I looked at doing GPS dog collars for awhile, and had kind of a crazy idea for customizing them. Love the pooch segment. Good luck!This is kind of ironic and I won't hijack your thread. But I also started a new business during this time and it is also in the dog niche. Mine is dog collars (I think it's broad enough that I can give mine away). But I am going the exact opposite of you. I am going the 100% amazon route and no branding play. I just began my website, a one page html template. I plan on going the China factory shipped straight into Amazon's warehouse.
I also tried to find an existing website to purchase but there was nothing with any type of sales or traffic.
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