I'm also sure he's not the only person to read Michael Masterson's summary of the starting stage of any new entrepreneur's journey and dismiss it as being too basic.
Too basic!? I'm having trouble getting back to providing less services rather than more. Most of my clients want the "full stack" of marketing, but you and I both know you can't be an expert in everything, not to mention it becomes increasingly hard to scale when you offer 25 different services.
Who can improve this conversation?
Client: "Hey illmasterj, can you help us out with this quick task?"
Illmasterj: "Well, I have the technical skill to do so, but I'm really trying to not do anything out of the scope of our core services, even though it builds good customer service and makes my company look good."
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