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Was looking for ideas on how to remove that greasy, sleazy and cheesy effect from the language a lot of branding seems to have these days, and came across some random stuff.
This below was solid as a crash course for anyone that wants
So I didn't find my answer for how to soap off the grease but found some interesting stuff anyways.
Maybe I just think the silicon valley thing (pop, connect, 1 2 3, we care) is becoming cliche, but I think branding now really IS confusing.
So the question in my mind is less "how do I brand like you", but, how do I make sense, maximise credibility, and not TRY too hard!!!
This below was solid as a crash course for anyone that wants
So I didn't find my answer for how to soap off the grease but found some interesting stuff anyways.
Maybe I just think the silicon valley thing (pop, connect, 1 2 3, we care) is becoming cliche, but I think branding now really IS confusing.
So the question in my mind is less "how do I brand like you", but, how do I make sense, maximise credibility, and not TRY too hard!!!
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