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Recommend 3 books

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Redeye

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So I am new to the game, and I'm doing some reading before jumping in. I don't want to get stuck in an endless research phase, so I'm limiting myself to 5 books to get started. My first two are TMF and Unscripted , but I'm looking for recommendations on the remaining 3.

I am starting this entrepreneurial journey from scratch, and some features are an indicator of what I would consider successful.

First, I am interested in building a brand. I'm not interested in becoming a brand myself, but I want to be able to build communities and encourage excitement around ideas.

Next, I am interested in logistics. My ideal business will produce and sell quality products that solve problems. But I have no clue how to research industries or set up the infrastructure to do that.

Last is the wildcard. Recommend anything that helped you become successful (whatever success means to you).

Finally, and I hope this isn't an awkward request, but please recommend books outside the realm of Fast Lane. This website has a direct connection to the book, and I don't want to be stuck in an echo chamber. I ordered both MJ books and should have them read in a week or so. But I don't want to get stuck in a circlejerk of ideas.

I look forward to your recommendations!

Bonus if anyone is interested: I might write a short review of whatever is recommended.
 
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Stop Peeking Through the Keyhole.
Open the Door.

You hit a wall because the best advice isn't free—it's earned. Since 2007, MJ DeMarco has been active here daily (99.9% active rate), building a war room for entrepreneurs who refuse to settle for mediocrity.

  • Active Daily: Life-changing content posted dozens of times every day. No dead threads.
  • MJ's Inner Circle: Direct access to the author of The Millionaire Fastlane.
  • Vetted Network: Connect with founders scaling to 7 and 8 figures.
  • Proven Roadmaps: Strategy over motivation. Execution over "hustle porn."
"SCALED TO 6-FIGURE MONTHS"
"Tips and advice here saved me from huge mistakes, others allowed me to scale my business to 6-figure months."
— User MitchC
"INSANE QUALITY OF PEOPLE"
"The number of high quality people I've met from this forum has been insane. All of it predicated on building real value."
— User Richard Peck

"You are the average of the five people you surround yourself with."
Are you surrounding yourself with success?

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