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A lot of resources use the concept of "hot trends" to find products that are already working and teach people to spot these to build a business.
However, nothing of that is stated in the MFL book. I found some things about Needs and how to IMPROVE EXISTING IDEAS.
But it didn´t state anything about already working products.
Is it money-chasing to use hot trends as a base(but still improve it)?
I can imagine that like the "evergreen needs" in the MFL book are similar, however some trends are a bit more specific than "Make people feel better".
I can certainly see the benefits, and I´m wondering if it would increase the SPEED.
However, nothing of that is stated in the MFL book. I found some things about Needs and how to IMPROVE EXISTING IDEAS.
But it didn´t state anything about already working products.
Is it money-chasing to use hot trends as a base(but still improve it)?
I can imagine that like the "evergreen needs" in the MFL book are similar, however some trends are a bit more specific than "Make people feel better".
I can certainly see the benefits, and I´m wondering if it would increase the SPEED.
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