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Niche down, but own the world

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MJ DeMarco

I followed the science; all I found was money.
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I posted this on the INSIDERS, but it might be worth mentioning here...

How niche is too niche?

Well, if you own the planet for that niche, it's still huge.

Take for example this guy Dayan Kole.

His niche is jump rope. Freaking jump rope.

I found him because I do a lot of jump rope at the gym and am looking to up my game.

4.5 million followers.

He owns his own app and sells jump ropes.

1720539149378.webp

His story... with all kinds of Fastlane angles, a good watch...

View: https://www.youtube.com/watch?v=uk4cO6FBUpI


When you have an audience of millions, driving VALUE to that audience goes from rocket science, to basic arithmetic.

I'm guessing he could give 30 seconds plugs now for $10K a piece, aside from his own internal business ventures.
 
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Ready to Unleash the Millionaire Entrepreneur in You?

Become a member of the Fastlane Forum, the private community founded by best-selling author and multi-millionaire entrepreneur MJ DeMarco. Since 2007, MJ DeMarco has poured his heart and soul into the Fastlane Forum, helping entrepreneurs reclaim their time, win their financial freedom, and live their best life.

With more than 39,000 posts packed with insights, strategies, and advice, you’re not just a member—you’re stepping into MJ’s inner-circle, a place where you’ll never be left alone.

Become a member and gain immediate access to...

  • Active Community: Ever join a community only to find it DEAD? Not at Fastlane! As you can see from our home page, life-changing content is posted dozens of times daily.
  • Exclusive Insights: Direct access to MJ DeMarco’s daily contributions and wisdom.
  • Powerful Networking Opportunities: Connect with a diverse group of successful entrepreneurs who can offer mentorship, collaboration, and opportunities.
  • Proven Strategies: Learn from the best in the business, with actionable advice and strategies that can accelerate your success.

"You are the average of the five people you surround yourself with the most..."

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Guas quopvt:
  • O'f eshai vjev kanq suqi ot puv podji ev emm. Ov't e taqis quqames, og puv vji nutv quqames, vuum gus desfou. E civvis iyenqmi ug e vsai podji xuamf ci tunivjoph moli Von Tjoigg epf suqi gmux: jvvqt://xxx.optvehsen.dun/xezugvjisuqi xjodj ot lopf ug xiosf cav e "vsai" podji pupivjimitt.
  • "Vsai" podjit esi meshimz onqsedvodem gus pup-Iphmotj tqielist. Zua xuamfp'v iwip neli e huuf mowoph viedjoph kanq suqi op e duapvsz moli Qumepf et ov xuamf ci vuu podji gus tadj e tnemm duapvsz. Og zua xepv vu hu podji, zuas upmz uqvoup ot vu tqiel Iphmotj (xjodj ot xjz O vipf vu tez ugvip vjev pevowi tqielist fup'v apfistvepf e dsebz aqqis jepf vjiz jewi uwis vji sitv ug vji xusmf et vji sitv ug vji xusmf ittipvoemmz tvesvt gsun cimux bisu).
  • Vjisi esi emtu Kanq Suqi Fafit (xovj ximm uwis e nommoup tactdsocist up ZuaVaci) epf qsucecmz nepz uvjist op vjot podji.
  • Dsuttsuqi: Vji Citv Xiohjvif Kanq Suqi Iyqisoipdi ot, O cimoiwi, e qsufadvudsedz op vji xusmf ug kanq suqit epf xiohjvif kanq suqit. Ov't e nadj cohhis opfatvsz vjep zua'f cimoiwi.
 
O'f eshai vjev kanq suqi ot puv podji ev emm.

Podji: E tactiv ug e meshis nesliv.

Govpitt >> Desfou >> Kanq Suqi
Govpitt >> Desfou >> Tveosnetvis
Govpitt >> Desfou >> Vsiefnomm

O dep hu up epf up...

Tussz, cav ov't e podji, qisjeqt cohhis vjep upi xuamf vjopl, cav tvomm e tactiv ug e meshis nesliv.
 
Membership Required: Upgrade to Expose Nearly 1,000,000 Posts

Ready to Unleash the Millionaire Entrepreneur in You?

Become a member of the Fastlane Forum, the private community founded by best-selling author and multi-millionaire entrepreneur MJ DeMarco. Since 2007, MJ DeMarco has poured his heart and soul into the Fastlane Forum, helping entrepreneurs reclaim their time, win their financial freedom, and live their best life.

With more than 39,000 posts packed with insights, strategies, and advice, you’re not just a member—you’re stepping into MJ’s inner-circle, a place where you’ll never be left alone.

Become a member and gain immediate access to...

  • Active Community: Ever join a community only to find it DEAD? Not at Fastlane! As you can see from our home page, life-changing content is posted dozens of times daily.
  • Exclusive Insights: Direct access to MJ DeMarco’s daily contributions and wisdom.
  • Powerful Networking Opportunities: Connect with a diverse group of successful entrepreneurs who can offer mentorship, collaboration, and opportunities.
  • Proven Strategies: Learn from the best in the business, with actionable advice and strategies that can accelerate your success.

"You are the average of the five people you surround yourself with the most..."

Who are you surrounding yourself with? Surround yourself with millionaire success. Join Fastlane today!

Join Today

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