Mastercool
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- Feb 9, 2014
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Hello !
I'm a lurker who has read the book a few years ago and I'm interested in what members here think about in regards to a cost effective way to reach my target market.
Now, I'm not going to say specifically the product or service that I'm selling, but it's something that Vets and their practices need, as well as their customers.
The service I am selling has all the true elements of a fastlane business model, the only issues is it can be difficult to find customers in a cost effective matter.
Most of our existing customers are vet drs / customers who have pets who found us through an ad on Google.
We haven't tried cold calling yet but we are really considering it. Does anyone have any insight on this market or have any ideas ? Would really appreciate any input. Thanks.
I'm a lurker who has read the book a few years ago and I'm interested in what members here think about in regards to a cost effective way to reach my target market.
Now, I'm not going to say specifically the product or service that I'm selling, but it's something that Vets and their practices need, as well as their customers.
The service I am selling has all the true elements of a fastlane business model, the only issues is it can be difficult to find customers in a cost effective matter.
Most of our existing customers are vet drs / customers who have pets who found us through an ad on Google.
We haven't tried cold calling yet but we are really considering it. Does anyone have any insight on this market or have any ideas ? Would really appreciate any input. Thanks.
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