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- Dec 8, 2018
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Hi All,
I'm still working on my Amazon Business ( already 5 months), the sales are good for the only product I'm selling but not enough to make a decent income...I'm developping a second product but, to be honest, I keep it as a side business because I hate it ( I say it as my previous posts were about it).
However, 3 months ago I've bought 50% of a Senior Care Business that exists for 20 years and was managed only by one person. Figures are good, but not good as I want.
My "partner" didn't want to stay alone anymore, and he is a bit old fashioned so he counts on me to bring some fresh ideas and a digital improvement.
Senior care is a good market because there are more and more elderly people and not enough services available (at least in my country).
We don't have employees but we collaborate with +/- 40 nurses working on their account (which avoid solid issues with social laws and salarial costs).
We place nurses in the homes of senior people to avoid them to be placed in retirement homes. It s a very expensive service and our customers are usually wealthy families.
I'd need your help and ideas on how to develop it. I've created Google Ads and FBads which was only good to bring us more nurses (it's really hard to find new collaboraters working on their account and not as employee) but not many new customers.
For the moment, the main source of new customers comes from the reputation of the company, word of mouth and Google.
I've contacted many hospitals, doctors, retirement homes and I'm waiting to see some returns.
It's not an easy service for marketing and I was wondering if you have some ideas.
Meanwhile, I'm developping Bathrooms for Seniors. We'll adapt bathrooms with specific showers, furnitures and floors as it's the area where most of the accidents occures.
Once again, sorry for my english
I try my best and I hope you understand my request.
Thank you in advance for your ideas and help!
Regards,
Yomtov
I'm still working on my Amazon Business ( already 5 months), the sales are good for the only product I'm selling but not enough to make a decent income...I'm developping a second product but, to be honest, I keep it as a side business because I hate it ( I say it as my previous posts were about it).
However, 3 months ago I've bought 50% of a Senior Care Business that exists for 20 years and was managed only by one person. Figures are good, but not good as I want.
My "partner" didn't want to stay alone anymore, and he is a bit old fashioned so he counts on me to bring some fresh ideas and a digital improvement.
Senior care is a good market because there are more and more elderly people and not enough services available (at least in my country).
We don't have employees but we collaborate with +/- 40 nurses working on their account (which avoid solid issues with social laws and salarial costs).
We place nurses in the homes of senior people to avoid them to be placed in retirement homes. It s a very expensive service and our customers are usually wealthy families.
I'd need your help and ideas on how to develop it. I've created Google Ads and FBads which was only good to bring us more nurses (it's really hard to find new collaboraters working on their account and not as employee) but not many new customers.
For the moment, the main source of new customers comes from the reputation of the company, word of mouth and Google.
I've contacted many hospitals, doctors, retirement homes and I'm waiting to see some returns.
It's not an easy service for marketing and I was wondering if you have some ideas.
Meanwhile, I'm developping Bathrooms for Seniors. We'll adapt bathrooms with specific showers, furnitures and floors as it's the area where most of the accidents occures.
Once again, sorry for my english
I try my best and I hope you understand my request. Thank you in advance for your ideas and help!
Regards,
Yomtov
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