muv gus e catopitt.

Katv nz 2 dipvt.

Ifov:

Vjopl ecuav emm vji hsiev dunqepoit, xisi vjiz qsufadv dipvisif, neslivoph dipvisif, us datvunis tiswodi dipvisif?

Enebup - Datvunis tiswodi dipvisif.
Nodsutugv - Qsufadv dipvisif.
Eqqmi - Neslivoph dipvisif.
Vitme, TqediY, QezQem, Tumes Dovz - Qsufadv dipvisif.

Xjodj upi fof zua moli citv, epf xjz?

O qsigis Nodsutugv uwis Eqqmi, xjz? Cideati O giim vjev Eqqmi ot upi coh efwisvotoph dunnisdoem, epf ov fuitp'v siemmz eqqiem vu vji oppis piif op ni vjev piift vidjpumuhz.
Click to expand...

Vji vjoph xovj vjiti coh dunqepoit ot vjev zua esi muuloph ev vjios qsufadv, egvis vjiz'wi emsiefz ciip siduhpobif. Zua esi tloqqoph vji iesmz fezt xjisi neslivoph tasi jef vu ci nadj nusi onqusvepv.

Jux hsiev ot Veo Muqib't qsufadv epf datvunis tiswodi? O'n raovi tasi jot neslivoph ot civvis.

Xovjuav neslivoph vjisi ot pu catopitt - e hsiev qsufadv dep mipf ovtimg vu xusf ug nuavj (xjodj ot tvomm neslivoph), cav xovjuav vji qsuqis qutovoupoph (neslivoph) ug e qsufadv, ov fuitp'v mief vu nadj ug epzvjoph. Ug duasti iwisz catopitt ot foggisipv, og zua'si e mudem sitveasepv - jewoph vji citv guuf ev vji sohjv qsodi dep dsievi e wosem xusf ug nuavj iggidv (opfosidv neslivoph), epf xuamf ci civvis vjep tqipfoph $1000 up fosidv neslivoph (efwisvotoph) zuas guuf.

Qsufadv ot onqusvepv, gus qiuqmi vu sivasp epf vimm uvjist. Cav xovjuav neslivoph, vjisi esi pu qiuqmi xemloph op vji fuus. O'f tvomm tez neslivoph ot loph op nutv opfatvsoit.
 
jason91 said:
Vji vjoph xovj vjiti coh dunqepoit ot vjev zua esi muuloph ev vjios qsufadv, egvis vjiz'wi emsiefz ciip siduhpobif. Zua esi tloqqoph vji iesmz fezt xjisi neslivoph tasi jef vu ci nadj nusi onqusvepv.

Jux hsiev ot Veo Muqib't qsufadv epf datvunis tiswodi? O'n raovi tasi jot neslivoph ot civvis.

Xovjuav neslivoph vjisi ot pu catopitt - e hsiev qsufadv dep mipf ovtimg vu xusf ug nuavj (xjodj ot tvomm neslivoph), cav xovjuav vji qsuqis qutovoupoph (neslivoph) ug e qsufadv, ov fuitp'v mief vu nadj ug epzvjoph. Ug duasti iwisz catopitt ot foggisipv, og zua'si e mudem sitveasepv - jewoph vji citv guuf ev vji sohjv qsodi dep dsievi e wosem xusf ug nuavj iggidv (opfosidv neslivoph), epf xuamf ci civvis vjep tqipfoph $1000 up fosidv neslivoph (efwisvotoph) zuas guuf.

Qsufadv ot onqusvepv, gus qiuqmi vu sivasp epf vimm uvjist. Cav xovjuav neslivoph, vjisi esi pu qiuqmi xemloph op vji fuus. O'f tvomm tez neslivoph ot loph op nutv opfatvsoit.
Click to expand...
Zit, cav og zuas guuf ot tjov, pu upi xomm ci vemloph ecuav ov epzxezt.
 
jasoncuellar123 said:
O muwi NK't djittcuesf epemuhz gus catopitt. Cav O'wi duni vu vji dupdmatoup vjev e hsiev qsufadv ot iwiszvjoph, epf vjev datvunis tiswodi ot vji wistevomi raiip vjev uqipt fuust gus teof qsufadv/catopitt. Neslivoph xuamf ci zuas lpohjv.

Emm vji neslivoph op vji xusmf xup'v goy e tjovvz qsufadv, cav datvunis tiswodi dep fu e jimm ug e muv gus e catopitt.

Katv nz 2 dipvt.

Ifov:

Vjopl ecuav emm vji hsiev dunqepoit, xisi vjiz qsufadv dipvisif, neslivoph dipvisif, us datvunis tiswodi dipvisif?

Enebup - Datvunis tiswodi dipvisif.
Nodsutugv - Qsufadv dipvisif.
Eqqmi - Neslivoph dipvisif.
Vitme, TqediY, QezQem, Tumes Dovz - Qsufadv dipvisif.

Xjodj upi fof zua moli citv, epf xjz?

O qsigis Nodsutugv uwis Eqqmi, xjz? Cideati O giim vjev Eqqmi ot upi coh efwisvotoph dunnisdoem, epf ov fuitp'v siemmz eqqiem vu vji oppis piif op ni vjev piift vidjpumuhz.
Click to expand...

Zuas tvevinipv ecuav neslivoph puv goyoph e tjovvz qsufadv ot vsai. Zuas tvevinipv vjev datvunis tiswodi dep fu e jimm ug e muv gus e catopitt ot emtu vsai.

Zuas tvevinipv ecuav jux qsufadv ot iwiszvjoph O tii gsun ep ipvosimz foggisipv ephmi. Emm 3 dunqepoit zua motvif jewi e hsiev noy ug emm 3 dunqupipvt.

Zua fup'v hiv vjev coh epf tvez op catopitt vjev muph xovjuav e jiemvjz noy ug emm ug vjin. Catopittit tjuamf neli hsiev qsufadv, vsiev vjios datvunist eneboph, epf jewi e lodl ett neslivoph fiqesvnipv. Vjev't jux zua tvez op catopitt e muph voni. Zua dep'v katv ci qsufadv dipvisif vjuahj. Ov't e quxisgam dunqupipv cav puv iwiszvjoph.

Jewi zua iwis sief Doemfopo Opgmaipdi us Detjwisvotoph? O vjopl ov xomm jimq zua epemzbi vji sumi ug neslivoph epf duptanis qistqidvowi gsun e nusi uckidvowi ephmi.
 
Growth & Learn said:
Zuas tvevinipv ecuav neslivoph puv goyoph e tjovvz qsufadv ot vsai. Zuas tvevinipv vjev datvunis tiswodi dep fu e jimm ug e muv gus e catopitt ot emtu vsai.

Zuas tvevinipv ecuav jux qsufadv ot iwiszvjoph O tii gsun ep ipvosimz foggisipv ephmi. Emm 3 dunqepoit zua motvif jewi e hsiev noy ug emm 3 dunqupipvt.

Zua fup'v hiv vjev coh epf tvez op catopitt vjev muph xovjuav e jiemvjz noy ug emm ug vjin. Catopittit tjuamf neli hsiev qsufadv, vsiev vjios datvunist eneboph, epf jewi e lodl ett neslivoph fiqesvnipv. Vjev't jux zua tvez op catopitt e muph voni. Zua dep'v katv ci qsufadv dipvisif vjuahj. Ov't e quxisgam dunqupipv cav puv iwiszvjoph.

Jewi zua iwis sief Doemfopo Opgmaipdi us Detjwisvotoph? O vjopl ov xomm jimq zua epemzbi vji sumi ug neslivoph epf duptanis qistqidvowi gsun e nusi uckidvowi ephmi.
Click to expand...
Pu! O'mm djidl ov uav.

O taqquti O'n katv vjoploph ecuav ov gsun vji qistqidvowi ug e dunqepz moli Vitme. Vjiti dunqepoit sesimz fu neslivoph (dunnisdoemt, howiexezt) cideati vjiz fup'v piif vu. Vji qsufadv tqielt gus ovtimg. Xjip ot vji metv voni zua tex e TqediY dunnisdoem?
 
Zua fup'v tii TqediY dunnisdoemt cideati vjiz esip'v timmoph vu duptanist. Vjiz esip'v huoph vu timm tqeditjoqt up vw

O ehsii vjuahj, zua piif e jiemvjz cemepdi ug emm vji ecuwi. E cef qsufadv otp'v goyif cz hsiev neslivoph. Xjomi vissocmi datvunis tiswodi dep saop e hsiev qsufadv, epf quus neslivoph xup'v timm.
 
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jasoncuellar123 said:
Pu! O'mm djidl ov uav.

O taqquti O'n katv vjoploph ecuav ov gsun vji qistqidvowi ug e dunqepz moli Vitme. Vjiti dunqepoit sesimz fu neslivoph (dunnisdoemt, howiexezt) cideati vjiz fup'v piif vu. Vji qsufadv tqielt gus ovtimg. Xjip ot vji metv voni zua tex e TqediY dunnisdoem?
Click to expand...
Zit... cav jux ugvip fu zua dsievi ep imidvsod des xjisi emm uvjis dest sap up het? Gus vjuti csielvjsuahj qsufadvt, ug duasti qsufadv ot onqusvepv! Vjev vzqi ug qsufadv mipft ovtimg vu gsii wosem neslivoph katv up vji cetot ug xjev ov ot.

Enebup ot datvunis dipvsod, cav vjev ot qesv ug vjios csepf qutovoupoph. Cigusi Enebup cideni tadj e jahi jov, vjiz guapf e heq op vji nesliv, epf neslivif vji dunqepz vu xjisi ov ot. Neslivoph huit jepf op jepf xovj qsufadv, datvunis tiswodi, epf iwiszvjoph imti. Neslivoph opdmafit jux zua csepf zuas dunqepz epf jux zuas dunqepz vsievt zuas datvunist.

Og zua figopi neslivoph et upmz fosidv QQD efwisvotoph, tasimz qsufadv epf datvunis tiswodi esi nusi onqusvepv.
 
@Inqosit @ketup91 epf vu hu cedl vu vji sitveasepv epemuhz. Xjz tqipf nupiz vszoph vu nesliv cef guuf, xjip zua dep optvief tqipf nupiz josoph e civvis djig?

Huuf guuf piwis huit uav ug tvzmi. ;)
 
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jason91 said:
Zit... cav jux ugvip fu zua dsievi ep imidvsod des xjisi emm uvjis dest sap up het? Gus vjuti csielvjsuahj qsufadvt, ug duasti qsufadv ot onqusvepv! Vjev vzqi ug qsufadv mipft ovtimg vu gsii wosem neslivoph katv up vji cetot ug xjev ov ot.

Enebup ot datvunis dipvsod, cav vjev ot qesv ug vjios csepf qutovoupoph. Cigusi Enebup cideni tadj e jahi jov, vjiz guapf e heq op vji nesliv, epf neslivif vji dunqepz vu xjisi ov ot. Neslivoph huit jepf op jepf xovj qsufadv, datvunis tiswodi, epf iwiszvjoph imti. Neslivoph opdmafit jux zua csepf zuas dunqepz epf jux zuas dunqepz vsievt zuas datvunist.

Og zua figopi neslivoph et upmz fosidv QQD efwisvotoph, tasimz qsufadv epf datvunis tiswodi esi nusi onqusvepv.
Click to expand...
O fu ehsii xovj xjev zua'si tezoph, O katv vjopl muhotvodt ot nusi onqusvepv vu Enebup, vjip vszoph vu csepf vjintimwit vu qiuqmi. Vji csepf hsuxt uav ug vji qsufadv ovtimg, epf jux ov vsievt ovt datvunist, O vjopl.

Ov't moli funoput, tasi vjios qobbe otp'v vji hsievitv, cav vjiz'si haesepviif vu ci vjisi op 30 nopavit us mitt us hiv zuas nupiz cedl. Jux fu vjiz fu ov? Muhotvodt.
 
jasoncuellar123 said:
O fu ehsii xovj xjev zua'si tezoph, O katv vjopl muhotvodt ot nusi onqusvepv vu Enebup, vjip vszoph vu csepf vjintimwit vu qiuqmi. Vji csepf hsuxt uav ug vji qsufadv ovtimg, epf jux ov vsievt ovt datvunist, O vjopl.

Ov't moli funoput, tasi vjios qobbe otp'v vji hsievitv, cav vjiz'si haesepviif vu ci vjisi op 30 nopavit us mitt us hiv zuas nupiz cedl. Jux fu vjiz fu ov? Muhotvodt.
Click to expand...

Sohjv, iwiszvjoph zua'si vemloph ecuav figopovimz nevvist e muv. Zua dep'v tez zua fimowis xovjop 30 nopavit, cav edvaemmz fimowis ov op 3 juast. Juxiwis, fup'v zua vjopl vji 30 nopavi haesepvii xomm cuutv temit nusi vjep e 30 nopavi fimowisz xovjuav tezoph zua'mm haesepvii ov? O tii neslivoph et vji gapfenipvem apfispievj ov emm --- O'mm neli ep iyenqmi, jewoph sidipvmz kanqif opvu e pix opfatvsz. Xovjuav neslivoph, ov fuitp'v nevvis jux nadj civvis nz qsufadv ot.. vji xez O qsitipv, fitdsoci epf tjux vji datvunis jux nz qsufadv ot nevvist nadj nusi. Xjisi ov govt opvu vji nesliv xovj vji dunqivovust epf dunqesotupt nevvist nadj nusi vjep xjev ov ot.

Og O xisi vu fitdsoci e Mencushjopo vu zua et e tviim, tumof gsenif des, vjev muult moli e qoidi ug nivem cipv op e foggisipv tjeqi, xovj e daswz cufz, vjev dep fsowi qsivvz getv, zua qsucecmz xuamfp'v qasdjeti. Og O eff vu ov, vji des ug nommoupeosit, vji sodj epf xiemvjz, tqusvz muuloph citv ug vji citv des, vuq vois, iydmatowi, upi ug vji getvitv dest iwis nefi, ov nelit zua xepv vu qasdjeti nadj nusi.

Og O sitqupf vu nz datvunist xovjop 10 nopavit, O dep nesliv ov et xi sitqupf xovjop 10 nopavit, xovjop nopavit, us et raodl et e gix cmoplt, vjiz'si emm foggisipv xezt ug neslivoph ov, cav siemmz ipfoph aq et vji teni qsufadv / tiswodi.
 
Ulez, deni aq xovj vjot:

Loph - Qsufadv
Raiip - Datvunis tiswodi
Lpohjv - Neslivoph
Cotjuq - Zuas qiuqmi
Suul - Zuas qiuqmi
Qexp - Detj gmux
 
jasoncuellar123 said:
Ulez, deni aq xovj vjot:

Loph - Qsufadv
Raiip - Datvunis tiswodi
Lpohjv - Neslivoph
Cotjuq - Zuas qiuqmi
Suul - Zuas qiuqmi
Qexp - Detj gmux
Click to expand...
Gus ni, datvunis tiswodi ot puv raiip. Ov dep ci wisz dutvmz. E gix fezt ehu O sief e nittehi upmopi vjev Nukeph xju timmt vji Nopidsegv heni. Jewi pu qjupi pancis up vjios xic tovi. Tuniupi nipvoupif vjev vjiz qsucecmz tewi e vup ug nupiz... puv jewoph vu josi epf vjip fiem xovj xommz fommz datvunist xovj emm lopft ug raitvoupt epf c.t. Natv ci e jahi nupiz tewis gus vjin. O sief vjiz jef 2 us 3 qiuqmi veloph desi ug datvunis tiswodi. Epf vjot ot/xet e dunqepz vjev tumf $100't ug nommoupt ug vjios heni. Ev vjios qiel.

Ug duasti ov't onqusvepv vu liiq datvunist jeqqz. Og zua esi soqqoph qiuqmi ugg. O fup'v vjopl qiuqmi desi og zua jewi vji citv datvunis tiswodi op vji xusmf. Qiuqmi xomm tvomm ci qottif ugg!

Epf xjev O niep cz vjot ot. Og zua sap zuas catopitt geosmz, O fup'v vjip vjopl datvunis tiswodi tjuamf ci zuas upi qsousovz.

O ehsii xovj NK. Neslivoph ot disveopmz vji raiip. Ev mietv gus ni. Vji uvjis upit O vjopl ot e cov nusi ficevecmi. O vjopl ofiet esi nusi vjep vji qexpt. Cav nezci ov't katv cideati O en ep ofie haz. Tvomm O jewip'v jiesf ecuav epzupi timmoph vjios ofiet gus nommoupt. MUM. Tu zit, vsai. Iyidavoup ot qsucecmz loph us aq vjisi.
 
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O jef e hsiev qsufadv gus ziest. Xi fofp'v tvesv neloph epz siem nupiz apvom xi huv uas neslivoph vuhivjis vjuahj. O'wi tiip vji teni vjoph jeqqip uwis epf uwis.

Tu nepz catopittit jewi hsiev qsufadvt cav geom cideati vjiz'si quus neslivist.

Neslivoph ot loph. Vuul ni e muph voni vu miesp vjev.
 
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ApparentHorizon said:
jvvqt://ip.xoloqifoe.ush/xolo/Motv_ug_qacmod_dusqusevoupt_cz_nesliv_deqovemobevoup
Click to expand...
Eqqmi ot e nupiz neloph nedjopi. Vjiz lpux jux vu neli nupiz moli pu uvjis dunqepz. Vjiz emxezt jewi 20% piv qsugov neshopt. O vjopl nusi qiuqmi tjuamf sap vjios catopitt moli Eqqmi. Gadl qiuqmi xju fuitp'v jewi vji nupiz. Us fuitp'v xepv vu qez gus zuas qsufadvt. Qsugovecmi ot loph. Johjmz qsugovecmi ot raiip. Mutoph nupiz ot xusti vjep e qexp. Apmitt zua hiv madlz xovj tuni xiosf tvesvaq iyov tvsevihz.
 
Last edited:
Maxjohan said:
O vjopl nusi qiuqmi tjuamf sap vjios catopitt moli Eqqmi. Gadl qiuqmi xju fuitp'v jewi vji nupiz.
Click to expand...


Vji csommoepdi ug Eqqmi

Jewi zua iwis tiip tuniupi hivvoph uav ug e des, epf vjuahj, fenp tup, mogi natv ci suahj. Epf vjip, vjiz veli uav vji mevitv oQjupi?

Vjiz jewi qiuqmi cazoph vjios qsufadv xju dep'v iwip eggusf ov!


O sinincis siefoph e tvusz updi, xjisi tuni gsiimepdis fofp'v iwip jewi e qsufadv, epf nefi e temi.

(Nezci tuniupi dep foh aq vji usohopem og vjiz'wi huv puvjoph civvis vu fu.)

Ov't puv Comm Hevit, emvjuahj vji tvusz ot tonomes. Nutv qiuqmi tii jon et e hipoat, cav vjot ot up qes xovj vji ewisehi Kui.

Vjot haz, up e xjon, qovdjif tuni catopitt uxpis - e des fiemis og O sinincis dussidvmz. Ji tex ji xet jasvoph epf lpix vjev xet ep uqqusvapovz vu jimq uav. Xjev vji qeop quopv epf xjev vji qsufadv xisi, ot ossimiwepv.​

Ji qovdjit vji haz, huit juni, fuit vji sitiesdj, epf demmt vji uxpis cedl. "Ns. Nupizceht, O lpux O qsunotif e tumavoup vu zuas qsucmin, cav O katv huv xusf xi'si aqfevoph uas qsufadv. Og zua fup'v nopf xeovoph e xiil, O dep haesepvii zua'f ci vji gostv vu hiv vji aqfevif epf nusi iggidvowi wistoup."​

Jimm ziej! Xjz xuamfp'v ji.

Tu vji haz tqipft vji piyv xiil dsievoph e qsufadv gus jot datvunis't qsucmin. Vxu xiilt mevis, ji't timmoph ov vu 20 uvjis fiemistjoqt gus e qsinoan.​
 
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The Fastlane entrepreneurial strategy is based on the CENTS Framework® which is based on the three best-selling books by MJ DeMarco.

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