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What do you think about protecting a product idea?

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Hello,

"I have an idea, but I need you to sign my NDA first..." - yes, I know this one. And it is not about that or is it? I have discovered the need and a great solution to provide value. This solution is an existing product, which is unknown in my country and even my region. However, as soon as I show it to others and those others understand that this is a good solution for an existing need, they will potentially copy the product.

The idea is to market this product through a crowd funding campaign, a good entertaining video shortly explaining the benefits of the product and how customer's life will become easier using it. So even when a entrepreneurial individual is familiar with the product but have not recognized its potential, this video will definitely do the work.

What is your take on this topic? Should I ignore the risks of being copied and just provide excellence in implementation?
 
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Stop Peeking Through the Keyhole.
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You hit a wall because the best advice isn't free—it's earned. Since 2007, MJ DeMarco has been active here daily (99.9% active rate), building a war room for entrepreneurs who refuse to settle for mediocrity.

  • Active Daily: Life-changing content posted dozens of times every day. No dead threads.
  • MJ's Inner Circle: Direct access to the author of The Millionaire Fastlane.
  • Vetted Network: Connect with founders scaling to 7 and 8 figures.
  • Proven Roadmaps: Strategy over motivation. Execution over "hustle porn."
"SCALED TO 6-FIGURE MONTHS"
"Tips and advice here saved me from huge mistakes, others allowed me to scale my business to 6-figure months."
— User MitchC
"INSANE QUALITY OF PEOPLE"
"The number of high quality people I've met from this forum has been insane. All of it predicated on building real value."
— User Richard Peck

"You are the average of the five people you surround yourself with."
Are you surrounding yourself with success?

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