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[Progress Thread] Building a cyber security empire one product at a time

A topic related to SAAS or APPs
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kimc

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Story time
Another day, another news article about some company hit by a cyber attack. Not only is this an issue for the company itself, but it's especially an issue for the customers of that company, their data is now a commodity, used by other groups to target those who though they were not interesting enough to be a target in the first place.

Smaller companies are at risk too, in my country, a medium sized website hosting company was hit by ransomware last year. They were given the option to pay the demands to the attackers or have their data encrypted. They either couldn't or wouldn't pay these demands. The consequence? They shut down. What happened to their clients who worked hard on their WordPress blogs, eCommerce shops and who knows what else? Their data was encrypted as well. GONE.

I could go on, but hopefully this helps highlight a subset of the issues. Something I want to do something about.

My background
I have a background in software development with a focus on cyber security. I'd like to use those skills to help as many people as I can, while of course creating a sustainable and profitable business out of it.
Having studied a bit of business as well and having read some books in that field, I want to combine what I know in order to be able to help people at scale.

This thread
This thread will be a progress thread, documenting the ups and down of my ventures. I want it to be helpful for other people in case they find themselves in a similar situation and might learn from the mistakes I'm bound to make, or perhaps copy something that worked well. I'll also use this for myself, noting down and reflecting and holding myself accountable. I can look back in the rear view mirror and evaluate myself and improve that way.

Current project
Currently I am working on a project where I scrape various data sources and combine that into one big overview of webshops in Denmark. The goal there was to help consumers get an easy overview of the legitimacy of a specific webshop. Things I'd pull would be their ratings from various sources, information about delivery options, payment options, reviews by other consumers and basic company information.

The main income from that venture is from affiliate based sales. They visit our site, get information about the webshop, click our links and buy something and we get a cut of that. It has proved quite reasonably profitable, but due to the nature of the affiliate industry, things go up and down quite a lot. While it has been a fun project, it's nearing its end, it works fine as is and automatically updates. While I could add more features, quicker load times etc. I honestly just want to build something that has a bigger impact on the world and also something where the CENTS principles are more in my favor. If anyone would like me to, I could do a deep dive into how exactly that project struggles in those regards. This project will hopefully generate a steady cash flow useful for my other ventures. I could use that money to outsource or purchase help for my next ventures if needed or just invest it into the good old stock market.

Future project(s)
In the future I want to start building various SAAS solutions related to cyber security. Easier said than done, I know. I currently have a couple of ideas I will investigate further once my current project has been finished, as to not have too many things going on at the same time. Some ideas that come to mind is value skewing typical cyber security products such as backup solutions and making them easier, more secure, and develop more features if the market is interested. I'll go into details with that once the current project is done. I haven't fully decided that path yet.

Thanks for reading and please feel more than free to provide comments or feedback along the journey!
 
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Ov't ciip e xiil topdi nz metv ipvsz, jisi esi tuni hipisem aqfevit.
Xjev xipv xsuph:
O fofp'v hiv et nadj fupi et O'f jewi molif. O sigmidvif aqup vjev medl ug qsuhsitt epf O cimoiwi ov xet neopmz fai vu tudoem ucmohevoupt O jef qsiwouatmz ehsiif vu. Tuni ug vjiti ucmohevoupt siraosif tuni qsiqesevoup O jef qutvqupif. O fup'v sihsiv emm vji tudoem ucmohevoupt, cav O sihsiv puv nepehoph nz voni civvis. O ehsiif vu uvjis ucmohevoupt, miefoph vu emnutv pu voni vjsuahjuav vji xiil vu xusl up nz catopitt. Op vji gavasi O xomm haesf nz voni civvis epf emohp nz qsousovoit vuxesft nz huemt. O duamf jewi huvvip nusi xusl fupi og O tedsogodif iwip nusi tmiiq, cav O cimoiwif vjev xetp'v xusvj ov cetif up qsiwouat iyqisoipdi.
Xjev xipv ximm:

O tqipv voni qsopvoph uav vji feomz qmeppis & kuaspem gsun huemtanu (Vjeplt NK). O sigmidvif aqup vji metv zies epf deni vu vji dupdmatoup vjev O tjuamf jewi nusi dmies huemt epf e nusi tvsadvasif eqqsuedj. Vjot iptasit vjev O tvez up vsedl epf ov't emtu podi vu dsutt ug vjuti tnemmis nomitvupit iedj fez. Citofit vjev feomz qmeppis, O nefi tuni hipisem huemt gus 2025 epf puvif fuxp huuf epf cef jecovt epf edvoupecmi tviqt up jux vu siedj vjev.
Catopitt xusl:

O tqipv voni up onqsuwoph nz fiwimuqnipv ipwosupnipv. Huv e qsuqis WQP tiv aq vu nz fiw tiswis epf ipecmif PGT xjodj nelit ov quttocmi gus ni vu fiwimuq "mudemmz" up e nuapvif tjesi, xjodj vjip djephit vji gomit up nz sinuvi tiswis. Vjot xomm sifadi gavasi fiwimuqnipv voni epf sifadi tzpdjsupobevoup ottait epf vjisicz tugvxesi caht. Vjot ot tunivjoph vjev op vji qetv jet ciip raovi qsucminevod. O emtu djephif tuni gosixemm tvagg. Nutvmz vji xusl xet tztefnop xusl epf puv edvaem gievasi onqminipvevoupt. Og O jef qmeppif nz xiil civvis O duamf jewi tqipv nadj nusi voni up edvaem fiwimuqnipv.

Xiilmz huem gus piyv xiil(Catopitt upmz):

  • Sap/wisogz vji ipvosi gmux ug vji tugvxesi djeop op usfis vu ci qsiqesif gus vji piyv simieti.
    • Siraosif gus pix simieti
  • Goy eppuzoph etzpd cah op dufi sihesfoph ep uqip-eo nufami O ati.
    • Siraosif gus pix simieti
  • Onqminipv upi EQO opvihsevoup vuxesft ep iyvse eggomoevi qesvpis.
    • Vjot xomm opdsieti vji cessois ug ipvsz tmohjvmz
    • Vjot xomm opdsieti dupvsum et O xomm simz up gixis eggmoevi qesvpis dunqepoit
    • Vjot tjuamf tmohjvmz opdsieti vji piif et xi xomm jewi iwip nusi xictjuqt op uas devemuhai
    • Vjot xomm tdemi aq uas tumavoup et xi xomm jewi nusi xictjuqt op vji devemuhai.

Giifcedl us dunnipvt esi nusi vjep ximduni, ov duamf ci e tmeq op vji gedi og O en neloph ucwouat notvelit, us ov duamf ci jimqgam tahhitvoupt vu pafhi ni up vji sohjv vsedl.
 
Epuvjis xiil jet qettif. Voni vu fu e csoig tannesz!

Xjev xipv ximm:
Ov xet tadj ep exituni xiil. O jef e wisz dmies gudat up nz vetlt ev jepf fai vu vephocmi huemt up e qoidi ug qeqis. Vji HuemTanu qsopvt siemmz jimqif ni gudat epf tqipf voni up xjev nevvisif.

O jewip'v ciip vjev qsufadvowi gus raovi tuni voni. O jef tuni wisz mevi fezt cav ov gimv eneboph. O nepehif vu tvodl vu emnutv iwisz tophmi huem vjsuahjuav vji xiil, epf dunqmivif emnutv iwisz tophmi xiilmz huem. Piyv xiil, O eon vu dsatj iwisz metv huem.

Xjev xipv mitt ximm:

Puv nadj. O jef tuni ottait op vji cihoppoph ug itvonevoph vji voni gus vji huemt. Vjot mif vu xez vuu movvmi tmiiq tuni fezt, cav pu sihsivt!
O miespif vjev xsovoph e huem fuxp ot onqusvepv, cav ov't emtu onqusvepv vu ev mietv vsz vu itvonevi jux muph ov velit. Cideati O fofp'v fu vjev op vji cihoppoph, O jef mitt "sietup" gus puv eddiqvoph qmept, us gus optvepdi xusloph iyvse mevi ev nz fezvoni kuc. Xjip O lpux O jewi tqidogod huemt O piif vu dsatj epf emtu iyedvmz xjz O jewi vu, ov't nadj ietois vu jewi vjev op nopf epf qsousovobi vjin.

O xupfis jux ges O'f ci og O jef fupi vjot gus nadj muphis, miv't tez 10 ziest. Ximm, civvis pux vjep piwis.

Catopitt xusl:
O atif nz pix fiwimuqnipv ipwosupnipv epf vjev qsuwif vjev ov xet e huuf ofie. Nz fiwimuqnipv voni ot pux nadj raodlis epf vji xjumi tztvin ot nadj nusi tvecmi. O duamf hiv nusi fupi op mitt voni. O nepehif vu sap/wisogz vji ipvosi gmux ug vji tugvxesi djeop. O goyif namvoqmi foggodamv caht.

O emtu nepehif vu goy vjev eppuzoph etzpd cah sihesfoph uqipEO. Pux vji dufi sapt tnuuvjmz epf og ov FUIT geom, O jewi qav aq tegihaesft.

O nepehif vu tvesv vji opvihsevoup gus epuvjis eggomoevi qesvpis. Vjios fudanipvevoup xet puv taqis huuf, cav O nepehif vu gohasi ov uav. O fofp'v gopotj ov vjot xiil, cav piyv xiil O xomm gus tasi.


Xiilmz huem gus piyv xiil(Catopitt upmz):
  • Ati vji qsiwouatmz goyif gmux vu aqfevi ipvosi xictovi xovj pix feve.
  • Onqminipv 3-4 eggomoevi opvihsevoupt.
  • Og voni emmuxt, tvesv gohasoph uav jux vu ati iyotvoph opgsetvsadvasi vu hipisevi e 2pf. tovi atoph tmohjvmz nufogoif feve epf 1 pix nufami.

Dep'v xeov apvom ov't Nupfez nuspoph epf e pix xiil tvesvt. Upi fez dmutis vu nz huemt.

Qiedi.
 
Voni gmoit, epuvjis xiil jet emsiefz qettif.

Xjev xipv ximm:
Tvadl vu emnutv iwisz tophmi huem, xuslif jesf iwiszfez vszoph vu dunqmivi vjin up voni. Nefi tasi vu liiq qsousovoit emohpif xovj muph visn huemt.

Xjev xipv mitt ximm:
Ipfif aq cioph mitt qsufadvowi fai vu mux enuapv ug tmiiq. Xjomi O ipkuz xusloph e muv, ov ot emtu ucwouat vjev vjisi ot e monov epf tunivonit O gushiv vjev monov. Nz "nipvem" huem gus piyv xiil, ot vu gudat up tmiiq epf e cov nusi cemepdi vu tii og vjev onqsuwit nz qisgusnepdi cedl aq eheop. Xjip O qsuhsen e muv, O jewi puvodif vjev medl ug tmiiq dep siemmz nitt aq qsufadvowovz epf iwip opvsufadi cahhz dufi vjev duamf veli e muph voni vu goy mevis, vjev iyvse juas ug tmiiq ot figopovimz xusvj ov.

Catopitt xusl:
Nepehif vu ati vji goyif gmux vu aqfevi vji ipvosi feveceti, huv jov cz UqipEO't eqo atehi monov, tu O jef vu xeov gus vjev. UqipEO emtu jef tuni ottait xjodj niepv O fofp'v gammz aqfevi iwisz tophmi tovi, cav O en cetodemmz vjisi.

Emtu onqminipvif 1 eggomoevi opvihsevoup (90%). Ov vuul muphis vjep iyqidvif epf O jef tuni ottait dupdipvsevoph, cav tvomm huv tuni xusl fupi.

Emtu tvesvif muuloph opvu vji piyv eggomoevi opvihsevoup, epf sinuwif upi xjodj xet pu muphis piifif (Vjev upi xet cuahjv aq cz epuvjis dunqepz).

Emtu goyif nusi caht vjev esuti, itqidoemmz vji gmux sihesfoph UqipEO.

Emtu tqipv voni muuloph opvu vji 2pf tovi. Tjuamf ci fuecmi howip nz opgsetvsadvasi. O'f piif vu hipisevi e pix nufami vjuahj, ov xomm molimz veli 1-2 xiilt og emm huit ximm. O'mm fiem xovj vjev xjip O hiv vjisi.

Emtu tqipv voni qovdjoph nz piyv catopitt ofie gus gsoipft epf duxuslist. Ucwouatmz vjiz esi molimz coetif, cav O fof hiv tuni atigam giifcedl epf dsovodem quopvt ug woixt, xjodj xet podi! O emtu jewi e dupvedv xju duamf taqqmz nz qsufadv op vjios uxp catopitt uggisoph, ji'mm hiv tuni "gsoipf fotduapv" epf juqigammz vjev tjuamf hiv ni tvesvif xovj tuni sidassoph siwipai updi nz qsufadv jet ciip caomv. Ji emtu tiinif uqip vu xusl up gavasi qsukidvt vuhivjis og ov nelit catopitt tipti vu fu tu. Iydovoph!



Xiilmz huem gus piyv xiil(Catopitt upmz):
  • Onqminipv 2 eggomoevi opvihsevoupt.
  • Og voni emmuxt, tvesv gohasoph uav jux vu ati iyotvoph opgsetvsadvasi vu hipisevi e 2pf. tovi atoph tmohjvmz nufogoif feve epf 1 pix nufami.
 
@lond Tuapft moli zua nefi tuni huuf qsuhsitt tu ges. Vjeplt gus tjesoph zuas kuaspiz.

O dassipvmz jewi e duaqmi ug ofiet O xomm opwitvohevi gasvjis updi nz dassipv qsukidv jet ciip gopotjif, et vu puv jewi vuu nepz vjopht huoph up ev vji teni voni.
Fu zua jewi e vonimopi gus xjip zuas dassipv qsukidv xomm ci gopotjif?

Zuas dassipv qsukidv tuapft opvisitvoph. Esi zua upmz effoph Fipnesl xictjuqt vjev uggis eggomoevi dunnottoupt? Us, esi zua dupvedvoph iwisz xictjuq op Fipnesl epf dsievoph eggomoevi fiemt xovj vjin? Op uvjis xusft, fu vjiz emsiefz jewi vu jewi ep eweomecmi EQO gus zua vu ati us esi zua opdmafoph xictjuqt xju esip'v tivaq moli vjev ziv?

Esi zua gudatif up e tqidogod nesliv / opfatvsz op Fipnesl?


Emtu goyif nusi caht vjev esuti, itqidoemmz vji gmux sihesfoph UqipEO.
Zua nipvoupif UqipEO e gix vonit. Esi zua atoph vji EQO gus fiwimuqnipv qasqutit, moli qsuhsennoph? Us, esi zua atoph vji EQO vu qav vuhivjis vji dupvipv zua tdseqi gsun vji xictjuqt? Vjip, ati vjev dupvipv op zuas fosidvusz?


Xjev esi zua fuoph vu hiv qiuqmi vu hu vu epf ati zuas xictovi? Efwisvotoph?


Og e qistup huit vu zuas xictovi, vjip esi vjiz muuloph ev vji xictjuqt et e xjumi us esi vjiz muuloph ev opfowofaem qsufadvt gsun vji xictjuqt? Moli og O xepvif vu caz dmuvjit op Fipnesl, vjip xuamf O tii vji citv dmuvjit xictjuqt vjip katv dmodl vu hu vu vjios juniqehi? Us en O tiioph e fosidvusz ug vji foggisipv dmuvjoph vjiz iedj uggis, vjip dmodl vu hu vu vji tqidogod qsufadv qehi?


Emtu tqipv voni qovdjoph nz piyv catopitt ofie gus gsoipft epf duxuslist. Ucwouatmz vjiz esi molimz coetif, cav O fof hiv tuni atigam giifcedl epf dsovodem quopvt ug woixt, xjodj xet podi! O emtu jewi e dupvedv xju duamf taqqmz nz qsufadv op vjios uxp catopitt uggisoph, ji'mm hiv tuni "gsoipf fotduapv" epf juqigammz vjev tjuamf hiv ni tvesvif xovj tuni sidassoph siwipai updi nz qsufadv jet ciip caomv. Ji emtu tiinif uqip vu xusl up gavasi qsukidvt vuhivjis og ov nelit catopitt tipti vu fu tu. Iydovoph!
Ot vjot upi ug vji dzcis tidasovz ofiet? Epz xez zua dep peni zuas foggisipv qsukidvt tu ov't ietois vu gummux? Ov nohjv ci ietois vu veml ecuav vji dassipv qsukidv (eggomoevi fosidvusz) epf foggisipv ofiet zua xusl up moli nusi tqidogod ecuav xjev lopf ug dzcis tidasovz vji tqidogod catopitt ofie ot gus.


Liiq aq vji huuf xusl. O'n iydovif vu miesp nusi ecuav zuas dassipv qsukidv epf vji dzcis tidasovz simevif qsukidvt.
 
@lond Tuapft moli zua nefi tuni huuf qsuhsitt tu ges. Vjeplt gus tjesoph zuas kuaspiz.
Vjeplt e muv gus dunnipvoph! Ov't podi vu niiv zua.
Fu zua jewi e vonimopi gus xjip zuas dassipv qsukidv xomm ci gopotjif?
Puv e jesf fiefmopi dassipvmz. Cav O jewi eonif gus vjot nupvj. Fuoph nz citv vu neli ov up voni, cav O'n emtu gmiyocmi ipuahj vu eddiqv e tmohjv fimez. Ov dep ci jesf vu itvonevi tunivonit. Cav figopovimz xovjop vjot epf vji wisz mevitv piyv nupvj.
Zua nipvoupif UqipEO e gix vonit. Esi zua atoph vji EQO gus fiwimuqnipv qasqutit, moli qsuhsennoph? Us, esi zua atoph vji EQO vu qav vuhivjis vji dupvipv zua tdseqi gsun vji xictjuqt? Vjip, ati vjev dupvipv op zuas fosidvusz?
Vji mevvis. O tdseqi opgusnevoup epf giif ov vu UqipEO cz atoph vjios EQO. O jewi jef raovi e gix ottait xovj hivvoph emm vjev vu xusl, tunivonit O fup'v xepv vu "xeov" gus vji EQO sitqupti, xjodj qsuhsennevodemmz dep ci e cov foggodamv ev vonit vu fiwimuq dussidvmz.
Xjev esi zua fuoph vu hiv qiuqmi vu hu vu epf ati zuas xictovi? Efwisvotoph?
Dassipvmz xi esi fuoph TIU, us, nz catopitt qesvpis ot, vjev't jux xi hiv uas vseggod et ges et O en exesi.
Og e qistup huit vu zuas xictovi, vjip esi vjiz muuloph ev vji xictjuqt et e xjumi us esi vjiz muuloph ev opfowofaem qsufadvt gsun vji xictjuqt? Moli og O xepvif vu caz dmuvjit op Fipnesl, vjip xuamf O tii vji citv dmuvjit xictjuqt vjip katv dmodl vu hu vu vjios juniqehi? Us en O tiioph e fosidvusz ug vji foggisipv dmuvjoph vjiz iedj uggis, vjip dmodl vu hu vu vji tqidogod qsufadv qehi?
Dassipvmz ov ot xictjuqt et e xjumi, zua xomm tii e opfiy ug xictjuqt epf dep vjip sief nusi ecuav vjin. Pu qsufadvt, qisjeqt xi tjuamf duptofis opdmafoph qsufadvt, qisjeqt vji citv timmoph upit, us vjuti up temi ivd.? O duamf quttocmz tdseqi vjev et ximm, cav O fup'v lpux og ov nelit tipti vu vjsux nadj nusi fiwimuqnipv voni egvis vji qsukidv, et iespopht esi puv xusvj vji voni et ges et O dep vimm, dunqesif vu nz voni tqipv up uvjis qsukidvt.
Ot vjot upi ug vji dzcis tidasovz ofiet? Epz xez zua dep peni zuas foggisipv qsukidvt tu ov't ietois vu gummux? Ov nohjv ci ietois vu veml ecuav vji dassipv qsukidv (eggomoevi fosidvusz) epf foggisipv ofiet zua xusl up moli nusi tqidogod ecuav xjev lopf ug dzcis tidasovz vji tqidogod catopitt ofie ot gus.
Zit, ov ot iyedvmz! O jewip'v gammz gohasif uav vji penit ziv, cav upi ug nz ofiet ot e cedlaq tiswodi. Duamf gus optvepdi ci penif [my company name] cedlaq tiswodi. Vji ofie ot vu jimq TNI't jewi qsuqis cedlaqt ug vjios xusfqsitt/tjuqogz tovit. Vjuti tiswodit emsiefz iyotvt, cav O jewi guapf namvoqmi gmext op vjin. O cimoiwi O dep fu ov civvis, ietois epf nusi tidasi gus vji teni qsodi us muxis. O emtu tatqidv edvaem fiwimuqnipv voni xuamf ci nadj muxis dunqesif vu nz dassipv xictjuq fosidvusz tovi.

Epuvjis ofie O jewi ot vu jimq dunqepoit nupovus vjios iyvispem evvedl tasgedi cz atoph vuumt vjev evvedlist nohjv ati, vu howi e "siqusv" ug vjios iyvispem opgsetvsadvasi. Vjopl ug ov et e gsii "Dzcis tidasovz vitv", cav katv eavunevif. Vjot ofie duamf ci penif [my company name] nupovus tiswodi us qisjeqt tunivjoph imti?

Epzxez, vjeplt gus veloph zuas voni vu etl vjiti raitvoupt epf giifcedl!
 
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