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HOT TOPIC The Great Rat-Race Escape by MJ DeMarco, Now Available (All formats!)

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MJ DeMarco

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Celebrate REAL INDEPENDENCE on your INDEPENDENCE DAY weekend.

I'm happy to announce that my next full length book (444 pages, 16 hours Audible) is now available with a release date of Tuesday June 29th, 2021.

- Audible Audiobook
- Amazon Paperback
- Amazon Kindle
- Google Play
- Kobo
- Apple
- Barnes And Noble

##### SUMMARY

UNSCRIPTED - The Great Rat Race Escape : From Wage Slavery to Wealth, How to Start a Purpose Driven Business and Win Financial Freedom for a Lifetime
(Yes, really long but I was able to get to work on the cover!)

By all appearances, Jeff and Samantha Trotman are living the American Dream. But behind the white picket fence, they endure an American Nightmare. With little time for each other, a pile of debt, and Ferrari taste on a Ford budget, the ruse of affluence is killing them. Two respectable jobs and a lovely suburban house paint a pretty picture, but behind the ink is a broken marriage rife with meaningless work and dead dreams. And now, with an unplanned pregnancy, they’re facing a mid-life crisis twenty years early.

With little time and looming bankruptcy, the Trotmans are forced to face the red-pill truth they long denied: They were living, but they weren’t alive. Determined to resurrect their life and their marriage, the Trotmans plot a rat-race escape—only to find themselves more thickly in it.

As tensions rise and hope fades, follow along step-by-step as the Trotmans pivot to a new strategy and a new career: starting a business as entrepreneurs.

While they navigate their journey, you’ll learn 120 wealth-building strategies and principles that your mainstream financial guru won’t dare reveal—actionable concepts that will help you profit your way into the Unscripted 1%, an emerging economic class of entrepreneurs who enjoy a lifetime of freedom emancipated from miserly living and Wall Street's "save, pray, and wait" paradigm. Discover how one family escapes the rat-race grind and wins a lifetime of financial freedom, leaving behind the tyranny of meaningless jobs and mediocre living— and how you can too.

  • The Bad Math Principle: Why most people will never escape the rat-race, much less earn financial freedom.
  • The 1/5/10 Strategy: How this one simple exercise will unearth your ultimate dream life while establishing a decision framework for its reality
  • The Honeypot Principle: Why the financial media's "invest a $100/mo for 40 years in indexed-funds" narrative is part of the same rat-race scheme, just a different side of the same rigged coin.
  • The Dual Change Strategy: The two divergent sides of change and how it can make you a fortune.
  • The Value Skew Strategy: How to find literally 1000s of business ideas and why you never need to "disrupt" or invent anything new or novel.
  • The Millionaire Payday Strategy: How to spot opportunities to hire yourself and earn an instant millionaire-making income.
  • The Cinderella Principle: Why starting a business based on a cultural trend or a fad is a horrible idea.
  • The Perseverance Strategy: Never struggle with motivation again; the four necessary ingredients to tap into unlimited motivation and determination, regardless of the obstacles in your way.
  • The Triangulated Value Strategy: Learn how to never quit three-feet from gold: The 3-pronged strategy in maximizing marketing yields while also illuminating the "quit or continue" decision.
  • and over 110+ more!
Don’t let the rat-race and its co-conspirators proclaim your life as non-essential. Don’t let the rat-race entice you to save your life away for the promise of an elderly retirement. Don’t let the rat-race lull you into a tedious existence medicated by television, video games, and trivial sporting events.

Go Unscripted , escape the rat-race, and win your happily-ever-after.

##### DOWNLOAD SAMPLE CHAPTERS
>>> If you'd like to download the first 40 pages, visit here.
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Fox

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So excited for this!

I got a bunch of family and friends this is going right out to as well.

Hope the launch goes great and thanks for another amazing book MJ!
 

MJ DeMarco

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A little backstory...

When I originally started writing the story in this book, my goal was to take the introductory story (Chapter 1) from Unscripted Book 1 and carry it forward.

But then I realized writing about a single man with little responsibility (no wife, no family, no kids) was taking the easy way out.

So the book starts out very similarly to Unscripted Book 1 (the guy jolted awake in the morning) but it carries forward with entirely different circumstances, namely a child coming due and a dead marriage looming...

And here's more info (copied from the thread on the INSIDE).

On reflection, I tried to make the book resemble the 1999 blockbuster movie, the Titanic. In that production, the central story is about a sinking boat, but the side-plot is a love story.

In this book, the central story is about escaping the rat-race, but the side-plot is how one couple reignites their marriage and deals with past traumas.
 

MJ DeMarco

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What was the inspiration behind making it and how is going to be different than the 2 books prior? The impression I'm getting from this is that unlike your previous two books (Which do a fantastic job explaining the Fastlane formula) this book will explain how to put the philosophy into practice, step by step, detail by detail (where it makes sense to go in-depth).

The two books before it don't come complete with a full length novel demonstrating exactly how "it" is done -- "it" being launching a business and ultimately, escaping the rat race in complete financial freedom.

I think it will be the most effective demonstration of the Unscripted /Fastlane philosophy in action. Instead of talking about how it is done, the goal was to show how it is done.
 

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MJ DeMarco

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Should I order and read Unscripted first? Does the order matter?

No, it doesn't matter. Each book stands on its own.

I'd suggest you start with watching book summaries of the first two books on Youtube to understand cents and tunef, I think it might be hard to understand the entire business model MJ teaches without getting the basics

Please don't read book summaries, they first cost me sales, and second, they NEVER are accurate.

I just had to request Blinkist remove the book summaries of my books -- they were absolutely horrible, so bad, I wouldn't read my own books after the hatchet job they did.
 

MJ DeMarco

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.why is the cover painfully reminds me of the "4 hour workweek" cover?

Oh, why is it painful?

I wasn't aware that Tim Ferris owned the copyright on a palm tree which is ubiquitously associated worldwide with free time and leisure.

That's the only similarity with that book, both in style, content, and color. And hundreds of other books also use similiar iconography for the same reason. Moreover, I know that iconography works because that book sold (I'm guessing) millions. Of course, that book's success had little to do with the cover, and more to do with effective marketing.

Please.

Unfortunately, I knew some people would make snarky comments on the cover because it had a palm tree and a dude relaxing, as if it was some type of rip of the 4HWW. This is what motivated you to make as your first post?

I appreciate that you would buy the book and I'm sure you'll find it nothing like 4HWW. But sorry, I'm not going to limit what I do/write/publish simply because some book 15 years ago used similar iconography. And I'm sorry you find it "painful" -- I find it painful that people care.
 

Matt33

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+1, how do I get put on a list for a physical copy? Big fan of your work and would love a physical copy to take with me on my NC cabin retreat next month.

- 23 year old who got obsessed with this forum and book at 15, started my business at 18, and now in the process of selling it with an M&A firm, estimated valuation $4.5M.

Thank you
Matt
 

MJ DeMarco

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I'm not sure MJ needs any extra support but I bought the audiobook, the paperback, the kindle version AND i got the early edition last week. THAT'S how much i believe in this book.

Thank you so much, it really is appreciated, especially since I don't monetize my philosophy in any other ventures like courses, seminars, coaching, etc. :thumbsup:
 
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Jockomofino

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So Felix Dennis must be wrong then when he says "You have to cut loose to get rich. There isn’t any other way. Cut loose from parents and family, obviously."

I think this is akin to Stephen King insisting that the only way to write really great books is by just having a situation, throwing your characters into the mix and GO. He says if you know the ending heading in, there leaves no room for creativity and that the story is poorer because of it. I guess he didn't realize that someone who did exactly the opposite painstakingly plotted not just one book but seven, and became the first billionaire author from it. JK Rowling's books are every bit as engaging as King's best work and prove that there is not just one way to do something great.
Pre-ordered. Can't wait to dive into it!

Funny thing, I was just thinking to myself, when will @MJ DeMarco write the next book, I've read some real stinkers last year and need something reliably good. And boom! Here we are.

Now I just have to find the inner strength to wait till June release! Ugghhh... I am not a patient person @MJ DeMarco What are you doing to me with the teaser at the start of this thread!


One thing I have learned since buying MFL when it first came out: MJ doesn't release a book unless he really has something valuable to say. I doubt we will see the annual MJ DeMarco book, ala 'Chicken Soup' or any of the other 'gurus' out there, and in a way, that's a very good thing. I will listen to anything MJ says over anything any other expert says. When I read something by someone that is in lockstep with MJ, then I give it my time. Otherwise, I don't give it a second glance. MJ's teaching has the ring of truth without any smarminess you get from other writers, even some whose advice is congruent with MJ's . He is the ONLY one I have read that I feel like doesn't just do it for the money. One thing that caught my attention early on and hasn't left me: in MFL, he says essentially, "Your reality does not negate MY reality." Basically, he says he doesn't need anyone to believe what he says because he KNOWS that what he teaches is not only possible, but PROBABLE, when you follow it. I'm rambling but basically, if MJ says it, take it to the bank...figuratively AND, eventually, literally!
 

Paul David

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I've just read the first 44 pages and I wished I hadn't.

I don't want to wait until the end of June to read the rest!!

Every sentence I've read so far hits the spot. The words literally shout from the screen.

I also love the real-world example, the struggles of the Trotman's are very close to home and real life for millions of people and I'm already cheering for them!

Roll on June!
 

MJ DeMarco

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Hi MJ! Looking forward to the new book! When will it be available to order as paperback/hardcover on Amazon?

On June 29th it can be ordered, less than 2 weeks from today. Or on Audiobook.

which ones are the most important and should be putted to action first?

Depends on what you need to implement. Some of them might be alrady part of your life. The Strategies and Principles are related to the ongoing story in the book.
 

MJ DeMarco

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Yah! Looks like Audible was able to get the book on sale by it's release date!

Now available on Audio-book!

 

MJ DeMarco

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MJ DeMarco

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Masterpiece.

Thank you! If you have a chance, I appreciate any reviews :pencil: at any retailer!

They really help in the early stages. :smile2:
 

MJ DeMarco

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Where's the "I've read the rat race escape" thread? I want my new title.

Ill eventually start doing that based on the reported reads in this thread.

and some of the books I had already read didn’t even resemble what was on Blinkist.

Definitely has been my experience, even with the book summaries.

Blinkist is a churn and burn with zero concern for quality or getting the author's main sentiments conveyed.

Once again we have people looking for shortcuts ... why spend 6 hours reading this book when I can take 6 minutes and read this summary? In the quest for efficiency, the productivity, meaning, the effectiveness is lost.

Avoid Blinkist.

I will be having my team read all of MJs books.

Thank you. :)
 

MTF

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I smell a bestseller. Pre-ordered. Also happy to read an early review copy (signed up for the list but won't read the first 40 pages—I prefer to read the entire thing).
 

Djioul

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A little backstory...

When I originally started writing the story in this book, my goal was to take the introductory story (Chapter 1) from Unscripted Book 1 and carry it forward.

But then I realized writing about a single man with little responsibility (no wife, no family, no kids) was taking the easy way out.

So the book starts out very similarly to Unscripted Book 1 (the guy jolted awake in the morning) but it carries forward with entirely different circumstances, namely a child coming due and a dead marriage looming...
Can't wait to read it !

I am completely in this situation of having a wife and 2 kids while starting to work on jumping off of the Script (except I love my wife and definitely wanted to have kids).
Anyway, I like the new approach which will, for sure, be complementary to your 2 first books.
I'm so excited !
 

Private Witt

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Congrats on the new book. I'm going to get this book for some fellow soldiers in Pvt. Witt's army, will readers be totally lost if they do not read the first two books or can your 3rd book be read out of sequence?
 

MJ DeMarco

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will readers be totally lost if they do not read the first two books or can your 3rd book be read out of sequence?

It can be read out of sequence. Each book can stand on its own and they need not have read anything I wrote prior. Thank you for the recommendations if you do indeed pass it on...
 

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