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Hi everyone,
At the moment I am in a crisis. Feeling insecure about my business and not knowing if I should pursue or just give up and get to work as freelance IT Consultant.
About me:
I've been somewhat quiet on the forum for the past year because I have been focused on getting my business up and running. I have been in a struggle with myself for the past weeks because I don't know if I should continue trying to succeed with my current business or to give up and move on.. I have a devil on my shoulder saying I have dumb products that won't sell anyway, I don't know why, but this devil suddenly appeared.
Story:
I have been playing the guitar for 4 years, self-taught but just started taking lessons too. When I started playing, my nails would constantly chip and crack and I would have to grow new nails for weeks. I started to look for nail hardeners and other products to get stronger natural nails and could only find glossy nail polishes or fake nails as a solution. What I actually wanted was a discrete and invisible way to get my nails stronger. I decided to create my own nail care products especially for guitarists (Hope it's not a bad idea to just post my business idea here..).
I produced my products by hiring a cosmetic chemist to get working formulas, tested them until I had products that worked well, and went through a lot of work getting them approved to sell them on the European market. While I was in this process I also built a webshop to sell my products in shopify, now only selling in The Netherlands to start with.
I have gotten some orders (less then 10) over the last month but am having trouble getting people to my website. I have tried Google Ads, SEO, Facebook ads, but non of them have gotten me real results. I haven't invested a lot in it (around 150 euro’s) because I am worried to waste a lot of money. Just scared that it won't work out..
I would actually like to get some feedback if you think that there is any meaning in further pursuing this idea or if you think that the products I am trying to sell are not very likely to succeed and I should just abandone ship and move on to the next idea...
I might sound somewhat insecure in my post, but that is simply because I am. I am having problems with feelings of shame and insecurity for not succeeding like I was hoping to. Having put so much effort into my products and shop, I am afraid I haven't done enough market research to know If my products are something that enough people would want.
In my head I am thinking that I have the following options:
What would you do in my situation? Does anyone have any tips?
If you got here, many thanks for reading my story. I hope someone can help me get this damn devil off my shoulder… If you have any questions please feel free to ask!
At the moment I am in a crisis. Feeling insecure about my business and not knowing if I should pursue or just give up and get to work as freelance IT Consultant.
About me:
- 30 years old
- Enough in savings and investments to not have to work for at least 2/3 years
- Ex IT Consultant (4,5 years of experience)
- Quit my job 1 year ago to start a business because I thought I had a good idea
- Living with my girlfriend that has a decent income
- Live (and born) in the Netherlands
I've been somewhat quiet on the forum for the past year because I have been focused on getting my business up and running. I have been in a struggle with myself for the past weeks because I don't know if I should continue trying to succeed with my current business or to give up and move on.. I have a devil on my shoulder saying I have dumb products that won't sell anyway, I don't know why, but this devil suddenly appeared.
Story:
I have been playing the guitar for 4 years, self-taught but just started taking lessons too. When I started playing, my nails would constantly chip and crack and I would have to grow new nails for weeks. I started to look for nail hardeners and other products to get stronger natural nails and could only find glossy nail polishes or fake nails as a solution. What I actually wanted was a discrete and invisible way to get my nails stronger. I decided to create my own nail care products especially for guitarists (Hope it's not a bad idea to just post my business idea here..).
I produced my products by hiring a cosmetic chemist to get working formulas, tested them until I had products that worked well, and went through a lot of work getting them approved to sell them on the European market. While I was in this process I also built a webshop to sell my products in shopify, now only selling in The Netherlands to start with.
I have gotten some orders (less then 10) over the last month but am having trouble getting people to my website. I have tried Google Ads, SEO, Facebook ads, but non of them have gotten me real results. I haven't invested a lot in it (around 150 euro’s) because I am worried to waste a lot of money. Just scared that it won't work out..
I would actually like to get some feedback if you think that there is any meaning in further pursuing this idea or if you think that the products I am trying to sell are not very likely to succeed and I should just abandone ship and move on to the next idea...
I might sound somewhat insecure in my post, but that is simply because I am. I am having problems with feelings of shame and insecurity for not succeeding like I was hoping to. Having put so much effort into my products and shop, I am afraid I haven't done enough market research to know If my products are something that enough people would want.
In my head I am thinking that I have the following options:
- Learn more about marketing myself and try to keep going
- Invest in someone doing my marketing for me and see what happens
- Abandon ship and move on (I already have a meeting planned with a recruiter for freelance IT Consultancy)
- Keep trying with the business and do freelance work on the side
What would you do in my situation? Does anyone have any tips?
If you got here, many thanks for reading my story. I hope someone can help me get this damn devil off my shoulder… If you have any questions please feel free to ask!
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