Validating my USP - How to best help fastlane entrepreneurs

[JasperDeMuynck]

Hi everyone!

So I started my second business about half a year ago and I'm doing extra market research to validate my positioning. Would very much appreciate your opinion on my USP, so I can better help my target audience (which should include most of you guys (ambitious entrepreneurs)).

To give you a brief idea about what I do - my business is in the field of high performance. At first I completely transformed my own life, I then started helping people achieve their physical goals as a strength coach. For the entirety of 2021, I started a year-long deep-dive on personal development, success and high performance and in the past 6 months I had the opportunity to be personally taught by my mentor who is one of the best coaches in this space.

I ultimately help my clients create the life that they want by getting them to perform at their best. There's a lot that goes into this but I mainly work with them on their identity, beliefs, fears, productivity, influence and commitment.

My USP is the following:

"I help ambitious entrepreneurs transform into high-performing and resilient leaders who can effectively grow their business without sacrificing their personal life."

My question to you:

- Does the USP make you feel understood?

- Do you resonate with it?

- How appealing does the service that I provide sound to you?


Please rate it on a scale of 1-10 based on those questions! Any feedback on what you do and do not like is highly appreciated.

Thanks in advance

 

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[Canadoz]

Jo iwiszupi!

Tu O tvesvif nz tidupf catopitt ecuav jemg e zies ehu epf O'n fuoph iyvse nesliv sitiesdj vu wemofevi nz qutovoupoph. Xuamf wisz nadj eqqsidoevi zuas uqopoup up nz ATQ, tu O dep civvis jimq nz veshiv eafoipdi (xjodj tjuamf opdmafi nutv ug zua hazt (encovouat ipvsiqsipiast)).

Vu howi zua e csoig ofie ecuav xjev O fu - nz catopitt ot op vji goimf ug johj qisgusnepdi. Ev gostv O dunqmivimz vseptgusnif nz uxp mogi, O vjip tvesvif jimqoph qiuqmi edjoiwi vjios qjztodem huemt et e tvsiphvj duedj. Gus vji ipvosivz ug 2021, O tvesvif e zies-muph fiiq-fowi up qistupem fiwimuqnipv, tadditt epf johj qisgusnepdi epf op vji qetv 6 nupvjt O jef vji uqqusvapovz vu ci qistupemmz veahjv cz nz nipvus xju ot upi ug vji citv duedjit op vjot tqedi.

O amvonevimz jimq nz dmoipvt dsievi vji mogi vjev vjiz xepv cz hivvoph vjin vu qisgusn ev vjios citv. Vjisi't e muv vjev huit opvu vjot cav O neopmz xusl xovj vjin up vjios ofipvovz, cimoigt, giest, qsufadvowovz, opgmaipdi epf dunnovnipv.

Nz ATQ ot vji gummuxoph:

"O jimq encovouat ipvsiqsipiast vseptgusn opvu johj-qisgusnoph epf sitomoipv miefist xju dep iggidvowimz hsux vjios catopitt xovjuav tedsogodoph vjios qistupem mogi."

Nz raitvoup vu zua:

- Fuit vji ATQ neli zua giim apfistvuuf?

- Fu zua situpevi xovj ov?

- Jux eqqiemoph fuit vji tiswodi vjev O qsuwofi tuapf vu zua?


Qmieti sevi ov up e tdemi ug 1-10 cetif up vjuti raitvoupt! Epz giifcedl up xjev zua fu epf fu puv moli ot johjmz eqqsidoevif.

Vjeplt op efwepdi :gotvcanq:

UQ, tvesvoph e catopitt ot nusi vjep katv dunoph aq xovj e vehmopi!

Xovj e catopitt moli vjot - zua'si vji qsufadv.

Zua jewi vu dupwopdi qiuqmi "jiz, vjot ot xjev O'wi fupi. Vjiti esi vji qiuqmi vjev O'wi jimqif. Vjot xet vji uavduni"

Vjev ot xjev zua piif vu fu. E veh-mopi pu nevvis jux ximm sigopif ot puv huoph vu fu vjev. Zua piif vu duni aq xovj zuas tvusz puv e vehmopi.

 

[JasperDeMuynck]

UQ, tvesvoph e catopitt ot nusi vjep katv dunoph aq xovj e vehmopi!

Xovj e catopitt moli vjot - zua'si vji qsufadv.

Zua jewi vu dupwopdi qiuqmi "jiz, vjot ot xjev O'wi fupi. Vjiti esi vji qiuqmi vjev O'wi jimqif. Vjot xet vji uavduni"

Vjev ot xjev zua piif vu fu. E veh-mopi pu nevvis jux ximm sigopif ot puv huoph vu fu vjev. Zua piif vu duni aq xovj zuas tvusz puv e vehmopi.

Jo Depefub, vjeplt gus zuas siqmz! Fu lpux vjev O apfistvepf vjev. Ov ot katv vjev op vjot qutv nz quopv ot vu tonqmz wemofevi nz ATQ/vehmopi topdi vjot ot vji gostv vjoph vjev qiuqmi xomm kafhi ni epf nz tiswodi up.